Muji Pouch Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Muji Pouch sales on Amazon US totaled 51,750 units in July 2026 (▲ 1.1% vs. the prior month), generating an estimated $655,718 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.8% of unit volume and 53.1% of revenue, while a typical listing is priced at $15.18. The keyword itself pulled 12,638 Amazon queries over the same period (▲ 63.3% MoM).
Zooming out to the 12-month window ending July 2026, the muji pouch Top 50 moved 610,850 units and $8,438,441 in cumulative sales — an average of 50,904 units and $703,203 per month. Monthly throughput topped out at 85,000 units in August 2025 and dipped to 28,900 in May 2026, leaving the latest reading 39.1% lower than August 2025.
Muji Pouch Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
51.8K
▲ 1.1% MoM
Monthly Revenue 2026/07
$655.7K
▼ 13.1% MoM
Top 10 Market Share 2026/07
61.8%
Muji Pouch Market Share & Sales Concentration on Amazon US — July 2026
The most-sold muji pouch listing on Amazon US in July 2026 is ASIN B0924H4XB9 (Brand: FYY), which sold 10,000 units at $9.85 apiece — equal to 19.3% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 32,000 units and $347,980 in July 2026 — 61.8% of unit volume and 53.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Muji Pouch' on Amazon
July 2026









Is 61.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0924H4XB9
FYY Electronic Organizer, Travel Tech Pouch Bag, Cable Organizer Black | Wrist Strap, Waterproof, Double Layers Portable Electronics Travel Carrying Case for Cord, Charger, Daily Business Trips Use
10K
▲ 0.0%vs. prior month
$99.2K
latest month
12-month trend

B09DGDDK1C
FYY Electronic Organizer, Travel Tech Pouch Bag, Medium, Black | Wrist Strap, Waterproof, Double Layers Portable Electronics Travel Carrying Case for Cord, Charger, Daily Business Trips Use
4K
▼ 33.3%vs. prior month
$47.7K
latest month
12-month trend

B0BRR6Q2ZD
EACHY Travel Makeup Bag for Women, PU Leather Cosmetic Bag, Brown, Medium | Water-resistant PU leather exterior with flat-open access, clear TPU brush compartment and organized storage for cosmetics
4K
▼ 33.3%vs. prior month
$91.6K
latest month
12-month trend

B09QM2DRBV
EASTHILL EASTHILL Big Capacity Pencil Case Large Pencil Pouch Stationery Pen Bag for Teen Girls-Green
3K
▲ 200.0%vs. prior month
$22.6K
latest month
12-month trend

B087CXBCTY
Sooez Original High Capacity Pencil Case, Big Pencil Bag Pouch Organizer | Pen Case Aesthetic Supply for Girls Adults, Portable Journaling Supplies with Easy Grip Handle & Loop, Mint Green
3K
▲ 200.0%vs. prior month
$15.9K
latest month
12-month trend

B09NN2WQKM
YOKUMA Pencil Case Big Capacity Pencil Pouch Bag Box for Girls Boys Gift
2K
▲ 185.7%vs. prior month
$19.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Muji Pouch Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
FYY is the best-performing muji pouch brand in July 2026, moving 14,000 units across 2 ASINs for 43.8% of Top 10 volume. EACHY follows with 4,000 units (12.5%), ahead of Sooez on 4,000 units (12.5%).
With 8 brands splitting the Top 10 and 68.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.49 to $20.39, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
FYY
2 ASINs in Top 10
43.8%
Units
14K
Revenue
$146.9K
Avg. price
$10.92

B0924H4XB9
$9.85·★4.5·39.7K revsFYY Electronic Organizer, Travel Tech Pouch Bag, Cable Organizer Black | Wrist Strap, Waterproof, Double Layers Portable Electronics Travel Carrying Case for Cord, Charger, Daily Business Trips Use
Units sold10K
B09DGDDK1C
$11.99·★4.5·39.7K revsFYY Electronic Organizer, Travel Tech Pouch Bag, Medium, Black | Wrist Strap, Waterproof, Double Layers Portable Electronics Travel Carrying Case for Cord, Charger, Daily Business Trips Use
Units sold4K
EACHY
1 ASIN in Top 10
12.5%
Units
4K
Revenue
$91.6K
Avg. price
$20.39

B0BRR6Q2ZD
$20.39·★4.6·12.8K revsEACHY Travel Makeup Bag for Women, PU Leather Cosmetic Bag, Brown, Medium | Water-resistant PU leather exterior with flat-open access, clear TPU brush compartment and organized storage for cosmetics
Units sold4K
Sooez
2 ASINs in Top 10
12.5%
Units
4K
Revenue
$21.9K
Avg. price
$10.49

B087CXBCTY
$8.99·★4.7·14.7K revsSooez Original High Capacity Pencil Case, Big Pencil Bag Pouch Organizer | Pen Case Aesthetic Supply for Girls Adults, Portable Journaling Supplies with Easy Grip Handle & Loop, Mint Green
Units sold3K
B087CXBRVY
$11.99·★4.7·6.5K revsSooez Sooez Wide-Opening Pencil Pen Case, Lightweight & Spacious Pencil Bag Pouch Box Organizer, Aesthetic Supply with Triangular Design for Adults, Grey
Units sold1K
Trending Muji Pouch Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B09NN2WQKM booked 2K units at $14.99, with ▲ 185.7% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B09NN2WQKM
YOKUMA Pencil Case Big Capacity Pencil Pouch Bag Box for Girls Boys Gift
Price
$14.99
Rating
4.7
Reviews
3.5K
Latest month sales

B0BYRS8KTF
Four Candies Grid Mesh Pencil Case, Clear Double-layer with Handle (Purple) | Smooth Zipper, Transparent Pencil Pouch, Cute Back to School Stationary, Makeup Bag, Travel Friendly, for Office College
Price
$7.99
Rating
4.8
Reviews
1.5K
Latest month sales

B087CXBRVY
Sooez Sooez Wide-Opening Pencil Pen Case, Lightweight & Spacious Pencil Bag Pouch Box Organizer, Aesthetic Supply with Triangular Design for Adults, Grey
Unlock to view ASIN details and product titles
Price
$11.99
Rating
4.7
Reviews
6.5K
Latest month sales
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