Mk Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Mk sales on Amazon US totaled 36,550 units in July 2026 (▼ 20.9% vs. the prior month), generating an estimated $988,619 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 86.5% of unit volume and 62.8% of revenue, while a typical listing is priced at $64.20. The keyword itself pulled 8,862 Amazon queries over the same period (▼ 23.4% MoM).
Zooming out to the 12-month window ending July 2026, the mk Top 50 moved 439,350 units and $10,393,447 in cumulative sales — an average of 36,613 units and $866,121 per month. Monthly throughput topped out at 46,150 units in June 2026 and dipped to 24,000 in May 2026, leaving the latest reading 14.9% higher than August 2025.
Mk Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
36.5K
▼ 20.9% MoM
Monthly Revenue 2026/07
$988.6K
▼ 19.5% MoM
Top 10 Market Share 2026/07
86.5%
Mk Market Share & Sales Concentration on Amazon US — July 2026
The most-sold mk listing on Amazon US in July 2026 is ASIN B09126BY8S (Brand: Nutricost), which sold 10,000 units at $17.95 apiece — equal to 27.4% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 31,600 units and $620,702 in July 2026 — 86.5% of unit volume and 62.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Mk' on Amazon
July 2026









Is 86.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B09126BY8S
Nutricost Vitamin K2 MK-7 100 mcg, 240 Softgels, Gluten Free, GMO-Free | MK7
10K
▲ 0.0%vs. prior month
$179.5K
latest month
12-month trend

B076Y6WRKH
NOW Foods Supplements, MK-7 Vitamin K-2 100 mcg, Cardiovascular Support*, Supports Bone Health*, 120 Veg Capsules
6K
▼ 33.3%vs. prior month
$121K
latest month
12-month trend

B0BKLP1HRY
Bronson Vitamin K2 MK-7 100 mcg, K2 as MK7 Menaquinone, 120 Tablets | Helps Transport Calcium to Bones, Biologically Active Longer than Vitamin K1, Non-GMO, Gluten-Free & Soy-Free
5K
▼ 16.7%vs. prior month
$49.9K
latest month
12-month trend

B00O4BQIQQ
Doctor's BEST Natural Vitamin K2 MK-7 with MenaQ7 - Supports Bone Health - 100mcg (60 Capsules)
4K
▼ 33.3%vs. prior month
$55.4K
latest month
12-month trend

B00TOASYM8
Jarrow MK-7 90 mcg, Bioactive Form of Vitamin K2, 120 Softgels | For Bone & Cardiovascular Health, Vitamin K2 MK-7 Dietary Supplement, Bone Health Support, Gluten-Free, 120 Servings
2K
▼ 33.3%vs. prior month
$59K
latest month
12-month trend

B0013OVVFA
Jarrow MK-7 90 mcg, Bioactive Form of Vitamin K2, 60 Softgels | For Bone & Cardiovascular Health, Vitamin K2 MK-7 Dietary Supplement, Bone Health Support, Gluten-Free, 60 Softgels
1K
▲ 0.0%vs. prior month
$18.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Mk Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Nutricost is the best-performing mk brand in July 2026, moving 10,000 units across 1 ASIN for 31.6% of Top 10 volume. NOW follows with 7,000 units (22.2%), ahead of Bronson on 5,000 units (15.8%).
With 7 brands splitting the Top 10 and 69.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.97 to $17.95, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Nutricost
1 ASIN in Top 10
31.6%
Units
10K
Revenue
$179.5K
Avg. price
$17.95

B09126BY8S
$17.95·★4.7·6.5K revsNutricost Vitamin K2 MK-7 100 mcg, 240 Softgels, Gluten Free, GMO-Free | MK7
Units sold10K
NOW
2 ASINs in Top 10
22.2%
Units
7K
Revenue
$133.8K
Avg. price
$16.77

B076Y6WRKH
$20.20·★4.7·8.8K revsNOW Foods Supplements, MK-7 Vitamin K-2 100 mcg, Cardiovascular Support*, Supports Bone Health*, 120 Veg Capsules
Units sold6K
B004QD4PHQ
$13.35·★4.7·8.8K revsNOW Foods Supplements, MK-7 Vitamin K-2 100 mcg, Cardiovascular Support*, Supports Bone Health*, 60 Veg Capsules
Units sold1K
Bronson
1 ASIN in Top 10
15.8%
Units
5K
Revenue
$49.9K
Avg. price
$9.97

B0BKLP1HRY
$9.97·★4.7·4.1K revsBronson Vitamin K2 MK-7 100 mcg, K2 as MK7 Menaquinone, 120 Tablets | Helps Transport Calcium to Bones, Biologically Active Longer than Vitamin K1, Non-GMO, Gluten-Free & Soy-Free
Units sold5K
Trending Mk Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B097DD3G8G booked 1K units at $99.00, with ▲ 100.0% MoM change. On the growth side, B0BKH9LFJH leads positive momentum with ▲ 25.0% MoM growth on 500 units, with B01H3W4B8E close behind at ▲ 20.0% MoM on 600 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B097DD3G8G
Michael Kors Women's Jet Set Large Crossbody Bag
Price
$99.00
Rating
4.7
Reviews
4K
Latest month sales

B0BKH9LFJH
MK Lighter 10PCS Candle Lighters, Windproof Flame, Ideal as Lighters for Candle, BBQ Lighters, Camping, Outdoor, Butane Refillable, Multipurpose (3BL HUE -10PC)
Price
$35.99
Rating
4.3
Reviews
1.4K
Latest month sales

B01H3W4B8E
Jarrow K-Right with Vitamin K2 MK-7 and Vitamin D3, 60 Softgels | Dietary Supplement for Bone & Cardiovascular Health Support, Gluten Free Softgels, Vitamin K-Complex (K1, MK-4, MK-7, D3)
Unlock to view ASIN details and product titles
Price
$37.95
Rating
4.7
Reviews
571
Latest month sales
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