Philips Hue Light Bulbs Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Philips Hue Light Bulbs sales on Amazon US totaled 75,500 units in July 2026 (▼ 21.5% vs. the prior month), generating an estimated $2,347,953 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 70.2% of unit volume and 57.9% of revenue, while a typical listing is priced at $48.14. The keyword itself pulled 20,115 Amazon queries over the same period (▲ 11.3% MoM).
Zooming out to the 12-month window ending July 2026, the philips hue light bulbs Top 50 moved 1,011,750 units and $32,617,778 in cumulative sales — an average of 84,313 units and $2,718,148 per month. Monthly throughput topped out at 114,300 units in November 2025 and dipped to 40,400 in May 2026, leaving the latest reading 3.8% lower than August 2025.
Philips Hue Light Bulbs Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
75.5K
▼ 21.5% MoM
Monthly Revenue 2026/07
$2.3M
▼ 36.2% MoM
Top 10 Market Share 2026/07
70.2%
Philips Hue Light Bulbs Market Share & Sales Concentration on Amazon US — July 2026
The most-sold philips hue light bulbs listing on Amazon US in July 2026 is ASIN B0CZL9T5NQ (Brand: dalattin), which sold 10,000 units at $20.99 apiece — equal to 13.2% of every unit tracked in this report and 11% ahead of the No. 2 listing.
The Top 10 ASINs account for 53,000 units and $1,360,410 in July 2026 — 70.2% of unit volume and 57.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Philips Hue Light Bulbs' on Amazon
July 2026









Is 70.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0CZL9T5NQ
dalattin 24 Pack LED Bulbs Daylight White 5000K, 60 Watt Equivalent A19 Standard Bulbs, E26 Base, 800 LM, Efficient 9W Energy Saving, Non-Dimmable, 80+ CRI, 120V, UL Listed, for Living Room, Office
10K
▲ 42.9%vs. prior month
$207.1K
latest month
12-month trend

B0CG5VDC8P
Amazon Basics Smart A19 LED Light Bulb, Color Changing, 9W (60W Equivalent), 800LM, Works with Alexa Only, WiFi 2.4 GHz, No Hub Required, Mood Lighting, Energy Efficient, 1-Pack
9K
▼ 10.0%vs. prior month
$97.3K
latest month
12-month trend

B0BC8N7QXN
Linkind Smart Light Bulbs, Work with Alexa, Google Home, AiDot | Led Color Changing Light Bulb RGBTW, 2.4G WiFi+Bluetooth, 104 Preset Scene, Music Sync, DIY, Dotis, A19 E26, 60W 800LM, 4Pack
8K
▼ 11.1%vs. prior month
$191.6K
latest month
12-month trend

B09B7NQT2K
Govee Smart Light Bulbs, A19 Color Changing Light Bulb, 800 LM, E26 Base | Works with Matter, Alexa and Google Assistant, 16 Million Colors RGBWW, WiFi & Bluetooth LED Light Bulbs, Music Sync, 4 Pack
7K
▼ 30.0%vs. prior month
$276.8K
latest month
12-month trend

B0C3TV6Q63
Govee LED Smart Light Bulbs, 1000LM RGBWW A19 75W E26 Base 2 Pack | Color Changing Light Bulb, Work with Matter Alexa and Google Assistant, Smart Bulbs for Bedroom, Living Room
5K
▼ 16.7%vs. prior month
$100.9K
latest month
12-month trend

B0FMGP1P6W
Philips Hue Essential Smart LED A19 Bulb, 4-Pack | White & Color Ambiance, E26, 7.2W, 2200K-6500K, 800 Lumens, Dimmable, Works with Alexa, Google Assistant, Apple Home
4K
▲ 0.0%vs. prior month
$214.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Philips Hue Light Bulbs Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Govee is the best-performing philips hue light bulbs brand in July 2026, moving 12,000 units across 2 ASINs for 22.6% of Top 10 volume. dalattin follows with 10,000 units (18.9%), ahead of Amazon Basics on 9,000 units (17.0%).
Volume is spread across 7 brands, with the top three holding 58.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $11.19 to $26.48, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Govee
2 ASINs in Top 10
22.6%
Units
12K
Revenue
$377.7K
Avg. price
$26.48

B09B7NQT2K
$32.99·★4.6·27K revsGovee Smart Light Bulbs, A19 Color Changing Light Bulb, 800 LM, E26 Base | Works with Matter, Alexa and Google Assistant, 16 Million Colors RGBWW, WiFi & Bluetooth LED Light Bulbs, Music Sync, 4 Pack
Units sold7K
B0C3TV6Q63
$19.98·★4.6·5.7K revsGovee LED Smart Light Bulbs, 1000LM RGBWW A19 75W E26 Base 2 Pack | Color Changing Light Bulb, Work with Matter Alexa and Google Assistant, Smart Bulbs for Bedroom, Living Room
Units sold5K
dalattin
1 ASIN in Top 10
18.9%
Units
10K
Revenue
$207.1K
Avg. price
$20.99

B0CZL9T5NQ
$20.99·★4.7·3.5K revsdalattin 24 Pack LED Bulbs Daylight White 5000K, 60 Watt Equivalent A19 Standard Bulbs, E26 Base, 800 LM, Efficient 9W Energy Saving, Non-Dimmable, 80+ CRI, 120V, UL Listed, for Living Room, Office
Units sold10K
Amazon Basics
1 ASIN in Top 10
17.0%
Units
9K
Revenue
$97.3K
Avg. price
$11.19

B0CG5VDC8P
$11.19·★4.4·14.2K revsAmazon Basics Smart A19 LED Light Bulb, Color Changing, 9W (60W Equivalent), 800LM, Works with Alexa Only, WiFi 2.4 GHz, No Hub Required, Mood Lighting, Energy Efficient, 1-Pack
Units sold9K
Trending Philips Hue Light Bulbs Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0F43B369Y booked 3K units at $24.98, with ▲ 50.0% MoM change. On the growth side, B09BSHFLD9 leads positive momentum with ▲ 100.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0F43B369Y
DAYBETTER Smart Light Bulbs,Compatible with Alexa & Google Home | 6 Pack A19 E26 Bulbs, 800LM 60W Equivalent,Dimmable RGB+CCT Color Changing,2.4GHz WiFi & Bluetooth,Music Sync,Preset Scenes
Price
$24.98
Rating
4.3
Reviews
1.3K
Latest month sales

B016H0QZ7I
Philips Hue Bridge, Unlock the Full Potential of Hue Bridge System, Multi-Room and Out-of-Home Control, Create Automations and Zones, Smart Lighting Hub, Works with Voice and Matter-Compatible
Price
$42.99
Rating
4.5
Reviews
11.4K
Latest month sales

B09BSHFLD9
Philips Hue Smart Light Starter Kit - Includes (1) Bridge and (4) 75W A19 E26 LED Smart White and Color Ambiance Bulbs - Control with App - Compatible with Alexa, Google Assistant, and Apple HomeKit
Unlock to view ASIN details and product titles
Price
$138.00
Rating
4.5
Reviews
829
Latest month sales
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