Mykonos Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Mykonos sales on Amazon US totaled 27,650 units in July 2026 (▼ 14.9% vs. the prior month), generating an estimated $227,928 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 94.0% of unit volume and 86.3% of revenue, while a typical listing is priced at $18.80. The keyword itself pulled 2,649 Amazon queries over the same period (▼ 69.3% MoM).
Zooming out to the 12-month window ending July 2026, the mykonos Top 50 moved 383,750 units and $2,611,398 in cumulative sales — an average of 31,979 units and $217,616 per month. Monthly throughput topped out at 36,550 units in December 2025 and dipped to 22,050 in May 2026, leaving the latest reading 21.0% lower than August 2025.
Mykonos Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
27.6K
▼ 14.9% MoM
Monthly Revenue 2026/07
$227.9K
▼ 21.3% MoM
Top 10 Market Share 2026/07
94.0%
Mykonos Market Share & Sales Concentration on Amazon US — July 2026
The most-sold mykonos listing on Amazon US in July 2026 is ASIN B000O6EFGK (Brand: Earth Balance), which sold 10,000 units at $4.99 apiece — equal to 36.2% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 26,000 units and $196,610 in July 2026 — 94.0% of unit volume and 86.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Mykonos' on Amazon
July 2026
Is 94.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B000O6EFGK
Earth Balance Plant Butter Original Plant Based Oil Spread, 15-oz. Tub | Vegan; gluten-free; fits a low carb lifestyle; 0g of added sugar; great for cooking, baking & spreading on toast
10K
▲ 0.0%vs. prior month
$49.9K
latest month
12-month trend
B07GT6H8SY
Violife Just Like Mozzarella Shreds, 8 OZ
4K
▲ 0.0%vs. prior month
$22.2K
latest month
12-month trend
B07813Z1G4
Hu Almond Butter + Puffed Quinoa Dark Chocolate Bar, 2.1 Ounce Bar, 1 Count
2K
▲ 0.0%vs. prior month
$11.2K
latest month
12-month trend
B01CR5HN1E
Field Roast, Chao Vegan Slices Creamy Original, 7 oz
2K
▲ 0.0%vs. prior month
$13.8K
latest month
12-month trend
B07N1PTG64
Kite Hill Tortellini, 9 Oz
2K
▲ 0.0%vs. prior month
$20.6K
latest month
12-month trend
B0DQH21M77
KIDMI Women's Cork Footbed Casual Summer Sandals with Mild Arch Support
2K
▼ 33.3%vs. prior month
$42.9K
latest month
12-month trend
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Best Mykonos Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Earth Balance is the best-performing mykonos brand in July 2026, moving 10,000 units across 1 ASIN for 38.5% of Top 10 volume. Violife follows with 5,000 units (19.2%), ahead of Kite Hill on 4,000 units (15.4%).
With 7 brands splitting the Top 10 and 73.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $4.99 to $10.12, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Earth Balance
1 ASIN in Top 10
38.5%
Units
10K
Revenue
$49.9K
Avg. price
$4.99
B000O6EFGK
$4.99·★4.7·10.2K revsEarth Balance Plant Butter Original Plant Based Oil Spread, 15-oz. Tub | Vegan; gluten-free; fits a low carb lifestyle; 0g of added sugar; great for cooking, baking & spreading on toast
Units sold10K
Violife
2 ASINs in Top 10
19.2%
Units
5K
Revenue
$29K
Avg. price
$5.24
B07GT6H8SY
$3.49·★4.6·5.7K revsViolife Just Like Mozzarella Shreds, 8 OZ
Units sold4KB07FYYCCY2
$6.99·★4.4·3.1K revsViolife, Wedge Just Like Parmesan, 5.29 Ounce
Units sold1K
Kite Hill
3 ASINs in Top 10
15.4%
Units
4K
Revenue
$41.3K
Avg. price
$10.12
B07N1PTG64
$9.99·★4.6·3.1K revsKite Hill Tortellini, 9 Oz
Units sold2KB06WD3F62C
$10.39·★4.7·2.6K revsKite Hill Nut Milk Ricotta, 8 Ounce
Units sold1KB073QLH6TS
$9.99·★4.6·3.2K revsKite Hill Ravioli Spinach Ricotta, 9 Ounce
Units sold1K
Trending Mykonos Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B084DX2CP2 leads positive momentum with ▲ 100.0% MoM growth on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B084DX2CP2
MIYOKO'S CREAMERY Organic Oat Milk Butter, Spreadable, Hint of Sea Salt, 12 Oz Tub, (1-Pack)
Price
$5.50
Rating
4.7
Reviews
2K
Latest month sales
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