Nursing Shirts Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Nursing Shirts sales on Amazon US totaled 7,800 units in July 2026 (▼ 20.0% vs. the prior month), generating an estimated $186,027 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.7% of unit volume and 54.6% of revenue, while a typical listing is priced at $23.30. The keyword itself pulled 23,300 Amazon queries over the same period (▼ 16.1% MoM).
Zooming out to the 12-month window ending July 2026, the nursing shirts Top 50 moved 68,000 units and $1,572,955 in cumulative sales — an average of 5,667 units and $131,080 per month. Monthly throughput topped out at 9,750 units in June 2026 and dipped to 4,050 in September 2025, leaving the latest reading 81.4% higher than August 2025.
Nursing Shirts Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
7.8K
▼ 20.0% MoM
Monthly Revenue 2026/07
$186K
▼ 17.2% MoM
Top 10 Market Share 2026/07
57.7%
Nursing Shirts Market Share & Sales Concentration on Amazon US — July 2026
The most-sold nursing shirts listing on Amazon US in July 2026 is ASIN B0F7LW3MTG (Brand: Momcozy), which sold 800 units at $39.99 apiece — equal to 10.3% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 4,500 units and $101,625 in July 2026 — 57.7% of unit volume and 54.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Nursing Shirts' on Amazon
July 2026
Is 57.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0F7LW3MTG
Momcozy U.S. Cotton Nursing Bras for Breastfeeding Seamless Maternity Bra | Soft & Comfort, Pregnancy Bralete, Wireless Fixed Padded Molded Cups, Adjustable Straps, One-Hand Nursing Clip
800
▼ 20.0%vs. prior month
$30.9K
latest month
12-month trend
B0DP4QF1L6
Button Down Short Sleeve Shirts for Women V Neck Loose Roll Up Collared Shirt Casual Summer Tops with Pockets
600
▼ 14.3%vs. prior month
$9K
latest month
12-month trend
B0DLGLJRVS
COZYFIT Underscrub Long Sleeve Women, Scrubs Undershirts, Crew Neck
500
▲ 25.0%vs. prior month
$5.4K
latest month
12-month trend
B0GCHT97NF
Womens Maternity Nursing Tank Cami for Breastfeeding with Adjustable Straps Color Black Dgrey White Size M
500
▲ 66.7%vs. prior month
$13.2K
latest month
12-month trend
B01AAVL8JA
Healing Hands Underscrub Long Sleeve Women Knits Scrub Tops
400
▼ 60.0%vs. prior month
$5.1K
latest month
12-month trend
B072R1J9QV
Cherokee WW Revolution Scrub Tops Women Mock Wrap 2 Pockets Nurse Shirt
400
▲ 0.0%vs. prior month
$10.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Nursing Shirts Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
DAISITY is the best-performing nursing shirts brand in July 2026, moving 900 units across 2 ASINs for 20.0% of Top 10 volume. Momcozy follows with 800 units (17.8%), ahead of COZYFIT on 800 units (17.8%).
Volume is spread across 8 brands, with the top three holding 55.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $13.36 to $39.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
DAISITY
2 ASINs in Top 10
20.0%
Units
900
Revenue
$24.3K
Avg. price
$22.73
B0GCHT97NF
$19.98·★3.5·6 revsWomens Maternity Nursing Tank Cami for Breastfeeding with Adjustable Straps Color Black Dgrey White Size M
Units sold500B07FFL1TR8
$25.48·★4.3·7.6K revsWomens Maternity Nursing Tank Cami for Breastfeeding with Adjustable Straps
Units sold400
Momcozy
1 ASIN in Top 10
17.8%
Units
800
Revenue
$30.9K
Avg. price
$39.99
B0F7LW3MTG
$39.99·★4.5·434 revsMomcozy U.S. Cotton Nursing Bras for Breastfeeding Seamless Maternity Bra | Soft & Comfort, Pregnancy Bralete, Wireless Fixed Padded Molded Cups, Adjustable Straps, One-Hand Nursing Clip
Units sold800
COZYFIT
2 ASINs in Top 10
17.8%
Units
800
Revenue
$10.6K
Avg. price
$13.36
B0DLGLJRVS
$9.74·★4.5·1.9K revsCOZYFIT Underscrub Long Sleeve Women, Scrubs Undershirts, Crew Neck
Units sold500B0FY19NK8C
$16.99·★4.4·198 revsCOZYFIT 2 Pack Underscrub Long Sleeve Women, Scrubs Undershirts, Crew Neck | Crew Neck Layer, Butter Soft Fabric, Base Tee for Scrubs, Under-Uniform Layer, For Nurses, Clinics, Long Shifts, Workday Wear
Units sold300
Trending Nursing Shirts Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0GCHT97NF booked 500 units at $19.98, with ▲ 66.7% MoM change. On the growth side, B0CQK76BT1 leads positive momentum with ▲ 100.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GCHT97NF
Womens Maternity Nursing Tank Cami for Breastfeeding with Adjustable Straps Color Black Dgrey White Size M
Price
$19.98
Rating
3.5
Reviews
6
Latest month sales
B0FY19NK8C
COZYFIT 2 Pack Underscrub Long Sleeve Women, Scrubs Undershirts, Crew Neck | Crew Neck Layer, Butter Soft Fabric, Base Tee for Scrubs, Under-Uniform Layer, For Nurses, Clinics, Long Shifts, Workday Wear
Price
$16.99
Rating
4.4
Reviews
198
Latest month sales
B0CQK76BT1
Ekouaer 3 Pack Nightgowns for Women Button Down Night Gowns with Pockets
Unlock to view ASIN details and product titles
Price
$34.99
Rating
4.6
Reviews
1.4K
Latest month sales
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