Otterbox Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Otterbox sales on Amazon US totaled 98,800 units in July 2026 (▼ 23.1% vs. the prior month), generating an estimated $3,579,743 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.7% of unit volume and 51.8% of revenue, while a typical listing is priced at $44.05. The keyword itself pulled 21,421 Amazon queries over the same period (▼ 18.8% MoM).
Zooming out to the 12-month window ending July 2026, the otterbox Top 50 moved 1,200,950 units and $40,308,190 in cumulative sales — an average of 100,079 units and $3,359,016 per month. Monthly throughput topped out at 150,600 units in December 2025 and dipped to 52,500 in May 2026, leaving the latest reading 5.9% lower than August 2025.
Otterbox Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
98.8K
▼ 23.1% MoM
Monthly Revenue 2026/07
$3.6M
▼ 13.5% MoM
Top 10 Market Share 2026/07
54.7%
Otterbox Market Share & Sales Concentration on Amazon US — July 2026
The most-sold otterbox listing on Amazon US in July 2026 is ASIN B0B7C9SPSF (Brand: OtterBox), which sold 9,000 units at $23.99 apiece — equal to 9.1% of every unit tracked in this report.
The Top 10 ASINs account for 54,000 units and $1,853,170 in July 2026 — 54.7% of unit volume and 51.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Otterbox' on Amazon
July 2026
Is 54.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0B7C9SPSF
OtterBox iPhone 14 & iPhone 13 Commuter Series Case - BLACK , slim & tough, pocket-friendly, with port protection | Thin & Protective iPhone Case, Dual-Layer, Impact Absorbing iPhone Case
9K
▼ 10.0%vs. prior month
$193K
latest month
12-month trend
B0CGCMS31N
OtterBox iPhone 17e, 16e, 15, 14, & 13 Commuter Series Case - Black, Slim & Tough, Pocket-Friendly, with Port Protection - Thin & Protective iPhone Case, Dual-Layer, Impact Absorbing iPhone Case
9K
▼ 10.0%vs. prior month
$317.9K
latest month
12-month trend
B0FSNCV7VV
OtterBox iPhone 17 Pro Max Defender Pro Series Case - Black | Tough, Rugged & Durable iPhone Case, Snaps on MagSafe, Multi-Layer, Impact Absorbing iPhone Case
8K
▼ 20.0%vs. prior month
$521.4K
latest month
12-month trend
B08DY8GJN4
OtterBox iPhone 12 & iPhone 12 Pro Commuter Series Case - Black, Slim & Tough, Pocket-Friendly, with Port Protection
5K
▲ 0.0%vs. prior month
$93.9K
latest month
12-month trend
B01K6PAZ1M
OtterBox iPhone 8/7 & SE (3rd/2nd Gen) Commuter Series Case - Black | Thin & Protective iPhone Case, Dual-Layer, Impact Absorbing iPhone Case
4K
▲ 0.0%vs. prior month
$86.5K
latest month
12-month trend
B09D55YMC1
OtterBox iPhone 13/12 Pro Max Commuter Series Case - Black | Thin & Protective iPhone Case, Dual-Layer, Impact Absorbing iPhone Case
4K
▲ 0.0%vs. prior month
$81.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Trending Otterbox Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0CGCNZRZJ booked 4K units at $38.04, with ▲ 0.0% MoM change. On the growth side, B0D6CHVS2S leads positive momentum with ▲ 500.0% MoM growth on 3K units, with B0DP3H3225 close behind at ▲ 500.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CGCNZRZJ
OtterBox iPhone 17e, 16e, 15, 14, & 13 Commuter Series Case - GET Your Greens, Slim & Tough, Pocket-Friendly, with Port Protection
Price
$38.04
Rating
4.5
Reviews
9.8K
Latest month sales
B0D6CHVS2S
OtterBox iPhone 17e, 16e, 15, 14, 13 Commuter MagSafe Case - Black | MagSafe Edition - 3X MIL Drop Protection - Dual-Layer - Pocket-Friendly - Raised Edges - Port Covers
Price
$29.99
Rating
4.4
Reviews
1.3K
Latest month sales
B0DP3H3225
OtterBox Samsung Galaxy S25 Ultra Defender Series Case - Black | Tough, Rugged & Durable Samsung Galaxy Case, Multi-Layer, Impact Absorbing Phone Case for Samsung
Unlock to view ASIN details and product titles
Price
$64.25
Rating
4.6
Reviews
3.9K
Latest month sales
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