Pink Fan Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pink Fan sales on Amazon US totaled 266,300 units in July 2026 (▼ 6.1% vs. the prior month), generating an estimated $4,560,152 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.6% of unit volume and 67.3% of revenue, while a typical listing is priced at $19.96. The keyword itself pulled 22,265 Amazon queries over the same period (▼ 5.3% MoM).
Zooming out to the 12-month window ending July 2026, the pink fan Top 50 moved 1,348,950 units and $22,526,930 in cumulative sales — an average of 112,413 units and $1,877,244 per month. Monthly throughput topped out at 283,600 units in June 2026 and dipped to 39,200 in January 2026, leaving the latest reading 70.0% higher than August 2025.
Pink Fan Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
266.3K
▼ 6.1% MoM
Monthly Revenue 2026/07
$4.6M
▼ 11.7% MoM
Top 10 Market Share 2026/07
67.6%
Pink Fan Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pink fan listing on Amazon US in July 2026 is ASIN B07QK9C9KT (Brand: JISULIFE), which sold 50,000 units at $12.33 apiece — equal to 18.8% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 180,000 units and $3,067,120 in July 2026 — 67.6% of unit volume and 67.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pink Fan' on Amazon
July 2026
![Aecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige (ASIN B0DLFCN4J5), rank #2 by monthly sales volume for 'Pink Fan' on Amazon](https://m.media-amazon.com/images/I/61-gWIgUjpL._AC_UY512_.jpg)
Is 67.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07QK9C9KT
JISULIFE 3 IN 1 Portable Fan with Power Bank & Flashlight Featured | 19H Max Cooling, USB Rechargeable, Pocket-Sized Handheld Fan for Travel, Cruise, Concerts, Makeup, Summer Gifts for Women
50K
▼ 16.7%vs. prior month
$634.5K
latest month
12-month trend
B0DLFCN4J5
Aecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige
40K
▲ 0.0%vs. prior month
$372.4K
latest month
12-month trend
B0GDDNRQ4M
SWEETFULL Portable Handheld Fan, Mini Rechargeable Personal Hand Fan | Strong Airflow, Pocket-Sized, Up to 12H, 5 Speeds, Quiet Cooling Travel Essentials, Cute Gifts for Women, Girls, Lash, Makeup
30K
▲ 50.0%vs. prior month
$374.7K
latest month
12-month trend
B001R1Q2C6
Honeywell TurboForce Air Circulator, Small Tabletop Fan, Quiet Personal Fan for Home or Office, 3 Speeds, 90 Degree Pivoting Head, White, HT-904
10K
▼ 66.7%vs. prior month
$166K
latest month
12-month trend
B0F2SWP759
PlayHot Portable Handheld Turbo Fan, Travel Essentials, Gifts for Women/Men | 5-Speed, Up to 12H, 10m/s Airflow, USB-C Rechargeable, LED Display, 3-in-1 Foldable Personal Fan for Cruise, Beach, Vacation
10K
▲ 11.1%vs. prior month
$186.4K
latest month
12-month trend
B09MHFPW6H
Gaiatop Mini Portable Fan, Small Personal Handheld Fan,Rechargeable | Powerful 3 Speed with Desktop Base, Lightweight, Battery Powered for Travel Lash Makeup Girls Women Gift Pink
10K
▲ 0.0%vs. prior month
$78.1K
latest month
12-month trend
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Best Pink Fan Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
JISULIFE is the best-performing pink fan brand in July 2026, moving 50,000 units across 1 ASIN for 27.8% of Top 10 volume. Aecooly follows with 40,000 units (22.2%), ahead of SWEETFULL on 37,000 units (20.6%).
With 7 brands splitting the Top 10 and 70.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.49 to $12.33, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
JISULIFE
1 ASIN in Top 10
27.8%
Units
50K
Revenue
$634.5K
Avg. price
$12.33
B07QK9C9KT
$12.33·★4.6·78.5K revsJISULIFE 3 IN 1 Portable Fan with Power Bank & Flashlight Featured | 19H Max Cooling, USB Rechargeable, Pocket-Sized Handheld Fan for Travel, Cruise, Concerts, Makeup, Summer Gifts for Women
Units sold50K
Aecooly
1 ASIN in Top 10
22.2%
Units
40K
Revenue
$372.4K
Avg. price
$8.49
B0DLFCN4J5
$8.49·★4.6·5.6K revsAecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige
Units sold40K
SWEETFULL
2 ASINs in Top 10
20.6%
Units
37K
Revenue
$452.5K
Avg. price
$11.99
B0GDDNRQ4M
$13.99·★4.6·1.2K revsSWEETFULL Portable Handheld Fan, Mini Rechargeable Personal Hand Fan | Strong Airflow, Pocket-Sized, Up to 12H, 5 Speeds, Quiet Cooling Travel Essentials, Cute Gifts for Women, Girls, Lash, Makeup
Units sold30KB0BR3LBSMB
$9.99·★4.6·7.6K revsSWEETFULL Handheld Portable Fan, 5000mAh Rechargeable Battery, 6 Speed Wind, LED Digital Display, Foldable Electric Personal Mini Travel Fan with Backup Power, Summer Essentials Gifts for Women Girl
Units sold7K
Trending Pink Fan Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0BR3LBSMB booked 7K units at $9.99, with ▲ 40.0% MoM change. On the growth side, B0F6C66NVW leads positive momentum with ▲ 200.0% MoM growth on 6K units, with B0GVNQDRSN close behind at ▲ 200.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BR3LBSMB
SWEETFULL Handheld Portable Fan, 5000mAh Rechargeable Battery, 6 Speed Wind, LED Digital Display, Foldable Electric Personal Mini Travel Fan with Backup Power, Summer Essentials Gifts for Women Girl
Price
$9.99
Rating
4.6
Reviews
7.6K
Latest month sales
B0F6C66NVW
PlayHot Portable Handheld Turbo Fan, Travel Essentials, Gifts for Women/Men | 5-Speed, Up to 12H, 10m/s Airflow, USB-C Rechargeable, LED Display, 3-in-1 Foldable Personal Fan for Cruise, Beach, Vacation
Price
$18.99
Rating
4.4
Reviews
10.5K
Latest month sales
B0GVNQDRSN
ZOZOO Portable Handheld Fan, 5 Gear High Speed, Rechargeable Mini Personal Hand Fan, Up to 14 Working Hours, 3 IN 1 for Travel, Beach Vacation, Camping, Gifts for Women, (Pink)
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.7
Reviews
206
Latest month sales
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