Matte Black Toilet Paper Holder Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Matte Black Toilet Paper Holder sales on Amazon US totaled 82,100 units in July 2026 (▲ 3.2% vs. the prior month), generating an estimated $1,247,482 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 64.6% of unit volume and 53.2% of revenue, while a typical listing is priced at $18.71. The keyword itself pulled 12,383 Amazon queries over the same period (▼ 21.7% MoM).
Zooming out to the 12-month window ending July 2026, the matte black toilet paper holder Top 50 moved 828,800 units and $12,371,047 in cumulative sales — an average of 69,067 units and $1,030,921 per month. Monthly throughput topped out at 82,100 units in July 2026 and dipped to 43,700 in May 2026, leaving the latest reading 18.2% higher than August 2025.
Matte Black Toilet Paper Holder Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
82.1K
▲ 3.2% MoM
Monthly Revenue 2026/07
$1.2M
▲ 5.3% MoM
Top 10 Market Share 2026/07
64.6%
Matte Black Toilet Paper Holder Market Share & Sales Concentration on Amazon US — July 2026
The most-sold matte black toilet paper holder listing on Amazon US in July 2026 is ASIN B0B1VCBPP6 (Brand: JOPOFI), which sold 10,000 units at $6.99 apiece — equal to 12.2% of every unit tracked in this report and 11% ahead of the No. 2 listing.
The Top 10 ASINs account for 53,000 units and $664,140 in July 2026 — 64.6% of unit volume and 53.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Matte Black Toilet Paper Holder' on Amazon
July 2026
Is 64.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0B1VCBPP6
JOPOFI Toilet Paper Holder - Adhesive Toilet Paper Holder - Matte Black | Toilet Paper Holder Wall Mount for Bathroom,Stainless Steel Command Strip Toilet Paper Roll Holder Stick On Wall,No Drilling
10K
▲ 0.0%vs. prior month
$78.3K
latest month
12-month trend
B0CQP9DTK3
Kitsure Metal Toilet Paper Holder Free Standing, Medium, Black | Rustproof Toilet Paper Stand for 4 Rolls, Bathroom Organizers and Storage with Anti-Slip Base and Plastic Shelf
9K
▼ 10.0%vs. prior month
$156.3K
latest month
12-month trend
B0D2KZXT8R
KLJKPA Black Bathroom Accessories Set, 4-Piece Bathroom Hardware Set | 24 inch Towel Bar, Towel Racks for Bathroom, Robe Towel Hooks, Toilet Paper Holder Wall Mounted
7K
▲ 16.7%vs. prior month
$111.9K
latest month
12-month trend
B0CRK3L768
Day Moon™ - Matte Black Toilet Paper Holder Wall Mount - Modern Roll Holder | Pivoting, Wall Mount, Heavy Duty, Sturdy, Rust Resistant, Easy Roll Changes, Space Saving, Secure Hold, Built to Last Durable
6K
▲ 100.0%vs. prior month
$66.5K
latest month
12-month trend
B0CBC9WJJF
Toilet Paper Holder Stand(with Reserve Function), Free-Standing Spare Rolls Storage Holder, Stainless Steel, Modern Design
5K
▲ 0.0%vs. prior month
$50K
latest month
12-month trend
B096DVV5XH
Toilet Paper Holder Stand, Bathroom Free Standing with Storage, Black | Rustproof Toilet Paper Roll Holder for 4 Rolls,with Non-Slip Stable Base,Bathroom Organizers and Storage
5K
▲ 66.7%vs. prior month
$66.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Matte Black Toilet Paper Holder Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
JOPOFI is the best-performing matte black toilet paper holder brand in July 2026, moving 10,000 units across 1 ASIN for 18.9% of Top 10 volume. Kitsure follows with 9,000 units (17.0%), ahead of KLJKPA on 7,000 units (13.2%).
Volume is spread across 10 brands, with the top three holding 49.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.99 to $16.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
JOPOFI
1 ASIN in Top 10
18.9%
Units
10K
Revenue
$78.3K
Avg. price
$6.99
B0B1VCBPP6
$6.99·★4.4·4.6K revsJOPOFI Toilet Paper Holder - Adhesive Toilet Paper Holder - Matte Black | Toilet Paper Holder Wall Mount for Bathroom,Stainless Steel Command Strip Toilet Paper Roll Holder Stick On Wall,No Drilling
Units sold10K
Kitsure
1 ASIN in Top 10
17.0%
Units
9K
Revenue
$156.3K
Avg. price
$16.99
B0CQP9DTK3
$16.99·★4.5·5.5K revsKitsure Metal Toilet Paper Holder Free Standing, Medium, Black | Rustproof Toilet Paper Stand for 4 Rolls, Bathroom Organizers and Storage with Anti-Slip Base and Plastic Shelf
Units sold9K
KLJKPA
1 ASIN in Top 10
13.2%
Units
7K
Revenue
$111.9K
Avg. price
$15.98
B0D2KZXT8R
$15.98·★4.4·2.4K revsKLJKPA Black Bathroom Accessories Set, 4-Piece Bathroom Hardware Set | 24 inch Towel Bar, Towel Racks for Bathroom, Robe Towel Hooks, Toilet Paper Holder Wall Mounted
Units sold7K
Trending Matte Black Toilet Paper Holder Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07W94TCRZ booked 3K units at $18.99, with ▲ 50.0% MoM change. On the growth side, B0CRK3L768 leads positive momentum with ▲ 100.0% MoM growth on 6K units, with B09VBTTNF5 close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07W94TCRZ
VAEHOLD Self Adhesive Toilet Paper Holder with Phone Shelf Stainless Steel Wall Mounted Toilet Paper Roll Holder - Rustproof and Bathroom Washroom Tissue Roll Holder with Shelf - Black
Price
$18.99
Rating
4.6
Reviews
7K
Latest month sales
B0CRK3L768
Day Moon™ - Matte Black Toilet Paper Holder Wall Mount - Modern Roll Holder | Pivoting, Wall Mount, Heavy Duty, Sturdy, Rust Resistant, Easy Roll Changes, Space Saving, Secure Hold, Built to Last Durable
Price
$9.99
Rating
4.5
Reviews
7.4K
Latest month sales
B09VBTTNF5
Auxmir Self Adhesive Toilet Paper Holder, Toilet Roll Holder, Matte Black | SUS304 Stainless Steel, Rustproof Finish, 11 lb Capacity, Groove Bar Keeps Rolls Secure, for Bathrooms, Kitchens and RVs
Unlock to view ASIN details and product titles
Price
$8.99
Rating
4.6
Reviews
1.6K
Latest month sales
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