Memory Foam Mattress Topper Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Memory Foam Mattress Topper sales on Amazon US totaled 206,800 units in July 2026 (▼ 4.6% vs. the prior month), generating an estimated $9,902,554 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.1% of unit volume and 48.4% of revenue, while a typical listing is priced at $62.89. The keyword itself pulled 166,121 Amazon queries over the same period (▲ 24.9% MoM).
Zooming out to the 12-month window ending July 2026, the memory foam mattress topper Top 50 moved 1,664,200 units and $78,267,683 in cumulative sales — an average of 138,683 units and $6,522,307 per month. Monthly throughput topped out at 216,750 units in June 2026 and dipped to 100,900 in May 2026, leaving the latest reading 20.5% higher than August 2025.
Memory Foam Mattress Topper Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
206.8K
▼ 4.6% MoM
Monthly Revenue 2026/07
$9.9M
▼ 4.7% MoM
Top 10 Market Share 2026/07
56.1%
Memory Foam Mattress Topper Market Share & Sales Concentration on Amazon US — July 2026
The most-sold memory foam mattress topper listing on Amazon US in July 2026 is ASIN B07D5DN269 (Brand: Niagara Sleep Solution), which sold 30,000 units at $37.89 apiece — equal to 14.5% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 116,000 units and $4,788,620 in July 2026 — 56.1% of unit volume and 48.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Memory Foam Mattress Topper' on Amazon
July 2026
Is 56.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07D5DN269
Niagara Sleep Solution Queen Ultra Soft Mattress Topper — Back Pain Relief | Rayon Derived from Bamboo, 20" Deep Pocket, Naturally Cooling, Pillow Top Mattress Pad, Perfect for Hot Sleepers, Green
30K
▼ 50.0%vs. prior month
$1.2M
latest month
12-month trend
B07HC2WHS1
PlushDeluxe Bamboo Waterproof Mattress Protector, Queen Size, Ultra Soft | Breathable, Noiseless, Hypoallergenic, Washable, 60x80" Up to 18" Deep, Viscose Derived from Bamboo Mattress Cover, White
10K
▲ 0.0%vs. prior month
$371.5K
latest month
12-month trend
B073ZY6XH3
EASELAND Queen Size Mattress Pad Cotton Pillow Top Mattress Topper White | Cooling Mattress Cover Cotton Top,8-21" Deep Pocket Protector,60x80 Inches,Boxing Quilted & Machine Washable
10K
▲ 0.0%vs. prior month
$362.8K
latest month
12-month trend
B07JQSWJJS
Niagara Sleep Solution Full Ultra Soft Mattress Topper — Back Pain Relief | Rayon Derived from Bamboo, 20" Deep Pocket, Naturally Cooling, Pillow Top Mattress Pad, Perfect for Hot Sleepers, Green
10K
▲ 0.0%vs. prior month
$415.9K
latest month
12-month trend
B07Y252RCV
Niagara Sleep Solution King Ultra Soft Mattress Topper — Back Pain Relief | Rayon Derived from Bamboo, 20" Deep Pocket, Naturally Cooling, Pillow Top Mattress Pad, Perfect for Hot Sleepers, Green
10K
▼ 50.0%vs. prior month
$514.3K
latest month
12-month trend
B0D3D5LKG9
BEDLORE Queen Mattress Topper , Thick Pillow Top Mattress Pad | Stretchable Pockets Fit 6”-18” Mattress, Soft Breathable Mattress Topper for Back Pain Relief and Hot Sleepers(Dark Gray)
10K
▲ 0.0%vs. prior month
$413.4K
latest month
12-month trend
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Best Memory Foam Mattress Topper Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Niagara Sleep Solution is the best-performing memory foam mattress topper brand in July 2026, moving 68,000 units across 5 ASINs for 58.6% of Top 10 volume. PlushDeluxe follows with 10,000 units (8.6%), ahead of EASELAND on 10,000 units (8.6%).
With 6 brands splitting the Top 10 and 75.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $33.92 to $41.96, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Niagara Sleep Solution
5 ASINs in Top 10
58.6%
Units
68K
Revenue
$2.8M
Avg. price
$41.96
B07D5DN269
$37.89·★4.3·57.4K revsNiagara Sleep Solution Queen Ultra Soft Mattress Topper — Back Pain Relief | Rayon Derived from Bamboo, 20" Deep Pocket, Naturally Cooling, Pillow Top Mattress Pad, Perfect for Hot Sleepers, Green
Units sold30KB07JQSWJJS
$42.99·★4.3·57.5K revsNiagara Sleep Solution Full Ultra Soft Mattress Topper — Back Pain Relief | Rayon Derived from Bamboo, 20" Deep Pocket, Naturally Cooling, Pillow Top Mattress Pad, Perfect for Hot Sleepers, Green
Units sold10KB07Y252RCV
$49.95·★4.3·57.4K revsNiagara Sleep Solution King Ultra Soft Mattress Topper — Back Pain Relief | Rayon Derived from Bamboo, 20" Deep Pocket, Naturally Cooling, Pillow Top Mattress Pad, Perfect for Hot Sleepers, Green
Units sold10KB0FVYBBF3G
$44.99·★4.3·57.4K revsNiagara Sleep Solution King Ultra Soft Mattress Topper — Back Pain Relief | Rayon Derived from Bamboo, 20" Deep Pocket, Naturally Cooling, Pillow Top Mattress Pad, Perfect for Hot Sleepers, Dark Gray
Units sold10KB0CWLPPVJM
$33.99·★4.3·7.5K revsNiagara Sleep Solution 100% Cotton Top Cooling Mattress Topper - Queen Size | Cloud-Like Mattress Pad, Breathable, 20" Deep Pocket, Back Pain Relief, Perfect for Hot Sleepers, White
Units sold8K
PlushDeluxe
1 ASIN in Top 10
8.6%
Units
10K
Revenue
$371.5K
Avg. price
$37.99
B07HC2WHS1
$37.99·★4.6·42.7K revsPlushDeluxe Bamboo Waterproof Mattress Protector, Queen Size, Ultra Soft | Breathable, Noiseless, Hypoallergenic, Washable, 60x80" Up to 18" Deep, Viscose Derived from Bamboo Mattress Cover, White
Units sold10K
EASELAND
1 ASIN in Top 10
8.6%
Units
10K
Revenue
$362.8K
Avg. price
$33.92
B073ZY6XH3
$33.92·★4.5·117.2K revsEASELAND Queen Size Mattress Pad Cotton Pillow Top Mattress Topper White | Cooling Mattress Cover Cotton Top,8-21" Deep Pocket Protector,60x80 Inches,Boxing Quilted & Machine Washable
Units sold10K
Trending Memory Foam Mattress Topper Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0CWLPPVJM booked 8K units at $33.99, with ▲ 100.0% MoM change. On the growth side, B0GTYG6WY9 leads positive momentum with ▲ 1900.0% MoM growth on 1K units, with B079943KGS close behind at ▲ 700.0% MoM on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CWLPPVJM
Niagara Sleep Solution 100% Cotton Top Cooling Mattress Topper - Queen Size | Cloud-Like Mattress Pad, Breathable, 20" Deep Pocket, Back Pain Relief, Perfect for Hot Sleepers, White
Price
$33.99
Rating
4.3
Reviews
7.5K
Latest month sales
B0GTYG6WY9
NEWBULIG 3 Inch Full Cooling Gel Memory Foam Mattress Topper | Gel memory foam relieves pressure, ventilated design keeps cool. Fits Full size, CertiPUR-US certified, comes in a box.
Price
$35.94
Rating
4.4
Reviews
83
Latest month sales
B079943KGS
Best Price Mattress 3 Inch Ventilated Memory Foam Mattress Topper, Cooling Gel Infusion, CertiPUR-US Certified, Dorm Essentials, Queen
Unlock to view ASIN details and product titles
Price
$52.99
Rating
4.4
Reviews
27.4K
Latest month sales
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