Motts Fruit Snacks Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

Welch's is the best-performing motts fruit snacks brand in July 2026, moving 60,000 units across 1 ASIN for 17.6% of Top 10 volume. Goldfish follows with 60,000 units (17.6%), ahead of Frito Lay on 50,000 units (14.7%).

Volume is spread across 9 brands, with the top three holding 50.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.78 to $22.43, which frames the price band a competing listing has to justify.

Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0886XS43K booked 20K units at $2.24, with ▲ 100.0% MoM change. On the growth side, B0116WQ62G leads positive momentum with ▲ 50.0% MoM growth on 30K units, with B08ZDWDY93 close behind at ▲ 33.3% MoM on 4K units.

The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.