Moissanite Necklace Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Moissanite Necklace sales on Amazon US totaled 900 units in July 2026 (▼ 14.3% vs. the prior month), generating an estimated $86,310 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 94.4% of unit volume and 95.5% of revenue, while a typical listing is priced at $98.12. The keyword itself pulled 15,588 Amazon queries over the same period (▼ 15.8% MoM).
Zooming out to the 12-month window ending July 2026, the moissanite necklace Top 50 moved 17,850 units and $1,905,939 in cumulative sales — an average of 1,488 units and $158,828 per month. Monthly throughput topped out at 4,500 units in December 2025 and dipped to 800 in August 2025, leaving the latest reading 12.5% higher than August 2025.
Moissanite Necklace Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
900
▼ 14.3% MoM
Monthly Revenue 2026/07
$86.3K
▼ 15.6% MoM
Top 10 Market Share 2026/07
94.4%
Moissanite Necklace Market Share & Sales Concentration on Amazon US — July 2026
The most-sold moissanite necklace listing on Amazon US in July 2026 is ASIN B0CK7287CC (Brand: DALOJOE), which sold 200 units at $99.99 apiece — equal to 22.2% of every unit tracked in this report.
The Top 10 ASINs account for 850 units and $82,449 in July 2026 — 94.4% of unit volume and 95.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Moissanite Necklace' on Amazon
July 2026
Is 94.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0CK7287CC
DALOJOE Moissanite Heart Necklace for Women, 925 Sterling Silver Necklace | 1-3 CT Moissanite Necklace Engraved with "I LOVE YOU" – Anniversary or Birthday Jewelry Gift for Women, Wife or Girlfriend
200
▲ 0.0%vs. prior month
$18K
latest month
12-month trend
B0FMRQRYD6
1.5CT Moissanite Infinity Necklace Anniversary Wedding Gifts for Women Wife
200
▲ 0.0%vs. prior month
$39.7K
latest month
12-month trend
B0DFM1S9YQ
Moissanite Stud Earrings,925 Sterling Silver Halo Earrings
100
▲ 0.0%vs. prior month
$2.4K
latest month
12-month trend
B08T16TPLR
SecreTalk Moissanite Pendant Necklace, Women 1-5CT White Gold Plated S925
50
▲ 0.0%vs. prior month
$1.9K
latest month
12-month trend
B0C2C7WQY7
Wedding Anniversary Jewelry Gift for Wife from Husband, Wife Birthday Gift Idea, 1 Carat Moissanite Diamond Pendant Necklace in 925 Sterling Silver with 2 Chains, Romantic and Elegant Present for Her
50
▼ 50.0%vs. prior month
$5.1K
latest month
12-month trend
B0C1GWMBQ3
MomentWish Moissanite Cross Necklace for Women 1/1.5 Carat D Color VVS1 Moissanite Lab Created Diamond Necklace Sterling Silver Jesus Cross Necklace Religious Gifts for Women
50
▼ 50.0%vs. prior month
$4.2K
latest month
12-month trend
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Best Moissanite Necklace Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
DALOJOE is the best-performing moissanite necklace brand in July 2026, moving 200 units across 1 ASIN for 23.5% of Top 10 volume. geweio follows with 200 units (23.5%), ahead of Delzzad on 100 units (11.8%).
Volume is spread across 10 brands, with the top three holding 58.8% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $24.99 to $179.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
DALOJOE
1 ASIN in Top 10
23.5%
Units
200
Revenue
$18K
Avg. price
$99.99
B0CK7287CC
$99.99·★4.7·757 revsDALOJOE Moissanite Heart Necklace for Women, 925 Sterling Silver Necklace | 1-3 CT Moissanite Necklace Engraved with "I LOVE YOU" – Anniversary or Birthday Jewelry Gift for Women, Wife or Girlfriend
Units sold200
geweio
1 ASIN in Top 10
23.5%
Units
200
Revenue
$39.7K
Avg. price
$179.98
B0FMRQRYD6
$179.98·★4.1·224 revs1.5CT Moissanite Infinity Necklace Anniversary Wedding Gifts for Women Wife
Units sold200
Delzzad
1 ASIN in Top 10
11.8%
Units
100
Revenue
$2.4K
Avg. price
$24.99
B0DFM1S9YQ
$24.99·★4.5·452 revsMoissanite Stud Earrings,925 Sterling Silver Halo Earrings
Units sold100
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