Peter Thomas Roth Instant Firmx Eye Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Peter Thomas Roth Instant Firmx Eye sales on Amazon US totaled 487,100 units in July 2026 (▼ 24.4% vs. the prior month), generating an estimated $10,536,006 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 71.9% of unit volume and 58.7% of revenue, while a typical listing is priced at $32.89. The keyword itself pulled 95,719 Amazon queries over the same period (▲ 21.3% MoM).
Zooming out to the 12-month window ending July 2026, the peter thomas roth instant firmx eye Top 50 moved 4,976,300 units and $105,396,510 in cumulative sales — an average of 414,692 units and $8,783,043 per month. Monthly throughput topped out at 644,000 units in June 2026 and dipped to 238,100 in September 2025, leaving the latest reading 104.1% higher than August 2025.
Peter Thomas Roth Instant Firmx Eye Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
487.1K
▼ 24.4% MoM
Monthly Revenue 2026/07
$10.5M
▼ 23.2% MoM
Top 10 Market Share 2026/07
71.9%
Peter Thomas Roth Instant Firmx Eye Market Share & Sales Concentration on Amazon US — July 2026
The most-sold peter thomas roth instant firmx eye listing on Amazon US in July 2026 is ASIN B0CNCL35CH (Brand: Dr.Melaxin), which sold 70,000 units at $18.50 apiece — equal to 14.4% of every unit tracked in this report and 17% ahead of the No. 2 listing.
The Top 10 ASINs account for 350,000 units and $6,188,800 in July 2026 — 71.9% of unit volume and 58.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Peter Thomas Roth Instant Firmx Eye' on Amazon
July 2026
Is 71.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0CNCL35CH
Dr.Melaxin Collagen Multi Balm Stick, Calcium & Adenosine Korean Wrinkle Stick for Eye, Neck & Face, Firming Collagen Stick, Under Eye Balm for Dark Circles & Depuffing, Korean Skin Care, 0.31 oz
70K
▼ 30.0%vs. prior month
$1.3M
latest month
12-month trend
B0GD6R7CFJ
BIODANCE Hydrogel Eye Patches for Under Eye - Collagen Peptide, Anti Wrinkle & Fine Lines (60 Count)
60K
▼ 40.0%vs. prior month
$1.4M
latest month
12-month trend
B091NJQ29P
Good Molecules Yerba Mate Wake Up Eye Gel, Caffeine Under Eye Cream, 15 ml | Refreshes and hydrates tired under eyes with caffeine. Helps improve the look of puffiness, under eye bags, and fine lines.
50K
▼ 16.7%vs. prior month
$294K
latest month
12-month trend
B0B45LL4DD
Beauty of Joseon Revive Eye Serum with Retinal Niacinamide Correction for Puffy Eye Bags Fine Lines Dark Circles Wrinkles, Korean Skin Care 30ml, 1.01 fl.oz
50K
▼ 16.7%vs. prior month
$792.5K
latest month
12-month trend
B01MUZVE1C
The Ordinary Caffeine Solution 5% + EGCG Eye Serum, Depuffing Eye Serum for Dark Circles and Tired Eyes
30K
▼ 25.0%vs. prior month
$276K
latest month
12-month trend
B014E2D6BY
grace & stella Award Winning Eye Patches for Puffy Eyes | Birthday Gifts for Women - Under Eye Mask for Dark Circles & Undereye Bags - Gifts for Mom - Vegan Self Care (24 Pairs, Gold)
30K
▼ 25.0%vs. prior month
$663.3K
latest month
12-month trend
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Best Peter Thomas Roth Instant Firmx Eye Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dr.Melaxin is the best-performing peter thomas roth instant firmx eye brand in July 2026, moving 80,000 units across 2 ASINs for 22.9% of Top 10 volume. BIODANCE follows with 60,000 units (17.1%), ahead of Good Molecules on 50,000 units (14.3%).
Volume is spread across 9 brands, with the top three holding 54.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.97 to $23.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dr.Melaxin
2 ASINs in Top 10
22.9%
Units
80K
Revenue
$1.5M
Avg. price
$19.75
B0CNCL35CH
$18.50·★4.1·9.4K revsDr.Melaxin Collagen Multi Balm Stick, Calcium & Adenosine Korean Wrinkle Stick for Eye, Neck & Face, Firming Collagen Stick, Under Eye Balm for Dark Circles & Depuffing, Korean Skin Care, 0.31 oz
Units sold70KB0CYKRBVWC
$21.00·★4.5·947 revsDr.Melaxin Calcium Volume Under Eye Patches for Puffy Eyes & Dark Circles, Hydrogel Eye Mask for Wrinkles, Fine Lines & Sagging Skin, Firming Collagen Eye Patch, Korean Skin Care (60 Count)
Units sold10K
BIODANCE
1 ASIN in Top 10
17.1%
Units
60K
Revenue
$1.4M
Avg. price
$23.00
B0GD6R7CFJ
$23.00·★4.5·3.3K revsBIODANCE Hydrogel Eye Patches for Under Eye - Collagen Peptide, Anti Wrinkle & Fine Lines (60 Count)
Units sold60K
Good Molecules
1 ASIN in Top 10
14.3%
Units
50K
Revenue
$294K
Avg. price
$5.97
B091NJQ29P
$5.97·★4.2·33.2K revsGood Molecules Yerba Mate Wake Up Eye Gel, Caffeine Under Eye Cream, 15 ml | Refreshes and hydrates tired under eyes with caffeine. Helps improve the look of puffiness, under eye bags, and fine lines.
Units sold50K
Trending Peter Thomas Roth Instant Firmx Eye Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0F19YY96Z booked 10K units at $24.00, with ▲ 0.0% MoM change. On the growth side, B07BYG7D2V leads positive momentum with ▲ 250.0% MoM growth on 7K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0F19YY96Z
Summer Fridays Jet Lag Hydrating Eye Patches - De-puffing Hydrogel Under Eye Masks with Hyaluronic Acid, Caffeine + Peptides - Soothing + Refreshing At-Home + Travel Skin Care (6 Pairs) | De-Puffing & Soothing Under Eye Masks, Korean Skin Care Eye Mask Formula with Hyaluronic Acid & Peptides, Travel Essentials
Price
$24.00
Rating
4.6
Reviews
588
Latest month sales
B0CYKRBVWC
Dr.Melaxin Calcium Volume Under Eye Patches for Puffy Eyes & Dark Circles, Hydrogel Eye Mask for Wrinkles, Fine Lines & Sagging Skin, Firming Collagen Eye Patch, Korean Skin Care (60 Count)
Price
$21.00
Rating
4.5
Reviews
947
Latest month sales
B07BYG7D2V
Westmore Beauty 60 Second Eye Effects - Light to Medium - 0.33 fl. oz | Tinted firming gel, under eye cream for puffiness and bags under eyes 0.33 fl. oz
Unlock to view ASIN details and product titles
Price
$39.00
Rating
3.5
Reviews
2.9K
Latest month sales
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