Moomoo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Moomoo sales on Amazon US totaled 22,850 units in July 2026 (▲ 6.8% vs. the prior month), generating an estimated $452,461 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.1% of unit volume and 50.3% of revenue, while a typical listing is priced at $19.99. The keyword itself pulled 40,301 Amazon queries over the same period (▼ 13.9% MoM).
Zooming out to the 12-month window ending July 2026, the moomoo Top 50 moved 183,150 units and $3,892,439 in cumulative sales — an average of 15,263 units and $324,370 per month. Monthly throughput topped out at 22,850 units in July 2026 and dipped to 11,550 in January 2026, leaving the latest reading 51.8% higher than August 2025.
Moomoo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
22.9K
▲ 6.8% MoM
Monthly Revenue 2026/07
$452.5K
▲ 2.8% MoM
Top 10 Market Share 2026/07
48.1%
Moomoo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold moomoo listing on Amazon US in July 2026 is ASIN B08W3B956F (Brand: MooMoo Baby), which sold 2,000 units at $32.99 apiece — equal to 8.8% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 11,000 units and $227,730 in July 2026 — 48.1% of unit volume and 50.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Moomoo' on Amazon
July 2026
Is 48.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B08W3B956F
MooMoo Baby Potty Training Pants Cotton Training Underwear for Boy and Girl
2K
▲ 0.0%vs. prior month
$65K
latest month
12-month trend
B0CHWCDG99
IMAGEKOPE Kaftan Dresses for Women Plus Size Bathing Suit Cover up Caftan Maxi Beach Dresses
1K
▲ 25.0%vs. prior month
$16K
latest month
12-month trend
B0D21WKNZL
KECVOT Kaftan Dresses for Women Plus Size Batwing Sleeve Caftans Long Bathing Suit Cover Up Maxi Beach Dress Loungewear
1K
▲ 11.1%vs. prior month
$18.8K
latest month
12-month trend
B0DZ2WKXM9
Yanziliu Kaftan Dress for Women,Plus Size Hawaiian Batwing Sleeve Beach Cover Up Summer Swimsuit Dresses
1K
▲ 0.0%vs. prior month
$19.3K
latest month
12-month trend
B0DZ5BYLB6
Yanziliu Women Kaftan Dresses Plus Size V-Neck Batwing Sleeves Beach Cover Up Summer Floral Print Caftan Dress
1K
▲ 0.0%vs. prior month
$18.1K
latest month
12-month trend
B0DZ5GJMSJ
Yanziliu Women Kaftan Dresses Plus Size V-Neck Batwing Sleeves Beach Cover Up Summer Floral Print Caftan Dress
1K
▲ 0.0%vs. prior month
$18.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Moomoo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Yanziliu is the best-performing moomoo brand in July 2026, moving 3,000 units across 3 ASINs for 27.3% of Top 10 volume. MooMoo Baby follows with 2,000 units (18.2%), ahead of IMAGEKOPE on 1,000 units (9.1%).
Volume is spread across 8 brands, with the top three holding 54.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $14.44 to $32.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Yanziliu
3 ASINs in Top 10
27.3%
Units
3K
Revenue
$56K
Avg. price
$19.99
B0DZ2WKXM9
$19.99·★4.6·965 revsYanziliu Kaftan Dress for Women,Plus Size Hawaiian Batwing Sleeve Beach Cover Up Summer Swimsuit Dresses
Units sold1KB0DZ5BYLB6
$19.99·★4.4·1.8K revsYanziliu Women Kaftan Dresses Plus Size V-Neck Batwing Sleeves Beach Cover Up Summer Floral Print Caftan Dress
Units sold1KB0DZ5GJMSJ
$19.99·★4.4·1.8K revsYanziliu Women Kaftan Dresses Plus Size V-Neck Batwing Sleeves Beach Cover Up Summer Floral Print Caftan Dress
Units sold1K
MooMoo Baby
1 ASIN in Top 10
18.2%
Units
2K
Revenue
$65K
Avg. price
$32.99
B08W3B956F
$32.99·★4.5·17.6K revsMooMoo Baby Potty Training Pants Cotton Training Underwear for Boy and Girl
Units sold2K
IMAGEKOPE
1 ASIN in Top 10
9.1%
Units
1K
Revenue
$16K
Avg. price
$14.44
B0CHWCDG99
$14.44·★4.3·3.9K revsIMAGEKOPE Kaftan Dresses for Women Plus Size Bathing Suit Cover up Caftan Maxi Beach Dresses
Units sold1K
Trending Moomoo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0CHWCDG99 booked 1K units at $14.44, with ▲ 25.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CHWCDG99
IMAGEKOPE Kaftan Dresses for Women Plus Size Bathing Suit Cover up Caftan Maxi Beach Dresses
Price
$14.44
Rating
4.3
Reviews
3.9K
Latest month sales
B0F1CWW6V2
KEYLORTING Plus Size Kaftan Dress Women, African Moo Moo Print Caftan, Batwing Dress, Beach Cover Up for Party and Loungewear
Price
$16.99
Rating
4.4
Reviews
1.2K
Latest month sales
B0G4LSWYVM
Rossopesca Kaftan Dresses for Women V-Neck Plus Size Batwing Sleeves Moo Moos Beach Cover Ups Long Caftan Dress
Unlock to view ASIN details and product titles
Price
$14.99
Rating
4.4
Reviews
229
Latest month sales
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