Pink Tutu Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pink Tutu sales on Amazon US totaled 12,950 units in July 2026 (▲ 4.4% vs. the prior month), generating an estimated $145,817 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.4% of unit volume and 56.7% of revenue, while a typical listing is priced at $11.51. The keyword itself pulled 20,905 Amazon queries over the same period (▼ 1.7% MoM).
Zooming out to the 12-month window ending July 2026, the pink tutu Top 50 moved 183,350 units and $2,151,789 in cumulative sales — an average of 15,279 units and $179,316 per month. Monthly throughput topped out at 44,650 units in October 2025 and dipped to 6,100 in May 2026, leaving the latest reading 41.1% lower than August 2025.
Pink Tutu Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
12.9K
▲ 4.4% MoM
Monthly Revenue 2026/07
$145.8K
▲ 1.8% MoM
Top 10 Market Share 2026/07
56.4%
Pink Tutu Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pink tutu listing on Amazon US in July 2026 is ASIN B07ST9H4YX (Brand: DIPUG), which sold 1,000 units at $13.49 apiece — equal to 7.7% of every unit tracked in this report.
The Top 10 ASINs account for 7,300 units and $82,612 in July 2026 — 56.4% of unit volume and 56.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pink Tutu' on Amazon
July 2026









Is 56.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B07ST9H4YX
DIPUG Ballet Leotards for Girls Ballet Leotard with Skirt Toddler Dance Leotards Flutter Sleeve and Criss-Cross Back
1K
▼ 50.0%vs. prior month
$13K
latest month
12-month trend

B093HF7TM6
XINXIYAN Tutu for Girls Womens Skirt 5 Layers Mardi Gras Outfit Halloween Costume Dress Party Favor
1K
▲ 0.0%vs. prior month
$9K
latest month
12-month trend

B0CQN8Y3YJ
DIPUG Girls Ballet Leotards Toddler Shiny Dance Leotard Dresses
900
▲ 28.6%vs. prior month
$11.9K
latest month
12-month trend

B0FGNDDPD5
Tutu for Women Adults - 5-Layer Tulle Skirts 80s Outfit for Women - Puffy Adult Tutus - Halloween Costumes Skirt
800
▼ 11.1%vs. prior month
$7.2K
latest month
12-month trend

B07HG28KLX
MdnMd Toddler Ballet Leotards for Girls Dance Leotards with Skirt Gymnastic Ballerina Outfit Dress Classic Short Sleeve
700
vs. prior month
$10.8K
latest month
12-month trend

B07HG2FTNP
MdnMd Toddler Ballet Leotards for Girls Dance Leotards with Skirt Gymnastic Ballerina Outfit Dress Classic Short Sleeve
700
▲ 16.7%vs. prior month
$9.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Pink Tutu Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
DIPUG is the best-performing pink tutu brand in July 2026, moving 1,900 units across 2 ASINs for 26.0% of Top 10 volume. MdnMd follows with 1,800 units (24.7%), ahead of XINXIYAN on 1,600 units (21.9%).
With 6 brands splitting the Top 10 and 72.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.99 to $13.74, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
DIPUG
2 ASINs in Top 10
26.0%
Units
1.9K
Revenue
$24.9K
Avg. price
$13.74

B07ST9H4YX
$13.49·★4.8·7.5K revsDIPUG Ballet Leotards for Girls Ballet Leotard with Skirt Toddler Dance Leotards Flutter Sleeve and Criss-Cross Back
Units sold1K
B0CQN8Y3YJ
$13.99·★4.7·980 revsDIPUG Girls Ballet Leotards Toddler Shiny Dance Leotard Dresses
Units sold900
MdnMd
3 ASINs in Top 10
24.7%
Units
1.8K
Revenue
$25.4K
Avg. price
$13.26

B07HG28KLX
$14.98·★4.7·1.6K revsMdnMd Toddler Ballet Leotards for Girls Dance Leotards with Skirt Gymnastic Ballerina Outfit Dress Classic Short Sleeve
Units sold700
B07HG2FTNP
$12.95·★4.7·1.6K revsMdnMd Toddler Ballet Leotards for Girls Dance Leotards with Skirt Gymnastic Ballerina Outfit Dress Classic Short Sleeve
Units sold700
B07HFR9WBM
$11.86·★4.8·6.4K revsMdnMd Ballet Leotards for Girls Toddler Dance Ballet Leotard with Skirt Ballerina Dresses Tutu Outfits Flutter Sleeve
Units sold400
XINXIYAN
2 ASINs in Top 10
21.9%
Units
1.6K
Revenue
$14.4K
Avg. price
$8.99

B093HF7TM6
$8.99·★4.4·1.7K revsXINXIYAN Tutu for Girls Womens Skirt 5 Layers Mardi Gras Outfit Halloween Costume Dress Party Favor
Units sold1K
B093HFR79D
$8.99·★4.4·1.7K revsXINXIYAN Tutu for Girls Womens Skirt 5 Layers Mardi Gras Outfit Halloween Costume Dress Party Favor
Units sold600
Trending Pink Tutu Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B07HG28KLX booked 700 units at $14.98.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B07HG28KLX
MdnMd Toddler Ballet Leotards for Girls Dance Leotards with Skirt Gymnastic Ballerina Outfit Dress Classic Short Sleeve
Price
$14.98
Rating
4.7
Reviews
1.6K
Latest month sales

B0CT8CP2LG
Mecceos Ballet Leotards for Girls Toddler Dance Dresses Ballerina Outfits
Price
$9.44
Rating
4.7
Reviews
385
Latest month sales

B07HFR9WBM
MdnMd Ballet Leotards for Girls Toddler Dance Ballet Leotard with Skirt Ballerina Dresses Tutu Outfits Flutter Sleeve
Unlock to view ASIN details and product titles
Price
$11.86
Rating
4.8
Reviews
6.4K
Latest month sales
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