Organic Chicken Thighs Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Organic Chicken Thighs sales on Amazon US totaled 576,000 units in July 2026 (▲ 0.9% vs. the prior month), generating an estimated $5,388,060 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 45.1% of unit volume and 44.4% of revenue, while a typical listing is priced at $9.31. The keyword itself pulled 23,855 Amazon queries over the same period (▲ 2.9% MoM).
Zooming out to the 12-month window ending July 2026, the organic chicken thighs Top 50 moved 7,831,450 units and $64,994,162 in cumulative sales — an average of 652,621 units and $5,416,180 per month. Monthly throughput topped out at 805,000 units in January 2026 and dipped to 441,450 in May 2026, leaving the latest reading 0.7% lower than August 2025.
Organic Chicken Thighs Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
576K
▲ 0.9% MoM
Monthly Revenue 2026/07
$5.4M
▼ 2.2% MoM
Top 10 Market Share 2026/07
45.1%
Organic Chicken Thighs Market Share & Sales Concentration on Amazon US — July 2026
The most-sold organic chicken thighs listing on Amazon US in July 2026 is ASIN B0CVZY667D (Brand: Amazon Grocery), which sold 60,000 units at $13.95 apiece — equal to 10.4% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 260,000 units and $2,390,800 in July 2026 — 45.1% of unit volume and 44.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Organic Chicken Thighs' on Amazon
July 2026









Is 45.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0CVZY667D
Amazon Grocery, Chicken Breast Fillets Value Pack, Boneless Skinless, 100% Natural, Weight Varies
60K
▼ 14.3%vs. prior month
$813.6K
latest month
12-month trend

B004S70PYC
Perdue Ground Chicken, 1 lb
30K
▲ 0.0%vs. prior month
$117.6K
latest month
12-month trend

B00AR100NE
Just Bare® Chicken Natural Fresh Chicken Thighs | Antibiotic Free | Boneless | Skinless | 1.25 LB
30K
▲ 0.0%vs. prior month
$164.7K
latest month
12-month trend

B07813VZHR
365 by Whole Foods Market Organic Boneless Skinless Chicken Thighs
30K
▲ 0.0%vs. prior month
$318.3K
latest month
12-month trend

B0CW15PL71
Amazon Grocery, Chicken Breast Fillets, Boneless Skinless, 100% Natural, Weight Varies
30K
▲ 50.0%vs. prior month
$209.4K
latest month
12-month trend

B00I2VLK2Q
APPLEGATE ORGANICS Oven Roasted Turkey Breast, 6oz | No Antibiotics Ever, Non-GMO Project Verified, All Natural Ingredients
20K
▲ 0.0%vs. prior month
$160.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Organic Chicken Thighs Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Grocery is the best-performing organic chicken thighs brand in July 2026, moving 90,000 units across 2 ASINs for 34.6% of Top 10 volume. 365 by Whole Foods Market follows with 70,000 units (26.9%), ahead of Applegate on 40,000 units (15.4%).
With 5 brands splitting the Top 10 and 76.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.26 to $10.50, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Grocery
2 ASINs in Top 10
34.6%
Units
90K
Revenue
$1M
Avg. price
$10.46

B0CVZY667D
$13.95·★4.7·3.7K revsAmazon Grocery, Chicken Breast Fillets Value Pack, Boneless Skinless, 100% Natural, Weight Varies
Units sold60K
B0CW15PL71
$6.98·★4.7·2.1K revsAmazon Grocery, Chicken Breast Fillets, Boneless Skinless, 100% Natural, Weight Varies
Units sold30K
365 by Whole Foods Market
3 ASINs in Top 10
26.9%
Units
70K
Revenue
$736.1K
Avg. price
$10.50

B07813VZHR
$10.61·★4.7·7.4K revs365 by Whole Foods Market Organic Boneless Skinless Chicken Thighs
Units sold30K
B08B1BND7V
$7.99·★4.5·1.8K revs365 by Whole Foods Market Organic Ground Chicken, 16 OZ
Units sold20K
B09X148GS9
$12.90·★4.5·256 revs365 by Whole Foods Market, Organic Boneless Skinless Chicken Breast
Units sold20K
Applegate
3 ASINs in Top 10
15.4%
Units
40K
Revenue
$349.4K
Avg. price
$7.26

B00I2VLK2Q
$4.49·★4.5·4.1K revsAPPLEGATE ORGANICS Oven Roasted Turkey Breast, 6oz | No Antibiotics Ever, Non-GMO Project Verified, All Natural Ingredients
Units sold20K
B001JO4O80
$6.99·★4.6·3.5K revsApplegate, Organic Chicken & Apple Sausage | No Antibiotics Ever, Whole30 Approved, All Natural Ingredients, Full Cooked, Perfect for busy weeknights
Units sold10K
B0029Y3D6I
$10.29·★4.5·3.2K revsApplegate, Organic Oven Roasted Chicken Breast Sliced, 6oz
Units sold10K
Trending Organic Chicken Thighs Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0029Y3D6I booked 10K units at $10.29, with ▲ 0.0% MoM change. On the growth side, B07NTBDRV5 leads positive momentum with ▲ 100.0% MoM growth on 8K units, with B0CW15PL71 close behind at ▲ 50.0% MoM on 30K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0029Y3D6I
Applegate, Organic Oven Roasted Chicken Breast Sliced, 6oz
Price
$10.29
Rating
4.5
Reviews
3.2K
Latest month sales

B07NTBDRV5
Applegate Farms Organic Chicken Strips, 8 OZ
Price
$10.49
Rating
4.4
Reviews
1.4K
Latest month sales

B0CW15PL71
Amazon Grocery, Chicken Breast Fillets, Boneless Skinless, 100% Natural, Weight Varies
Unlock to view ASIN details and product titles
Price
$6.98
Rating
4.7
Reviews
2.1K
Latest month sales
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