Naked Creatine Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Naked Creatine sales on Amazon US totaled 868,000 units in July 2026 (▼ 9.8% vs. the prior month), generating an estimated $26,490,800 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.6% of unit volume and 53.5% of revenue, while a typical listing is priced at $32.28. The keyword itself pulled 45,152 Amazon queries over the same period (▲ 12.5% MoM).
Zooming out to the 12-month window ending July 2026, the naked creatine Top 50 moved 9,066,600 units and $272,545,971 in cumulative sales — an average of 755,550 units and $22,712,164 per month. Monthly throughput topped out at 962,000 units in June 2026 and dipped to 511,000 in May 2026, leaving the latest reading 23.0% higher than August 2025.
Naked Creatine Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
868K
▼ 9.8% MoM
Monthly Revenue 2026/07
$26.5M
▼ 7.8% MoM
Top 10 Market Share 2026/07
57.6%
Naked Creatine Market Share & Sales Concentration on Amazon US — July 2026
The most-sold naked creatine listing on Amazon US in July 2026 is ASIN B00GL2HMES (Brand: Nutricost), which sold 100,000 units at $19.35 apiece — equal to 11.5% of every unit tracked in this report.
The Top 10 ASINs account for 500,000 units and $14,160,600 in July 2026 — 57.6% of unit volume and 53.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Naked Creatine' on Amazon
July 2026
Is 57.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B00GL2HMES
Nutricost Creatine Monohydrate Micronized Powder 500G, 100 Servings | 5000mg Per Serving (5g), 17.9 Oz
100K
▲ 0.0%vs. prior month
$2.1M
latest month
12-month trend
B07978VPPH
THORNE Creatine, Micronized Creatine Monohydrate Powder, 90 Servings | Supports Lean Muscle Mass, Endurance & Cognitive Function*, Unflavored, 5 g per Serving, NSF Certified for Sport
100K
▲ 0.0%vs. prior month
$4.4M
latest month
12-month trend
B002DYIZEE
Optimum Nutrition Creatine Monohydrate Powder, Unflavored, 10 Oz | 5g Micronized Creatine Monohydrate Powder Per Serving, Supports Muscle Strength & Power, Easy Mixing, Banned Substance Tested
80K
▲ 14.3%vs. prior month
$1.3M
latest month
12-month trend
B00DLWONF2
Optimum Nutrition Micronized Creatine Monohydrate Capsules, 100 Ct | Micronized Creatine Monohydrate Capsules, Easy to Swallow, Keto Friendly, Supports Muscle Building, Strength & Performance
40K
▼ 20.0%vs. prior month
$741.2K
latest month
12-month trend
B002DYIZEO
Optimum Nutrition Creatine Monohydrate Powder, Unflavored, 1.32 LB | 5g Micronized Creatine Monohydrate Powder Per Serving, Supports Muscle Strength & Power, Easy Mixing, Banned Substance Tested
30K
▼ 66.7%vs. prior month
$839.7K
latest month
12-month trend
B00E9M4XEE
BulkSupplements com Creatine Monohydrate Powder - Micronized Creatine Powder, Unflavored - Pure & Gluten Free, 5g (5000mg) per Servings, 1kg (2.2 lbs) (Pack of 1)
30K
▲ 0.0%vs. prior month
$850.8K
latest month
12-month trend
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Best Naked Creatine Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Optimum Nutrition is the best-performing naked creatine brand in July 2026, moving 150,000 units across 3 ASINs for 30.0% of Top 10 volume. Nutricost follows with 130,000 units (26.0%), ahead of THORNE on 100,000 units (20.0%).
With 7 brands splitting the Top 10 and 76.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $17.55 to $44.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Optimum Nutrition
3 ASINs in Top 10
30.0%
Units
150K
Revenue
$2.8M
Avg. price
$17.55
B002DYIZEE
$14.68·★4.6·78.6K revsOptimum Nutrition Creatine Monohydrate Powder, Unflavored, 10 Oz | 5g Micronized Creatine Monohydrate Powder Per Serving, Supports Muscle Strength & Power, Easy Mixing, Banned Substance Tested
Units sold80KB00DLWONF2
$19.99·★4.7·29.7K revsOptimum Nutrition Micronized Creatine Monohydrate Capsules, 100 Ct | Micronized Creatine Monohydrate Capsules, Easy to Swallow, Keto Friendly, Supports Muscle Building, Strength & Performance
Units sold40KB002DYIZEO
$17.99·★4.6·77.9K revsOptimum Nutrition Creatine Monohydrate Powder, Unflavored, 1.32 LB | 5g Micronized Creatine Monohydrate Powder Per Serving, Supports Muscle Strength & Power, Easy Mixing, Banned Substance Tested
Units sold30K
Nutricost
2 ASINs in Top 10
26.0%
Units
130K
Revenue
$3.2M
Avg. price
$30.65
B00GL2HMES
$19.35·★4.7·59.6K revsNutricost Creatine Monohydrate Micronized Powder 500G, 100 Servings | 5000mg Per Serving (5g), 17.9 Oz
Units sold100KB01EVVQX9U
$41.95·★4.7·59.6K revsNutricost Creatine Monohydrate Micronized Powder (1 KG) | Pure Creatine Monohydrate
Units sold30K
THORNE
1 ASIN in Top 10
20.0%
Units
100K
Revenue
$4.4M
Avg. price
$44.00
B07978VPPH
$44.00·★4.7·17.7K revsTHORNE Creatine, Micronized Creatine Monohydrate Powder, 90 Servings | Supports Lean Muscle Mass, Endurance & Cognitive Function*, Unflavored, 5 g per Serving, NSF Certified for Sport
Units sold100K
Trending Naked Creatine Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DJDQCJX2 booked 30K units at $32.95, with ▲ 50.0% MoM change. On the growth side, B0F69BJ2NW leads positive momentum with ▲ 150.0% MoM growth on 5K units, with B000GIQS0W close behind at ▲ 100.0% MoM on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DJDQCJX2
Creatine for Women | Creatine Monohydrate + BCAA Powder Myo-Inositol Collagen Biotin Hyaluronic Acid Folate L Glutamine Vitamin D3 Iron Zinc D-Chiro-Maca Digestion Shelf Builder By Clean Nutra
Price
$32.95
Rating
4.4
Reviews
3.9K
Latest month sales
B0F69BJ2NW
NativePath Creatine Monohydrate, Unflavored, 30 Servings | 5g Per Serving, 2g L-Leucine & 1.5g L-Carnitine, Supports Strength, Power, Muscle & Recovery, Men & Women
Price
$37.99
Rating
4.1
Reviews
1.1K
Latest month sales
B000GIQS0W
Optimum Nutrition Micronized Creatine Monohydrate Capsules, 300 Ct | Micronized Creatine Monohydrate Capsules, Easy to Swallow, Keto Friendly, Supports Muscle Building, Strength & Performance
Unlock to view ASIN details and product titles
Price
$49.99
Rating
4.7
Reviews
29.7K
Latest month sales
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