Pool Mat Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pool Mat sales on Amazon US totaled 66,500 units in July 2026 (▼ 31.5% vs. the prior month), generating an estimated $1,897,576 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 75.2% of unit volume and 58.2% of revenue, while a typical listing is priced at $41.05. The keyword itself pulled 1,793 Amazon queries over the same period (▼ 84.4% MoM).
Zooming out to the 12-month window ending July 2026, the pool mat Top 50 moved 397,450 units and $11,460,649 in cumulative sales — an average of 33,121 units and $955,054 per month. Monthly throughput topped out at 97,050 units in June 2026 and dipped to 13,200 in October 2025, leaving the latest reading 110.8% higher than August 2025.
Pool Mat Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
66.5K
▼ 31.5% MoM
Monthly Revenue 2026/07
$1.9M
▼ 35.1% MoM
Top 10 Market Share 2026/07
75.2%
Pool Mat Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pool mat listing on Amazon US in July 2026 is ASIN B08X6VQBGJ (Brand: WEKAPO), which sold 10,000 units at $18.97 apiece — equal to 15.0% of every unit tracked in this report.
The Top 10 ASINs account for 50,000 units and $1,105,030 in July 2026 — 75.2% of unit volume and 58.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pool Mat' on Amazon
July 2026
Is 75.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B08X6VQBGJ
WEKAPO Beach Blanket Sandproof Waterproof, Extra Large Beach Mat, Oversized & Compact Sand Free, Quick Drying Beach Essentials for Vacation, Cruise, Picnic & Camping with Stakes
10K
▲ 0.0%vs. prior month
$218.8K
latest month
12-month trend
B099VZJ25P
Swimming Pool Ladder Mat - Protective Pool Ladder Pad Step Mat with Non-Slip Texture, Blue Medium Pool Step Mat, 36 inch X 9 inch
10K
▲ 0.0%vs. prior month
$97.3K
latest month
12-month trend
B0D68VRKS2
Aqua 4-in-1 Monterey Hammock Pool Float & Water Hammocks – 2-3-4 Multipacks – Multiple Colors/Styles – for Adults and Kids Floating
7K
▼ 12.5%vs. prior month
$171.9K
latest month
12-month trend
B09VTDW2FC
Stonful 2 Pack Inflatable Pool Floats, Cooling Pool Rafts for Adults | Thickened PVC, 21-Cooling Vents, Giant Water Loungers, Headrest, Multi-purpose Pool Floaties for Pool Party, Lake, Beach
5K
▼ 50.0%vs. prior month
$149.2K
latest month
12-month trend
B0F1NGC7GJ
Non-Slip Splash Pad for Kids and Dog, 80" Extra Large Baby Play Mat, Dog Pool Toys, Thicken Sprinkler Pool Summer Outdoor Water Toys for Ages 3-12 Boys Girls, Parent-Kids &Games Fun Backyard (Blue)
4K
▼ 33.3%vs. prior month
$111.8K
latest month
12-month trend
B00B4IHXRU
ProsourceFit Exercise Puzzle Mat ½-inch, EVA Interlocking Foam Floor Tiles for Home Gym, Workout Equipment, Kids Play Areas, Black, 24 SQ FT - 6 Tiles
3K
▲ 0.0%vs. prior month
$81K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Pool Mat Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
WEKAPO is the best-performing pool mat brand in July 2026, moving 10,000 units across 1 ASIN for 20.0% of Top 10 volume. SKARUMMER follows with 10,000 units (20.0%), ahead of Aqua LEISURE on 7,000 units (14.0%).
Volume is spread across 10 brands, with the top three holding 54.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.99 to $24.93, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
WEKAPO
1 ASIN in Top 10
20.0%
Units
10K
Revenue
$218.8K
Avg. price
$18.97
B08X6VQBGJ
$18.97·★4.6·15.1K revsWEKAPO Beach Blanket Sandproof Waterproof, Extra Large Beach Mat, Oversized & Compact Sand Free, Quick Drying Beach Essentials for Vacation, Cruise, Picnic & Camping with Stakes
Units sold10K
SKARUMMER
1 ASIN in Top 10
20.0%
Units
10K
Revenue
$97.3K
Avg. price
$8.99
B099VZJ25P
$8.99·★4.2·7.3K revsSwimming Pool Ladder Mat - Protective Pool Ladder Pad Step Mat with Non-Slip Texture, Blue Medium Pool Step Mat, 36 inch X 9 inch
Units sold10K
Aqua LEISURE
1 ASIN in Top 10
14.0%
Units
7K
Revenue
$171.9K
Avg. price
$24.93
B0D68VRKS2
$24.93·★4.5·69.7K revsAqua 4-in-1 Monterey Hammock Pool Float & Water Hammocks – 2-3-4 Multipacks – Multiple Colors/Styles – for Adults and Kids Floating
Units sold7K
Trending Pool Mat Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B00OHMOH9M booked 2K units at $11.38, with ▲ 100.0% MoM change. On the growth side, B09WMPYVF8 leads positive momentum with ▲ 300.0% MoM growth on 400 units, with B0GCHF43TB close behind at ▲ 150.0% MoM on 500 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00OHMOH9M
Set of 2 Intex MAT Relax-a-mat Float Water Swim Pool Lake Raft Tube Flotation
Price
$11.38
Rating
3.4
Reviews
2.7K
Latest month sales
B09WMPYVF8
Poolside Rubber Drainage Mat, 17.3" x 47.2" Non-Slip Heat Resistant Outdoormat, Durable Quick Drain Pool Deck Mat for Patio, Bathroom, Garden, Indoor & Outdoor Use
Price
$19.99
Rating
4.0
Reviews
56
Latest month sales
![UIRWAY 15FT Round Pool Liner Pad, [2026 New 300G/M² Thicker Heavy Duty] Geotextile Under Pool Mat Padding for Above Ground Pools, Black Pool Floor Pad Prevent Punctures, Reinforced Cushion Protection](https://m.media-amazon.com/images/I/71Y0zG8UxjL._AC_UY512_.jpg)
B0GCHF43TB
UIRWAY 15FT Round Pool Liner Pad, [2026 New 300G/M² Thicker Heavy Duty] Geotextile Under Pool Mat Padding for Above Ground Pools, Black Pool Floor Pad Prevent Punctures, Reinforced Cushion Protection
Unlock to view ASIN details and product titles
Price
$51.43
Rating
4.1
Reviews
265
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this pool mat report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card