Monster Jam Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Monster Jam sales on Amazon US totaled 38,100 units in July 2026 (▲ 16.3% vs. the prior month), generating an estimated $1,019,731 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.9% of unit volume and 44.7% of revenue, while a typical listing is priced at $28.44. The keyword itself pulled 49,160 Amazon queries over the same period (▼ 35.4% MoM).
Zooming out to the 12-month window ending July 2026, the monster jam Top 50 moved 425,050 units and $12,510,364 in cumulative sales — an average of 35,421 units and $1,042,530 per month. Monthly throughput topped out at 76,500 units in November 2025 and dipped to 16,400 in May 2026, leaving the latest reading 59.4% higher than August 2025.
Monster Jam Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
38.1K
▲ 16.3% MoM
Monthly Revenue 2026/07
$1M
▲ 23.5% MoM
Top 10 Market Share 2026/07
49.9%
Monster Jam Market Share & Sales Concentration on Amazon US — July 2026
The most-sold monster jam listing on Amazon US in July 2026 is ASIN B0DKVMHR8D (Brand: Monster Jam), which sold 4,000 units at $13.99 apiece — equal to 10.5% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 19,000 units and $455,580 in July 2026 — 49.9% of unit volume and 44.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Monster Jam' on Amazon
July 2026
Is 49.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0DKVMHR8D
Monster Jam Mud Blasters Grave Digger & Megalodon 2-Pack | Includes 2 Color Change Trucks, Dunk in Water to Reveal Clean Trucks, Exciting Pretend Play, Toys for Ages 3 and Up
4K
▲ 0.0%vs. prior month
$56.7K
latest month
12-month trend
B0FMS5ZFSM
LEGO Technic Monster Jam Grave Digger Fire and Ice Building Toy for Boys & Girls - Monster Truck Toy W/Pull-Back Racing Action for Kids, Ages 7+ - Gift Idea for Birthdays - 42219
3K
▲ 50.0%vs. prior month
$87.2K
latest month
12-month trend
B07HGR2C1G
Monster Jam Official Grave Digger Remote Control Monster Truck, 1:24 Scale, 2.4 GHz, for Ages 4 and Up | Remote Control Truck Toy, Durable Construction, Authentic Design, Easy to Use Remote, Pretend Play Gifts for Kids Ages 4+
3K
▼ 25.0%vs. prior month
$90.4K
latest month
12-month trend
B0FKTTRJ5S
Monster Jam All Stars Monster Trucks, 1:64 Scale Die-Cast Vehicles 4-Pack | Official Grave Digger, Megalodon, Dalmatian & El Toro Loco, Real BKT Tires, Pretend Play Gifts for Kids & Collectors Ages 3+
2K
▲ 233.3%vs. prior month
$40.9K
latest month
12-month trend
B0FSKZJ2DP
Dr.meter Kids Ear Protection for Monster Jam, Noise Cancelling Headphones | 27.4dB Ear Muffs for Noise Reduction Earmuffs for Kids Toddlers Adults in Airplane, Fireworks, Concerts, Races and Sports
2K
▲ 100.0%vs. prior month
$33.6K
latest month
12-month trend
B07HGTJBGJ
Monster Jam 6047110 Official Megalodon Remote Control Monster Truck, 1:24 Scale, 2.4 GHz, for Ages 4 and Up | Remote Control Truck Toy, Durable Construction, Authentic Design, Easy to Use Remote, Pretend Play Gifts for Kids Ages 4+
1K
▲ 0.0%vs. prior month
$24.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Monster Jam Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Monster Jam is the best-performing monster jam brand in July 2026, moving 13,000 units across 7 ASINs for 68.4% of Top 10 volume. LEGO follows with 3,000 units (15.8%), ahead of Dr.meter on 2,000 units (10.5%).
With 4 brands splitting the Top 10 and 94.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.91 to $30.96, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Monster Jam
7 ASINs in Top 10
68.4%
Units
13K
Revenue
$330.9K
Avg. price
$30.96
B0DKVMHR8D
$13.99·★4.8·877 revsMonster Jam Mud Blasters Grave Digger & Megalodon 2-Pack | Includes 2 Color Change Trucks, Dunk in Water to Reveal Clean Trucks, Exciting Pretend Play, Toys for Ages 3 and Up
Units sold4KB07HGR2C1G
$40.83·★4.4·9.6K revsMonster Jam Official Grave Digger Remote Control Monster Truck, 1:24 Scale, 2.4 GHz, for Ages 4 and Up | Remote Control Truck Toy, Durable Construction, Authentic Design, Easy to Use Remote, Pretend Play Gifts for Kids Ages 4+
Units sold3KB0FKTTRJ5S
$20.91·★4.8·461 revsMonster Jam All Stars Monster Trucks, 1:64 Scale Die-Cast Vehicles 4-Pack | Official Grave Digger, Megalodon, Dalmatian & El Toro Loco, Real BKT Tires, Pretend Play Gifts for Kids & Collectors Ages 3+
Units sold2KB07HGTJBGJ
$24.22·★4.4·4.5K revsMonster Jam 6047110 Official Megalodon Remote Control Monster Truck, 1:24 Scale, 2.4 GHz, for Ages 4 and Up | Remote Control Truck Toy, Durable Construction, Authentic Design, Easy to Use Remote, Pretend Play Gifts for Kids Ages 4+
Units sold1KB084BN3P3F
$55.99·★4.8·6K revsMonster Jam Official Die-Cast Monster Trucks, 1:64 Scale 12-Pack | 12 Exclusive Toy Trucks, Authentic Details & Graphics, Grave Digger, Megalodon & More, Pretend Play Gifts for Kids Ages 4+
Units sold1KB08T65NJ7L
$45.61·★4.5·3K revsMonster Jam Megalodon Monster Wash, Includes Color-Changing Megalodon Monster Truck, Interactive Water Play Kids Toys for Aged 3 and Up | Exclusive Color-Changing Toy Truck, Water Table Playset, Authentic Details, Pretend Play Gifts for Kids Ages 3+
Units sold1KB0B7CJXCD9
$15.18·★4.7·1.6K revsMonster Jam, Mystery Mudders 2-Pack Monster Trucks, Official 1:64 Die-Cast Vehicles, Wash to Reveal (Styles Will Vary), Kids Toys for Boys 3 and Up
Units sold1K
LEGO
1 ASIN in Top 10
15.8%
Units
3K
Revenue
$87.2K
Avg. price
$27.99
B0FMS5ZFSM
$27.99·★4.8·154 revsLEGO Technic Monster Jam Grave Digger Fire and Ice Building Toy for Boys & Girls - Monster Truck Toy W/Pull-Back Racing Action for Kids, Ages 7+ - Gift Idea for Birthdays - 42219
Units sold3K
Dr.meter
1 ASIN in Top 10
10.5%
Units
2K
Revenue
$33.6K
Avg. price
$19.91
B0FSKZJ2DP
$19.91·★4.6·20.4K revsDr.meter Kids Ear Protection for Monster Jam, Noise Cancelling Headphones | 27.4dB Ear Muffs for Noise Reduction Earmuffs for Kids Toddlers Adults in Airplane, Fireworks, Concerts, Races and Sports
Units sold2K
Trending Monster Jam Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0FKTTRJ5S booked 2K units at $20.91, with ▲ 233.3% MoM change. On the growth side, B09BDJDGVX leads positive momentum with ▲ 600.0% MoM growth on 700 units, with B0GW186TT5 close behind at ▲ 500.0% MoM on 600 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FKTTRJ5S
Monster Jam All Stars Monster Trucks, 1:64 Scale Die-Cast Vehicles 4-Pack | Official Grave Digger, Megalodon, Dalmatian & El Toro Loco, Real BKT Tires, Pretend Play Gifts for Kids & Collectors Ages 3+
Price
$20.91
Rating
4.8
Reviews
461
Latest month sales
B09BDJDGVX
INTIMO Monster Jam Trucks Dragon Zombie Grave Digger Megalodon All Over Print Backpack 16"
Price
$26.97
Rating
4.7
Reviews
470
Latest month sales
B0GW186TT5
Fast Forward Kid's Licensed 16" Monster Jam Cargo Backpack - Large School Backpack with Multiple Pockets
Unlock to view ASIN details and product titles
Price
$34.99
Rating
4.4
Reviews
92
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this monster jam report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card