Passport Holder With Airtag Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Passport Holder With Airtag sales on Amazon US totaled 46,850 units in July 2026 (▼ 13.2% vs. the prior month), generating an estimated $591,279 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 72.6% of unit volume and 62.0% of revenue, while a typical listing is priced at $18.62. The keyword itself pulled 21,902 Amazon queries over the same period (▲ 63.6% MoM).

Zooming out to the 12-month window ending July 2026, the passport holder with airtag Top 50 moved 573,150 units and $7,112,662 in cumulative sales — an average of 47,763 units and $592,722 per month. Monthly throughput topped out at 65,300 units in December 2025 and dipped to 30,900 in May 2026, leaving the latest reading 5.5% lower than August 2025.

573.1KTotal units sold · Last 12 months
$7.1MTotal revenue · Last 12 months
21.9K▲ 63.6% MoM
Monthly search volume
$18.62Avg. price · July 2026

Passport Holder With Airtag Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales49.6K
Revenue$616.2K

2025/09

Sales46K
Revenue$568.8K

2025/10

Sales41.4K
Revenue$473.8K

2025/11

Sales53.6K
Revenue$598.8K

2025/12

Sales65.3K
Revenue$820.1K

2026/01

Sales45.7K
Revenue$554.2K

2026/02

Sales45K
Revenue$566.1K

2026/03

Sales47.7K
Revenue$603.2K

2026/04

Sales47.1K
Revenue$612.1K

2026/05

Sales30.9K
Revenue$400.9K

2026/06

Sales54K
Revenue$707.3K
46.9K

2026/07

Sales46.9K
Revenue$591.3K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

46.9K

▼ 13.2% MoM

Monthly Revenue 2026/07

$591.3K

▼ 16.4% MoM

Top 10 Market Share 2026/07

72.6%

See the Top 10 ASINs driving 72.6% of sales

Passport Holder With Airtag Market Share & Sales Concentration on Amazon US — July 2026

The most-sold passport holder with airtag listing on Amazon US in July 2026 is ASIN B09468VZ5W (Brand: HATALKIN), which sold 10,000 units at $6.58 apiece — equal to 21.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 34,000 units and $366,880 in July 2026 — 72.6% of unit volume and 62.0% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Passport Holder With Airtag' on Amazon

July 2026
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72.6% Volume Share 34K units sold
62.0% Revenue Share $366.9K estimated
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Top 5 Volume Share breakdown

B09468VZ5W 21.3%
B0C6TSCBDT 10.7%
B0CXP1DNY1 8.5%
B09GTM8FHN 8.5%
B0BWYG6RM8 6.4%
Others 44.5%
#1
Compatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages

B09468VZ5W

Compatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages

$6.58· 4.7·26.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$60.9K

latest month

Monthly Trend

12-month trend

#2
TOPBAG Passport Holder Family, Women Rfid Blocking Passport Wallet, Travel Document Organizer for Premium Wallets, Waterproof Passport Holders Bag for Women & Men Traveling, Credit Cards Case

B0C6TSCBDT

TOPBAG Passport Holder Family, Women Rfid Blocking Passport Wallet, Travel Document Organizer for Premium Wallets, Waterproof Passport Holders Bag for Women & Men Traveling, Credit Cards Case

$9.98· 4.6·2.7K reviews
Monthly Sales

5K

▼ 16.7%

vs. prior month

Revenue

$50.9K

latest month

Monthly Trend

12-month trend

#3
Bingcok Bingcok Airtag Hidden Holder for Kids with Invisible Pin, 4 Pack | 4 Colors: Black, White, Pink, Purple. Invisible Safety Pin. For Children, Elderly, Luggage, Clothing, Backpack.

B0CXP1DNY1

Bingcok Bingcok Airtag Hidden Holder for Kids with Invisible Pin, 4 Pack | 4 Colors: Black, White, Pink, Purple. Invisible Safety Pin. For Children, Elderly, Luggage, Clothing, Backpack.

$10.80· 4.5·1.7K reviews
Monthly Sales

4K

▲ 0.0%

vs. prior month

Revenue

$43.2K

latest month

Monthly Trend

12-month trend

#4
TagVault™ AirTag Wallet Holder - The Thinnest AirTag Wallet Card Insert | Flexible, Stays Hidden, Patent Pending | Elevation Lab

B09GTM8FHN

TagVault™ AirTag Wallet Holder - The Thinnest AirTag Wallet Card Insert | Flexible, Stays Hidden, Patent Pending | Elevation Lab

$9.99· 4.6·5.3K reviews
Monthly Sales

4K

▲ 0.0%

vs. prior month

Revenue

$40K

latest month

Monthly Trend

12-month trend

#5
GOCII Compatible with Apple AirTag (1st & 2nd Generation), Ultra Thin AirTag Wallet Holder 2 Pack, Slim AirTag Card Holder Case for Purse, Handbag, Backpack, or Clutch

B0BWYG6RM8

GOCII Compatible with Apple AirTag (1st & 2nd Generation), Ultra Thin AirTag Wallet Holder 2 Pack, Slim AirTag Card Holder Case for Purse, Handbag, Backpack, or Clutch

$8.63· 4.5·4.7K reviews
Monthly Sales

3K

▲ 50.0%

vs. prior month

Revenue

$28.3K

latest month

Monthly Trend

12-month trend

#6
HERO Neck Wallet - RFID Blocking Passport Holder, Easy to Conceal Travel Pouch (Army Grey)

B07RV1L1F1

HERO Neck Wallet - RFID Blocking Passport Holder, Easy to Conceal Travel Pouch (Army Grey)

$24.95· 4.7·12.2K reviews
Monthly Sales

2K

▼ 33.3%

vs. prior month

Revenue

$49.9K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Passport Holder With Airtag Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

HATALKIN is the best-performing passport holder with airtag brand in July 2026, moving 10,000 units across 1 ASIN for 29.4% of Top 10 volume. TOPBAG follows with 5,000 units (14.7%), ahead of Bingcok on 4,000 units (11.8%).

Volume is spread across 10 brands, with the top three holding 55.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.58 to $10.80, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

29.4%
14.7%
11.8%
44.1%
HATALKIN
TOPBAG
Bingcok
Other brands
1

HATALKIN

1 ASIN in Top 10

29.4%

Units

10K

Revenue

$60.9K

Avg. price

$6.58

  • Compatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages

    B09468VZ5W

    $6.58·4.7·26.1K revs

    Compatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages

    Units sold10K
2

TOPBAG

1 ASIN in Top 10

14.7%

Units

5K

Revenue

$50.9K

Avg. price

$9.98

  • TOPBAG Passport Holder Family, Women Rfid Blocking Passport Wallet, Travel Document Organizer for Premium Wallets, Waterproof Passport Holders Bag for Women & Men Traveling, Credit Cards Case

    B0C6TSCBDT

    $9.98·4.6·2.7K revs

    TOPBAG Passport Holder Family, Women Rfid Blocking Passport Wallet, Travel Document Organizer for Premium Wallets, Waterproof Passport Holders Bag for Women & Men Traveling, Credit Cards Case

    Units sold5K
3

Bingcok

1 ASIN in Top 10

11.8%

Units

4K

Revenue

$43.2K

Avg. price

$10.80

  • Bingcok Bingcok Airtag Hidden Holder for Kids with Invisible Pin, 4 Pack | 4 Colors: Black, White, Pink, Purple. Invisible Safety Pin. For Children, Elderly, Luggage, Clothing, Backpack.

    B0CXP1DNY1

    $10.80·4.5·1.7K revs

    Bingcok Bingcok Airtag Hidden Holder for Kids with Invisible Pin, 4 Pack | 4 Colors: Black, White, Pink, Purple. Invisible Safety Pin. For Children, Elderly, Luggage, Clothing, Backpack.

    Units sold4K

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