Opi Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Opi sales on Amazon US totaled 287,200 units in July 2026 (▼ 18.4% vs. the prior month), generating an estimated $2,844,848 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.0% of unit volume and 40.4% of revenue, while a typical listing is priced at $11.73. The keyword itself pulled 33,493 Amazon queries over the same period (▲ 1.8% MoM).
Zooming out to the 12-month window ending July 2026, the opi Top 50 moved 3,274,300 units and $31,401,951 in cumulative sales — an average of 272,858 units and $2,616,829 per month. Monthly throughput topped out at 351,900 units in June 2026 and dipped to 154,300 in May 2026, leaving the latest reading 2.1% higher than August 2025.
Opi Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
287.2K
▼ 18.4% MoM
Monthly Revenue 2026/07
$2.8M
▼ 21.1% MoM
Top 10 Market Share 2026/07
55.0%
Opi Market Share & Sales Concentration on Amazon US — July 2026
The most-sold opi listing on Amazon US in July 2026 is ASIN B0046MK34G (Brand: Sally Hansen), which sold 40,000 units at $4.97 apiece — equal to 13.9% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 158,000 units and $1,149,500 in July 2026 — 55.0% of unit volume and 40.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Opi' on Amazon
July 2026
Is 55.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0046MK34G
Sally Hansen Instant Cuticle Remover™, Nail Treatment, Fast Drying, Contains Aloe and Chamomile
40K
▼ 20.0%vs. prior month
$198.8K
latest month
12-month trend
B06XB43LPM
Cutex Nail Polish Remover, Strength Shield, Leaves Nails Looking Healthy, Contains Vitamins E, B5 & Hydrolyzed Silk, 6.76 Fl Oz | Strength-shield nail polish remover leaves nails looking healthy. Works quickly and non-drying. Lavender fragrance.
20K
▲ 0.0%vs. prior month
$59.4K
latest month
12-month trend
B0D8TB8J8T
JODSONE 15ML Gel Nail Polish Remover No Need Soaking or Wrapping Gel Remover for Nails 3-5 Minutes Easy And Quick
20K
▲ 0.0%vs. prior month
$112.6K
latest month
12-month trend
B005HGWGVS
Onyx Professional Hard as Hoof Nail Strengthening Cream, Island Coconut 1oz | Made in USA, Nail Growth and Conditioning Cuticle Cream Stops Splits, Chips, Cracks & Strengthens Nails
20K
▲ 0.0%vs. prior month
$205.8K
latest month
12-month trend
B00F644LTQ
Cuccio Naturale Milk & Honey Revitalizing Cuticle Oil, Lightweight Fast-Absorbing Hydrating Nail & Cuticle Conditioner, Cold-Pressed Oils + Vitamin E, 2.30 Fl Oz
10K
▲ 0.0%vs. prior month
$96.1K
latest month
12-month trend
B09787V4M9
Artdone 31pcs Nail Art Brushes Tools Set Dotting Tools for Gel Polish | Dust Brush,Striping Brushes for Long Lines, Drawing Pen Design supply
10K
▲ 0.0%vs. prior month
$69.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Opi Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Sally Hansen is the best-performing opi brand in July 2026, moving 40,000 units across 1 ASIN for 25.3% of Top 10 volume. Cutex follows with 20,000 units (12.7%), ahead of JODSONE on 20,000 units (12.7%).
Volume is spread across 8 brands, with the top three holding 50.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $2.97 to $5.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Sally Hansen
1 ASIN in Top 10
25.3%
Units
40K
Revenue
$198.8K
Avg. price
$4.97
B0046MK34G
$4.97·★4.6·58.8K revsSally Hansen Instant Cuticle Remover™, Nail Treatment, Fast Drying, Contains Aloe and Chamomile
Units sold40K
Cutex
1 ASIN in Top 10
12.7%
Units
20K
Revenue
$59.4K
Avg. price
$2.97
B06XB43LPM
$2.97·★4.8·21.9K revsCutex Nail Polish Remover, Strength Shield, Leaves Nails Looking Healthy, Contains Vitamins E, B5 & Hydrolyzed Silk, 6.76 Fl Oz | Strength-shield nail polish remover leaves nails looking healthy. Works quickly and non-drying. Lavender fragrance.
Units sold20K
JODSONE
1 ASIN in Top 10
12.7%
Units
20K
Revenue
$112.6K
Avg. price
$5.99
B0D8TB8J8T
$5.99·★4.1·7.2K revsJODSONE 15ML Gel Nail Polish Remover No Need Soaking or Wrapping Gel Remover for Nails 3-5 Minutes Easy And Quick
Units sold20K
Trending Opi Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B00265YNFK leads positive momentum with ▲ 33.3% MoM growth on 4K units, with B00421YYXW close behind at ▲ 11.1% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00265YNFK
OPI Correct Clean Up | Refillable Nail Polish Remover Corrector Pen | Gentle & Non-Drying Formula | Includes Replacement Tip | 0.13 fl oz
Price
$8.36
Rating
4.3
Reviews
6.3K
Latest month sales
B00421YYXW
OPI Nail Lacquer Classic Nail Polish Colors | Crème, Shimmer, and Glitter | Chip Resistant Nail-Polish | Fast Drying, Streak-free Formula | 0.5 Fl Oz
Price
$11.99
Rating
4.6
Reviews
92K
Latest month sales
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