Powerbeats Pro 2 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Powerbeats Pro 2 sales on Amazon US totaled 74,100 units in July 2026 (▼ 44.7% vs. the prior month), generating an estimated $11,137,859 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 78.3% of unit volume and 71.5% of revenue, while a typical listing is priced at $146.02. The keyword itself pulled 35,625 Amazon queries over the same period (▼ 7.6% MoM).
Zooming out to the 12-month window ending July 2026, the powerbeats pro 2 Top 50 moved 1,175,450 units and $183,724,727 in cumulative sales — an average of 97,954 units and $15,310,394 per month. Monthly throughput topped out at 145,250 units in December 2025 and dipped to 58,150 in May 2026, leaving the latest reading 27.0% lower than August 2025.
Powerbeats Pro 2 Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
74.1K
▼ 44.7% MoM
Monthly Revenue 2026/07
$11.1M
▼ 47.0% MoM
Top 10 Market Share 2026/07
78.3%
Powerbeats Pro 2 Market Share & Sales Concentration on Amazon US — July 2026
The most-sold powerbeats pro 2 listing on Amazon US in July 2026 is ASIN B0D2HKCMBP (Brand: SHOKZ), which sold 10,000 units at $139.95 apiece — equal to 13.5% of every unit tracked in this report and 11% ahead of the No. 2 listing.
The Top 10 ASINs account for 58,000 units and $7,961,740 in July 2026 — 78.3% of unit volume and 71.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Powerbeats Pro 2' on Amazon
July 2026
Is 78.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0D2HKCMBP
SHOKZ OpenRun Pro 2 Bone Conduction Bluetooth Sport Headphones, Black | Bundle with Reflective Strip；DualPitch premium sound；Open ear awareness; Smart Mic; IP55; 12H battery; Running/Cycling/Hiking
10K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
B08L6ZYW21
Beats Flex Wireless Earbuds - Apple W1 Headphone Chip, Magnetic Earphones, Class 1 Bluetooth, 12 Hours of Listening Time, Built-in Microphone - Black
9K
▲ 50.0%vs. prior month
$438.8K
latest month
12-month trend
B0CZPLV566
Beats Solo 4 - Wireless On-Ear Bluetooth Headphones, Up to 50-Hour Battery Life, Ultra-Lightweight Comfort, Powerful and Balanced Sound, Apple & Android Compatible - Matte Black
8K
▼ 20.0%vs. prior month
$1.1M
latest month
12-month trend
B0DT2344N3
Beats Powerbeats Pro 2 - Wireless Noise Cancelling Workout Earbuds with Secure- Fit Earhooks, Up to 45-Hour Battery with Charging Case, Sweat & Water Resistant, Heart Rate Monitoring - Jet Black | High-performance audio with 12-hour battery and IPX4 water resistance
6K
▼ 40.0%vs. prior month
$1.4M
latest month
12-month trend
B0C2W1KLSS
Beats Studio Buds + | True Wireless Noise Cancelling Earbuds, Enhanced Apple & Android Compatibility, Built-in Microphone, Sweat Resistant Bluetooth Headphones, Spatial Audio - Black/Gold | Includes charging case, USB-C cable and extra eartips for charging, fit and maintenance
5K
▼ 50.0%vs. prior month
$659.9K
latest month
12-month trend
B0D3J85SX4
Beats Solo Buds - Wireless Bluetooth Earbuds | 18 Hours of Battery Life | Apple & Android Compatibility | Built-in Microphone - Matte Black
5K
▼ 16.7%vs. prior month
$349.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Powerbeats Pro 2 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Beats is the best-performing powerbeats pro 2 brand in July 2026, moving 40,000 units across 7 ASINs for 69.0% of Top 10 volume. SHOKZ follows with 10,000 units (17.2%), ahead of Soundcore on 4,000 units (6.9%).
With 4 brands splitting the Top 10 and 93.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $79.99 to $139.95, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Beats
7 ASINs in Top 10
69.0%
Units
40K
Revenue
$5.5M
Avg. price
$130.69
B08L6ZYW21
$45.13·★4.2·60.5K revsBeats Flex Wireless Earbuds - Apple W1 Headphone Chip, Magnetic Earphones, Class 1 Bluetooth, 12 Hours of Listening Time, Built-in Microphone - Black
Units sold9KB0CZPLV566
$129.95·★4.6·28.6K revsBeats Solo 4 - Wireless On-Ear Bluetooth Headphones, Up to 50-Hour Battery Life, Ultra-Lightweight Comfort, Powerful and Balanced Sound, Apple & Android Compatible - Matte Black
Units sold8KB0DT2344N3
$199.95·★4.1·5.5K revsBeats Powerbeats Pro 2 - Wireless Noise Cancelling Workout Earbuds with Secure- Fit Earhooks, Up to 45-Hour Battery with Charging Case, Sweat & Water Resistant, Heart Rate Monitoring - Jet Black | High-performance audio with 12-hour battery and IPX4 water resistance
Units sold6KB0C2W1KLSS
$99.95·★3.9·7.5K revsBeats Studio Buds + | True Wireless Noise Cancelling Earbuds, Enhanced Apple & Android Compatibility, Built-in Microphone, Sweat Resistant Bluetooth Headphones, Spatial Audio - Black/Gold | Includes charging case, USB-C cable and extra eartips for charging, fit and maintenance
Units sold5KB0D3J85SX4
$69.95·★4.2·7.3K revsBeats Solo Buds - Wireless Bluetooth Earbuds | 18 Hours of Battery Life | Apple & Android Compatibility | Built-in Microphone - Matte Black
Units sold5KB0C8PR4W22
$169.95·★4.5·29.2K revsBeats Studio Pro Premium Wireless Over-Ear Headphones- Up to 40-Hour Battery Life, Active Noise Cancelling, Great for Travel & Commuting, USB-C Lossless Audio, Apple & Android Compatible -Black | Over-ear audio with active noise canceling, 40-hour battery life and Bluetooth connectivity
Units sold4KB0DT2H17F6
$199.95·★4.1·5.5K revsBeats Powerbeats Pro 2 - Wireless Noise Cancelling Workout Earbuds with Secure- Fit Earhooks, Up to 45-Hour Battery with Charging Case, Sweat & Water Resistant, Heart Rate Monitoring - Quick Sand | Apple H2 chip with ANC and heart rate sensors for workouts, running and commuting
Units sold3K
SHOKZ
1 ASIN in Top 10
17.2%
Units
10K
Revenue
$1.8M
Avg. price
$139.95
B0D2HKCMBP
$139.95·★4.3·8.1K revsSHOKZ OpenRun Pro 2 Bone Conduction Bluetooth Sport Headphones, Black | Bundle with Reflective Strip；DualPitch premium sound；Open ear awareness; Smart Mic; IP55; 12H battery; Running/Cycling/Hiking
Units sold10K
Soundcore
1 ASIN in Top 10
6.9%
Units
4K
Revenue
$289.5K
Avg. price
$79.99
B0CRT6HQ82
$79.99·★4.1·15.4K revsSoundcore Sport X20 by Anker Noise Cancelling Workout Earbuds, Ear Hooks | Rotatable and Extendable Ear Hooks, Deep Bass, IP68 Waterproof, Sweatproof, Dustproof, 48H Playtime, Sport Earbuds for Gym
Units sold4K
Trending Powerbeats Pro 2 Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B08L6ZYW21 booked 9K units at $45.13, with ▲ 50.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08L6ZYW21
Beats Flex Wireless Earbuds - Apple W1 Headphone Chip, Magnetic Earphones, Class 1 Bluetooth, 12 Hours of Listening Time, Built-in Microphone - Black
Price
$45.13
Rating
4.2
Reviews
60.5K
Latest month sales
B0D3J85SX4
Beats Solo Buds - Wireless Bluetooth Earbuds | 18 Hours of Battery Life | Apple & Android Compatibility | Built-in Microphone - Matte Black
Price
$69.95
Rating
4.2
Reviews
7.3K
Latest month sales
B0G31P119K
JBL Endurance Peak 4 - Cancelling Sport Earbuds - Black/Grey | Adaptive Noise Cancelling with Smart Ambient, IP68 water and dust proof, Secure fit with TwistLock design
Unlock to view ASIN details and product titles
Price
$99.00
Rating
3.8
Reviews
684
Latest month sales
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