Necklace Set Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Necklace Set sales on Amazon US totaled 100,100 units in July 2026 (▼ 3.3% vs. the prior month), generating an estimated $1,196,222 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 53.9% of unit volume and 50.0% of revenue, while a typical listing is priced at $12.39. The keyword itself pulled 8,834 Amazon queries over the same period (▼ 17.2% MoM).
Zooming out to the 12-month window ending July 2026, the necklace set Top 50 moved 1,010,050 units and $12,488,818 in cumulative sales — an average of 84,171 units and $1,040,735 per month. Monthly throughput topped out at 129,200 units in December 2025 and dipped to 53,700 in January 2026, leaving the latest reading 31.6% higher than August 2025.
Necklace Set Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
100.1K
▼ 3.3% MoM
Monthly Revenue 2026/07
$1.2M
▼ 3.5% MoM
Top 10 Market Share 2026/07
53.9%
Necklace Set Market Share & Sales Concentration on Amazon US — July 2026
The most-sold necklace set listing on Amazon US in July 2026 is ASIN B0CTK7LJQF (Brand: iF YOU), which sold 10,000 units at $9.99 apiece — equal to 10.0% of every unit tracked in this report.
The Top 10 ASINs account for 54,000 units and $598,550 in July 2026 — 53.9% of unit volume and 50.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Necklace Set' on Amazon
July 2026
Is 53.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0CTK7LJQF
iF YOU Gold Ankle Bracelets for Women, 14k Gold Plated Waterproof Cuban Link Chain Anklets Set, Layered Anklet Bracelets for Women Beach Gift Adjustable Size 5pcs
10K
▲ 0.0%vs. prior month
$90.2K
latest month
12-month trend
B0FFTH89XT
WomenGifts Layered Gold Necklaces for Women, 14K Gold Sterling Silver Plated Dainty Pendant Necklace Set Non Tarnish, Chunky Stackable Cuban Chain Choker, Trendy Birthstone Vacation Jewelry Gift
10K
▲ 11.1%vs. prior month
$117.5K
latest month
12-month trend
B0D1XYYJ6W
GIGB PBDK Chunky Gold Choker Necklace for Women,Trendy Silver Statement Necklace Long Snake Chain Drop Necklace,Charm Prom Body Jewelry Accessories Gifts
5K
▲ 0.0%vs. prior month
$50K
latest month
12-month trend
B0F4MXN2DW
Dainty Silver Gold Necklaces for Women Cute Station Choker Simulated Diamond Necklace Simple Layering CZ Necklace Trendy Jewelry Gifts
5K
▲ 25.0%vs. prior month
$55.5K
latest month
12-month trend
B0F2M4CNWH
Tewiky Layered Necklaces for Women 14k Gold Plated Chain Necklace Set
5K
▲ 25.0%vs. prior month
$73.1K
latest month
12-month trend
B0FPW1R6S3
17 MILE 78 Pieces Gold Jewelry Set for Women, 9 Necklace, 24 Bangle Bracelet, 22 Earrings, 23 Knuckle Rings Gold Plated Jewerly set for Women Gift
4K
▲ 33.3%vs. prior month
$62.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Necklace Set Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
iF YOU is the best-performing necklace set brand in July 2026, moving 10,000 units across 1 ASIN for 18.5% of Top 10 volume. WomenGifts follows with 10,000 units (18.5%), ahead of CUEZIY on 9,000 units (16.7%).
Volume is spread across 8 brands, with the top three holding 53.7% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.99 to $11.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
iF YOU
1 ASIN in Top 10
18.5%
Units
10K
Revenue
$90.2K
Avg. price
$9.99
B0CTK7LJQF
$9.99·★4.4·4.2K revsiF YOU Gold Ankle Bracelets for Women, 14k Gold Plated Waterproof Cuban Link Chain Anklets Set, Layered Anklet Bracelets for Women Beach Gift Adjustable Size 5pcs
Units sold10K
WomenGifts
1 ASIN in Top 10
18.5%
Units
10K
Revenue
$117.5K
Avg. price
$11.98
B0FFTH89XT
$11.98·★4.3·1.1K revsWomenGifts Layered Gold Necklaces for Women, 14K Gold Sterling Silver Plated Dainty Pendant Necklace Set Non Tarnish, Chunky Stackable Cuban Chain Choker, Trendy Birthstone Vacation Jewelry Gift
Units sold10K
CUEZIY
2 ASINs in Top 10
16.7%
Units
9K
Revenue
$103.1K
Avg. price
$9.99
B0F4MXN2DW
$9.99·★4.3·645 revsDainty Silver Gold Necklaces for Women Cute Station Choker Simulated Diamond Necklace Simple Layering CZ Necklace Trendy Jewelry Gifts
Units sold5KB0F4MW1PYD
$9.99·★4.3·645 revsDainty Silver Gold Necklaces for Women Cute Station Choker Simulated Diamond Necklace Simple Layering CZ Necklace Trendy Jewelry Gifts
Units sold4K
Trending Necklace Set Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0FPW1R6S3 booked 4K units at $15.97, with ▲ 33.3% MoM change. On the growth side, B0CRKTWVZS leads positive momentum with ▲ 50.0% MoM growth on 3K units, with B0FDFV1NZZ close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FPW1R6S3
17 MILE 78 Pieces Gold Jewelry Set for Women, 9 Necklace, 24 Bangle Bracelet, 22 Earrings, 23 Knuckle Rings Gold Plated Jewerly set for Women Gift
Price
$15.97
Rating
4.2
Reviews
2.2K
Latest month sales
B0CRKTWVZS
NEWITIN 69 Pieces Gold Jewelry Set for Women Fashion Costume Jewelry Gold Plated Necklace Bracelet Earrings Set for Women
Price
$15.99
Rating
3.8
Reviews
1.3K
Latest month sales
B0FDFV1NZZ
Layered Gold Necklace for Women, 14K Gold Plated Necklace Stack for Women, Dainty Adjustable Gold Necklace Set
Unlock to view ASIN details and product titles
Price
$13.99
Rating
4.4
Reviews
303
Latest month sales
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