Perler Beads Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Perler Beads sales on Amazon US totaled 37,550 units in July 2026 (▲ 9.8% vs. the prior month), generating an estimated $776,267 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 53.3% of unit volume and 55.6% of revenue, while a typical listing is priced at $19.37. The keyword itself pulled 74,063 Amazon queries over the same period (▲ 7.2% MoM).
Zooming out to the 12-month window ending July 2026, the perler beads Top 50 moved 290,100 units and $5,702,146 in cumulative sales — an average of 24,175 units and $475,179 per month. Monthly throughput topped out at 37,550 units in July 2026 and dipped to 13,900 in May 2026, leaving the latest reading 107.5% higher than August 2025.
Perler Beads Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
37.5K
▲ 9.8% MoM
Monthly Revenue 2026/07
$776.3K
▲ 15.1% MoM
Top 10 Market Share 2026/07
53.3%
Perler Beads Market Share & Sales Concentration on Amazon US — July 2026
The most-sold perler beads listing on Amazon US in July 2026 is ASIN B0FPQ4S2TR (Brand: Simetufy), which sold 6,000 units at $26.99 apiece — equal to 16.0% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 20,000 units and $431,650 in July 2026 — 53.3% of unit volume and 55.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Perler Beads' on Amazon
July 2026
Is 53.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0FPQ4S2TR
Simetufy 10000Pcs Pony Beads Bulk 30 Colors for Kandi Bracelet Making | DIY Key Chains Rainbow Hair Braiding Kids Jewelry Crafts Gifts (5.73lb,3 Tier Stackable Organizer）
6K
▲ 50.0%vs. prior month
$174.1K
latest month
12-month trend
B0CZS82TC5
The Beadery - Large Bead Keeper Storage Box, 32 Compartment - 2176
3K
▲ 0.0%vs. prior month
$22.4K
latest month
12-month trend
B0GVS5D2G1
Simetufy 10000PCS Pony Beads Bulk, 48 Colors for Kandi Bracelet Making | 6x9mm Rainbow Hair Braiding Key Chains Kids DIY Jewelry Crafts Gifts (5.73LB, 8 Tier Stackable Organizer with 2 Handles）
3K
▲ 328.6%vs. prior month
$92.1K
latest month
12-month trend
B0BZRXFC7Y
Quefe 72 Colors 15000 Pcs 5mm Fuse Beads Kit Melting Beads for Craft | Melting Beads, Pegboard, Ironing Paper, Tweezers & Hooks, 5mm Fuse Beads, Christmas School Arts Crafts Supplies Girls Kids
2K
▲ 100.0%vs. prior month
$45.8K
latest month
12-month trend
B0002YM0IE
Perler Sunny Days Bright Color Fuse Bead Bucket, 5500 pcs | Fuse with Iron to Set | Includes Pegboard and Patterns | Compatible with All Perler Beads
1K
▲ 0.0%vs. prior month
$13.8K
latest month
12-month trend
B001KW4H60
Perler 17605 Assorted Fuse Beads Kit with Storage Tray and Pattern Book for Arts and Crafts, Multicolor, 4001pcs | Fuse with Iron to Set | Includes Pattern Book
1K
▲ 0.0%vs. prior month
$14.5K
latest month
12-month trend
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Best Perler Beads Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Simetufy is the best-performing perler beads brand in July 2026, moving 9,000 units across 2 ASINs for 45.0% of Top 10 volume. The Beadery follows with 3,000 units (15.0%), ahead of Perler on 3,000 units (15.0%).
With 7 brands splitting the Top 10 and 75.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.48 to $28.34, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Simetufy
2 ASINs in Top 10
45.0%
Units
9K
Revenue
$266.2K
Avg. price
$28.34
B0FPQ4S2TR
$26.99·★4.7·520 revsSimetufy 10000Pcs Pony Beads Bulk 30 Colors for Kandi Bracelet Making | DIY Key Chains Rainbow Hair Braiding Kids Jewelry Crafts Gifts (5.73lb,3 Tier Stackable Organizer）
Units sold6KB0GVS5D2G1
$29.69·★4.6·173 revsSimetufy 10000PCS Pony Beads Bulk, 48 Colors for Kandi Bracelet Making | 6x9mm Rainbow Hair Braiding Key Chains Kids DIY Jewelry Crafts Gifts (5.73LB, 8 Tier Stackable Organizer with 2 Handles）
Units sold3K
The Beadery
1 ASIN in Top 10
15.0%
Units
3K
Revenue
$22.4K
Avg. price
$7.48
B0CZS82TC5
$7.48·★4.7·560 revsThe Beadery - Large Bead Keeper Storage Box, 32 Compartment - 2176
Units sold3K
Perler
3 ASINs in Top 10
15.0%
Units
3K
Revenue
$41.5K
Avg. price
$13.86
B0002YM0IE
$13.79·★4.8·3K revsPerler Sunny Days Bright Color Fuse Bead Bucket, 5500 pcs | Fuse with Iron to Set | Includes Pegboard and Patterns | Compatible with All Perler Beads
Units sold1KB001KW4H60
$14.59·★4.8·6.7K revsPerler 17605 Assorted Fuse Beads Kit with Storage Tray and Pattern Book for Arts and Crafts, Multicolor, 4001pcs | Fuse with Iron to Set | Includes Pattern Book
Units sold1KB013TS50NQ
$13.19·★4.9·5.9K revsPerler Beads Fuse Beads for Crafts, Black, Small, 6000pcs | Perler Fuse Beads in Black | Compatible with All Perler Pegboards
Units sold1K
Trending Perler Beads Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GVS5D2G1 booked 3K units at $29.69, with ▲ 328.6% MoM change. On the growth side, B0DSJN6L2Q leads positive momentum with ▲ 300.0% MoM growth on 400 units, with B00DF0TFIA close behind at ▲ 300.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GVS5D2G1
Simetufy 10000PCS Pony Beads Bulk, 48 Colors for Kandi Bracelet Making | 6x9mm Rainbow Hair Braiding Key Chains Kids DIY Jewelry Crafts Gifts (5.73LB, 8 Tier Stackable Organizer with 2 Handles）
Price
$29.69
Rating
4.6
Reviews
173
Latest month sales
B0DSJN6L2Q
4800pcs Fuse Beads Kit for Kids, 48 Colors 5mm Melting Beads Set | Including Pegboards, Ironing Paper, Tweezers, Birthday and Christmas Gift
Price
$12.99
Rating
4.5
Reviews
33
Latest month sales
B00DF0TFIA
Perler Beads 80-17604 Perler Fused Bead Tray 4000/Pkg-Stripes 'n Pearls | Fuse with Iron to Set | Includes Pegboards and Patterns | Compatible with All Perler Beads
Unlock to view ASIN details and product titles
Price
$14.79
Rating
4.8
Reviews
6.7K
Latest month sales
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