Neem Toothpaste Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Neem Toothpaste sales on Amazon US totaled 395,100 units in July 2026 (▼ 6.3% vs. the prior month), generating an estimated $5,565,753 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 70.9% of unit volume and 69.9% of revenue, while a typical listing is priced at $14.98. The keyword itself pulled 27,423 Amazon queries over the same period (▲ 54.4% MoM).
Zooming out to the 12-month window ending July 2026, the neem toothpaste Top 50 moved 4,238,600 units and $61,077,184 in cumulative sales — an average of 353,217 units and $5,089,765 per month. Monthly throughput topped out at 421,600 units in June 2026 and dipped to 225,900 in May 2026, leaving the latest reading 30.8% higher than August 2025.
Neem Toothpaste Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
395.1K
▼ 6.3% MoM
Monthly Revenue 2026/07
$5.6M
▼ 6.4% MoM
Top 10 Market Share 2026/07
70.9%
Neem Toothpaste Market Share & Sales Concentration on Amazon US — July 2026
The most-sold neem toothpaste listing on Amazon US in July 2026 is ASIN B083JHCCV2 (Brand: Boka), which sold 100,000 units at $9.88 apiece — equal to 25.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 280,000 units and $3,888,300 in July 2026 — 70.9% of unit volume and 69.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Neem Toothpaste' on Amazon
July 2026
Is 70.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B083JHCCV2
Boka Toothpaste - Fluoride Free Toothpaste, Nano Hydroxyapatite Toothpaste | Appropriate for Sensitive Teeth - Adult Oral Care - Ela Mint - 4 Oz, 1PK
100K
▲ 0.0%vs. prior month
$1.1M
latest month
12-month trend
B0CS4137M1
Mouthology 10% Nano Hydroxyapatite Toothpaste Fluoride Free, Whitening*, Rod Shaped nHA, Xylitol Toothpaste for Adults, Enamel Care*, Sensitive Teeth*, SLS Free, Mint 4oz (USA Made) Package May Vary
50K
▲ 0.0%vs. prior month
$493K
latest month
12-month trend
B00JUJ1E0W
Tom's of Maine Antiplaque and Whitening Toothpaste, Peppermint, 2Pk, 5.5 oz | Fluoride Free, Freshens Breath, Fights Tartar Buildup, Vegan, No Animal Testing, No Artificial Colors or Flavors
40K
▼ 20.0%vs. prior month
$447.6K
latest month
12-month trend
B0D6GNWNMZ
Ollie Fluoride Free 10% Nano Hydroxyapatite Toothpaste, Clean Mint, 1 Pack | Rod-Shaped Nano HAP, Remineralizes Enamel, Reduces Sensitivity, Reverses Small Cavities, Naturally Whitens Teeth, 4oz
20K
▲ 0.0%vs. prior month
$339.2K
latest month
12-month trend
B07PQYJBM3
LIVFRESH Toothpaste Gel, Clinically Proven to Remove Plaque 250% Better, Does Not Irritate Gums, Reduces Tartar Buildup, Freshens Breath, SLS Free Dental Gel, Wintergreen
20K
▲ 0.0%vs. prior month
$489.4K
latest month
12-month trend
B095Z6SVNB
Sensodyne Pronamel Fresh Breath Enamel Toothpaste, 4 oz (4 Pack) | For Sensitive Teeth and Cavity Protection, Fresh Wave, Helps Relieve The Pain Of Sensitive Teeth, SLS Free
10K
▲ 0.0%vs. prior month
$230.1K
latest month
12-month trend
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Best Neem Toothpaste Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Boka is the best-performing neem toothpaste brand in July 2026, moving 100,000 units across 1 ASIN for 43.5% of Top 10 volume. Tom's of Maine follows with 40,000 units (17.4%), ahead of Ollie on 20,000 units (8.7%).
With 9 brands splitting the Top 10 and 69.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.88 to $16.95, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Boka
1 ASIN in Top 10
43.5%
Units
100K
Revenue
$1.1M
Avg. price
$9.88
B083JHCCV2
$9.88·★4.5·61.1K revsBoka Toothpaste - Fluoride Free Toothpaste, Nano Hydroxyapatite Toothpaste | Appropriate for Sensitive Teeth - Adult Oral Care - Ela Mint - 4 Oz, 1PK
Units sold100K
Tom's of Maine
1 ASIN in Top 10
17.4%
Units
40K
Revenue
$447.6K
Avg. price
$9.96
B00JUJ1E0W
$9.96·★4.6·45.9K revsTom's of Maine Antiplaque and Whitening Toothpaste, Peppermint, 2Pk, 5.5 oz | Fluoride Free, Freshens Breath, Fights Tartar Buildup, Vegan, No Animal Testing, No Artificial Colors or Flavors
Units sold40K
Ollie
1 ASIN in Top 10
8.7%
Units
20K
Revenue
$339.2K
Avg. price
$16.95
B0D6GNWNMZ
$16.95·★4.6·2.9K revsOllie Fluoride Free 10% Nano Hydroxyapatite Toothpaste, Clean Mint, 1 Pack | Rod-Shaped Nano HAP, Remineralizes Enamel, Reduces Sensitivity, Reverses Small Cavities, Naturally Whitens Teeth, 4oz
Units sold20K
Trending Neem Toothpaste Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B01MAYLL0E leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B0FN7TNYZG close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B01MAYLL0E
NEEM Essential Toothpaste - 6.53 oz Pack of 6 | New 5 in 1, Fluoride Free | Cavity Protection, Excellent Freshness, Made with natural and organic ingredients
Price
$19.00
Rating
4.7
Reviews
2.5K
Latest month sales
B0FN7TNYZG
7.5% Hydroxyapatite Toothpaste, 7.5% Hydroxyapatite Toothpaste for Advanced Enamel Protection, Appropriate for Sensitive Teeth, Gentle and Effective Formula, Fresh Mint (2)
Price
$17.99
Rating
4.5
Reviews
625
Latest month sales
B07NR6QPC4
365 by Whole Foods Market Fluoride-Free Toothpaste, Tartar Control & Whitening, Peppermint Flavor, 5.5 Ounce
Unlock to view ASIN details and product titles
Price
$5.49
Rating
4.4
Reviews
1.1K
Latest month sales
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