Outa Ring 5 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Outa Ring 5 sales on Amazon US totaled 30,200 units in July 2026 (▼ 16.9% vs. the prior month), generating an estimated $4,142,125 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 84.4% of unit volume and 82.6% of revenue, while a typical listing is priced at $144.91. The keyword itself pulled 7,939 Amazon queries over the same period (▼ 49.5% MoM).
Zooming out to the 12-month window ending July 2026, the outa ring 5 Top 50 moved 129,800 units and $27,702,354 in cumulative sales — an average of 10,817 units and $2,308,530 per month. Monthly throughput topped out at 36,350 units in June 2026 and dipped to 3,650 in September 2025, leaving the latest reading 664.6% higher than August 2025.
Outa Ring 5 Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
30.2K
▼ 16.9% MoM
Monthly Revenue 2026/07
$4.1M
▼ 41.2% MoM
Top 10 Market Share 2026/07
84.4%
Outa Ring 5 Market Share & Sales Concentration on Amazon US — July 2026
The most-sold outa ring 5 listing on Amazon US in July 2026 is ASIN B0GRKC9NJP (Brand: OURA), which sold 10,000 units at $10.00 apiece — equal to 33.1% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 25,500 units and $3,420,130 in July 2026 — 84.4% of unit volume and 82.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Outa Ring 5' on Amazon
July 2026
Is 84.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0GRKC9NJP
OURA Ring 5 Sizing Kit - Size Before You Buy Ring 5 | Unique Sizing, Not Standard Ring Sizing - Receive Amazon Credit for Oura Ring 5 Purchase
10K
▲ 0.0%vs. prior month
$100K
latest month
12-month trend
B0GRK5GMTS
OURA Ring 5 Gifting Sizing Kit - Give the Gift of Oura | Unique Sizing, Give The Gift of Health
6K
▲ 20.0%vs. prior month
$60K
latest month
12-month trend
B0GRJZZ885
OURA Oura Ring 5 Smart Ring - Silver - Size 10 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
2K
▲ 0.0%vs. prior month
$798K
latest month
12-month trend
B0GRJVBPH3
Oura Ring 5 Smart Ring - Silver - Size 9 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
2K
▼ 33.3%vs. prior month
$798K
latest month
12-month trend
B0GRK9KZ2P
Oura Ring 5 Smart Ring - Gold - Size 8 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
1K
▼ 66.7%vs. prior month
$499K
latest month
12-month trend
B0FW569YY5
Smart Health Ring, Featuring Stress and Sleep Monitoring Functions, Compatible with iOS and Android,Waterproof Fitness Tracker for Women & Men, No Subscription Fee. (Rose Gold, 8)
1K
▲ 0.0%vs. prior month
$55K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Outa Ring 5 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
OURA is the best-performing outa ring 5 brand in July 2026, moving 23,000 units across 7 ASINs for 90.2% of Top 10 volume. prxxhri follows with 1,000 units (3.9%), ahead of ZURCAS on 1,000 units (3.9%).
With 4 brands splitting the Top 10 and 98.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $330.71, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
OURA
7 ASINs in Top 10
90.2%
Units
23K
Revenue
$3.3M
Avg. price
$330.71
B0GRKC9NJP
$10.00·★4.6·725 revsOURA Ring 5 Sizing Kit - Size Before You Buy Ring 5 | Unique Sizing, Not Standard Ring Sizing - Receive Amazon Credit for Oura Ring 5 Purchase
Units sold10KB0GRK5GMTS
$10.00·★4.4·86 revsOURA Ring 5 Gifting Sizing Kit - Give the Gift of Oura | Unique Sizing, Give The Gift of Health
Units sold6KB0GRJZZ885
$399.00·★4.4·1.8K revsOURA Oura Ring 5 Smart Ring - Silver - Size 10 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
Units sold2KB0GRJVBPH3
$399.00·★4.4·1.8K revsOura Ring 5 Smart Ring - Silver - Size 9 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
Units sold2KB0GRK9KZ2P
$499.00·★4.4·1.8K revsOura Ring 5 Smart Ring - Gold - Size 8 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
Units sold1KB0GRK81NQY
$499.00·★4.4·1.8K revsOURA Oura Ring 5 Smart Ring - Gold - Size 10 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
Units sold1KB0GRKCFSTP
$499.00·★4.4·1.8K revsOura Ring 5 Smart Ring - Gold - Size 9 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
Units sold1K
prxxhri
1 ASIN in Top 10
3.9%
Units
1K
Revenue
$55K
Avg. price
$53.98
B0FW569YY5
$53.98·★4.1·455 revsSmart Health Ring, Featuring Stress and Sleep Monitoring Functions, Compatible with iOS and Android,Waterproof Fitness Tracker for Women & Men, No Subscription Fee. (Rose Gold, 8)
Units sold1K
ZURCAS
1 ASIN in Top 10
3.9%
Units
1K
Revenue
$12.6K
Avg. price
$9.99
B0H57GVG8N
$9.99·★2.9·67 revsRing Cover Compatible with Oura Ring 5, 8 Pack Silicone Protector, Anti-Scratch, Supports Charging, for Men and Women (8 Pack, M for 9/10/11)
Units sold1K
Trending Outa Ring 5 Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0H57GVG8N booked 1K units at $9.99. On the growth side, B0GL8J2M4X leads positive momentum with ▲ 300.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0H57GVG8N
Ring Cover Compatible with Oura Ring 5, 8 Pack Silicone Protector, Anti-Scratch, Supports Charging, for Men and Women (8 Pack, M for 9/10/11)
Price
$9.99
Rating
2.9
Reviews
67
Latest month sales
B0DWJR7F6T
RingConn Gen 2 Air Ultra-Thin Smart Ring(Size 8, Galaxy Sliver) | 10-Day Battery Life, Fitness/Sleep/Stress/HR Tracker for Women&Men, No App Fee for Standard Features,iOS & Android Compatible
Price
$199.00
Rating
4.2
Reviews
4.7K
Latest month sales
B0GL8J2M4X
Smart Ring for Women Men,Fitness Tracker Ring,Heart Rate,Blood Oxygen,Step Tracker,Sleep Tracker,Meditation Assistance,No Subscription Fee,IP68 Waterproof,2026 New Holiday Gifts (Gold 8)
Unlock to view ASIN details and product titles
Price
$43.99
Rating
4.2
Reviews
267
Latest month sales
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