Polo Shirts For Men Ralph Lauren Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Polo Shirts For Men Ralph Lauren sales on Amazon US totaled 26,050 units in July 2026 (▼ 30.5% vs. the prior month), generating an estimated $779,171 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 69.1% of unit volume and 62.7% of revenue, while a typical listing is priced at $38.54. The keyword itself pulled 10,864 Amazon queries over the same period (▼ 23.4% MoM).

Zooming out to the 12-month window ending July 2026, the polo shirts for men ralph lauren Top 50 moved 253,650 units and $7,357,245 in cumulative sales — an average of 21,138 units and $613,104 per month. Monthly throughput topped out at 37,500 units in June 2026 and dipped to 10,700 in January 2026, leaving the latest reading 20.0% higher than August 2025.

253.7KTotal units sold · Last 12 months
$7.4MTotal revenue · Last 12 months
10.9K▼ 23.4% MoM
Monthly search volume
$38.54Avg. price · July 2026

Polo Shirts For Men Ralph Lauren Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales21.7K
Revenue$666.9K

2025/09

Sales16.8K
Revenue$472.5K

2025/10

Sales17.1K
Revenue$465.7K

2025/11

Sales27.4K
Revenue$712.4K

2025/12

Sales32.1K
Revenue$817.4K

2026/01

Sales10.7K
Revenue$312.8K

2026/02

Sales13K
Revenue$424K

2026/03

Sales17.4K
Revenue$584.5K

2026/04

Sales21.6K
Revenue$644.7K

2026/05

Sales12.2K
Revenue$363.8K

2026/06

Sales37.5K
Revenue$1.1M
26.1K

2026/07

Sales26.1K
Revenue$779.2K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

26.1K

▼ 30.5% MoM

Monthly Revenue 2026/07

$779.2K

▼ 30.0% MoM

Top 10 Market Share 2026/07

69.1%

See the Top 10 ASINs driving 69.1% of sales

Polo Shirts For Men Ralph Lauren Market Share & Sales Concentration on Amazon US — July 2026

The most-sold polo shirts for men ralph lauren listing on Amazon US in July 2026 is ASIN B0B1TK5BZZ (Brand: TELALEO), which sold 3,000 units at $29.98 apiece — equal to 11.5% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.

The Top 10 ASINs account for 18,000 units and $488,660 in July 2026 — 69.1% of unit volume and 62.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Polo Shirts For Men Ralph Lauren' on Amazon

July 2026
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69.1% Volume Share 18K units sold
62.7% Revenue Share $488.7K estimated
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Top 5 Volume Share breakdown

B0B1TK5BZZ 11.5%
B0DQSZ1H2Y 7.7%
B01GH5KOZ2 7.7%
B06W5JQNLP 7.7%
B0BV257BCZ 7.7%
Others 57.8%
#1
TELALEO 5 Pack Men's Polo Shirts Short Sleeve Golf T Shirt Performance Casual

B0B1TK5BZZ

TELALEO 5 Pack Men's Polo Shirts Short Sleeve Golf T Shirt Performance Casual

$29.98·★ 4.5·6.8K reviews
Monthly Sales

3K

▲ 0.0%

vs. prior month

Revenue

$101.3K

latest month

Monthly Trend

12-month trend

#2
BOOJO 5 Pack Polo Shirts for Men - Quick Dry Moisture Wicking Performance Short Sleeve Mens Golf Shirts for Work Athletic

B0DQSZ1H2Y

BOOJO 5 Pack Polo Shirts for Men - Quick Dry Moisture Wicking Performance Short Sleeve Mens Golf Shirts for Work Athletic

$29.98·★ 4.6·2.1K reviews
Monthly Sales

2K

▼ 33.3%

vs. prior month

Revenue

$61.3K

latest month

Monthly Trend

12-month trend

#3
Under Armour Men's Tech Golf Polo

B01GH5KOZ2

Under Armour Men's Tech Golf Polo

$24.00·★ 4.7·14K reviews
Monthly Sales

2K

▼ 50.0%

vs. prior month

Revenue

$50.7K

latest month

Monthly Trend

12-month trend

#4
Hanes Men’s X-Temp Short Sleeve Polo Shirt, Midweight Men's Shirt

B06W5JQNLP

Hanes Men’s X-Temp Short Sleeve Polo Shirt, Midweight Men's Shirt

$0.00·★ 4.5·36K reviews
Monthly Sales

2K

▼ 33.3%

vs. prior month

Revenue

$25.1K

latest month

Monthly Trend

12-month trend

#5
COOFANDY Men's Linen Shirts Short Sleeve Casual Shirts Button Down Shirt for Men Beach Summer Wedding Shirt

B0BV257BCZ

COOFANDY Men's Linen Shirts Short Sleeve Casual Shirts Button Down Shirt for Men Beach Summer Wedding Shirt

$24.46·★ 4.2·16.9K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$54.6K

latest month

Monthly Trend

12-month trend

#6
Obla Men's Golf Polo Shirts Print Short Sleeve Dry Fit Collared Shirt

B0D232JWJL

Obla Men's Golf Polo Shirts Print Short Sleeve Dry Fit Collared Shirt

$16.97·★ 4.7·4.7K reviews
Monthly Sales

2K

▼ 50.0%

vs. prior month

Revenue

$37.7K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Polo Shirts For Men Ralph Lauren Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

COOFANDY is the best-performing polo shirts for men ralph lauren brand in July 2026, moving 4,000 units across 2 ASINs for 22.2% of Top 10 volume. TELALEO follows with 3,000 units (16.7%), ahead of BOOJO on 2,000 units (11.1%).

Volume is spread across 8 brands, with the top three holding 50.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $21.71 to $29.98, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

22.2%
16.7%
11.1%
50.0%
COOFANDY
TELALEO
BOOJO
Other brands
1

COOFANDY

2 ASINs in Top 10

22.2%

Units

4K

Revenue

$98.6K

Avg. price

$21.71

  • COOFANDY Men's Linen Shirts Short Sleeve Casual Shirts Button Down Shirt for Men Beach Summer Wedding Shirt

    B0BV257BCZ

    $24.46·★4.2·16.9K revs

    COOFANDY Men's Linen Shirts Short Sleeve Casual Shirts Button Down Shirt for Men Beach Summer Wedding Shirt

    Units sold2K
  • COOFANDY Men's Casual Button Down Shirts Short Sleeve Textured Summer Beach Shirt with Pocket

    B0CLL2CCJR

    $18.97·★4.3·940 revs

    COOFANDY Men's Casual Button Down Shirts Short Sleeve Textured Summer Beach Shirt with Pocket

    Units sold2K
2

TELALEO

1 ASIN in Top 10

16.7%

Units

3K

Revenue

$101.3K

Avg. price

$29.98

  • TELALEO 5 Pack Men's Polo Shirts Short Sleeve Golf T Shirt Performance Casual

    B0B1TK5BZZ

    $29.98·★4.5·6.8K revs

    TELALEO 5 Pack Men's Polo Shirts Short Sleeve Golf T Shirt Performance Casual

    Units sold3K
3

BOOJO

1 ASIN in Top 10

11.1%

Units

2K

Revenue

$61.3K

Avg. price

$29.98

  • BOOJO 5 Pack Polo Shirts for Men - Quick Dry Moisture Wicking Performance Short Sleeve Mens Golf Shirts for Work Athletic

    B0DQSZ1H2Y

    $29.98·★4.6·2.1K revs

    BOOJO 5 Pack Polo Shirts for Men - Quick Dry Moisture Wicking Performance Short Sleeve Mens Golf Shirts for Work Athletic

    Units sold2K

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