Nike Shorts Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

BMJL is the best-performing nike shorts women brand in July 2026, moving 6,000 units across 1 ASIN for 20.0% of Top 10 volume. CRZ YOGA follows with 5,000 units (16.7%), ahead of Cameway on 5,000 units (16.7%).

Volume is spread across 8 brands, with the top three holding 53.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $19.79 to $28.00, which frames the price band a competing listing has to justify.

Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0CP1ZLYRT booked 3K units at $28.00. On the growth side, B0GKG9MPXY leads positive momentum with ▲ 1100.0% MoM growth on 600 units, with B0B33YLDD3 close behind at ▲ 200.0% MoM on 600 units.

The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.