Mario Backpack Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Mario Backpack sales on Amazon US totaled 19,800 units in July 2026 (▲ 121.7% vs. the prior month), generating an estimated $615,499 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.5% of unit volume and 53.5% of revenue, while a typical listing is priced at $30.68. The keyword itself pulled 38,407 Amazon queries over the same period (▲ 31.9% MoM).
Zooming out to the 12-month window ending July 2026, the mario backpack Top 50 moved 93,550 units and $2,496,786 in cumulative sales — an average of 7,796 units and $208,066 per month. Monthly throughput topped out at 20,550 units in August 2025 and dipped to 2,650 in February 2026, leaving the latest reading 3.6% lower than August 2025.
Mario Backpack Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
19.8K
▲ 121.7% MoM
Monthly Revenue 2026/07
$615.5K
▲ 160.7% MoM
Top 10 Market Share 2026/07
50.5%
Mario Backpack Market Share & Sales Concentration on Amazon US — July 2026
The most-sold mario backpack listing on Amazon US in July 2026 is ASIN B08W1H19WK (Brand: Pokémon), which sold 2,000 units at $34.19 apiece — equal to 10.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 10,000 units and $329,473 in July 2026 — 50.5% of unit volume and 53.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Mario Backpack' on Amazon
July 2026
Is 50.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B08W1H19WK
Pokemon Backpack for Kids Teens Boys Girls, Pikachu Anime Backpacks, Bag for Daycare Sports Vacation Travel, School Gift (Multi AOP)
2K
▲ 150.0%vs. prior month
$60K
latest month
12-month trend
B0BY97QB75
Bioworld Unisex Minecraft Adventure Mode 5-Piece Backpack set (Little Kid/Big Kid), Green, One size
1K
▲ 100.0%vs. prior month
$34.6K
latest month
12-month trend
B0CZQYD45K
THERMOS FUNTAINER Water Bottle with Spout, 16oz, Mario | Kids Stainless Steel Insulated Water Bottle, Keeps Drinks Cold Longer for School & Play, BPA-Free
1K
▲ 11.1%vs. prior month
$19.2K
latest month
12-month trend
B0F2GM1R4B
Simple Modern Disney Pixar Kids Backpack for School, Girls, Boys | 12L
1K
▲ 0.0%vs. prior month
$50K
latest month
12-month trend
B0GLQQMNTV
Get Trend Disney Toy Story Boys 4 Pc Backpack Set with Buzz Lightyear Lunch Bag Water Bottle Pencil Case, Gifts for Boys (Multi Buzz)
1K
▲ 900.0%vs. prior month
$36.8K
latest month
12-month trend
B0CK8NTJZT
AI ACCESSORY INNOVATIONS Sonic Backpack for Boys & Girls, Bookbag with Adjustable Shoulder Straps & Padded Back,16 Inch Schoolbag with 3D Features, Blue
900
▲ 200.0%vs. prior month
$37.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Mario Backpack Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Pokémon is the best-performing mario backpack brand in July 2026, moving 2,000 units across 1 ASIN for 20.0% of Top 10 volume. AI ACCESSORY INNOVATIONS follows with 1,600 units (16.0%), ahead of Bioworld on 1,000 units (10.0%).
Volume is spread across 9 brands, with the top three holding 46.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $34.19 to $41.49, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Pokémon
1 ASIN in Top 10
20.0%
Units
2K
Revenue
$60K
Avg. price
$34.19
B08W1H19WK
$34.19·★4.2·5.7K revsPokemon Backpack for Kids Teens Boys Girls, Pikachu Anime Backpacks, Bag for Daycare Sports Vacation Travel, School Gift (Multi AOP)
Units sold2K
AI ACCESSORY INNOVATIONS
2 ASINs in Top 10
16.0%
Units
1.6K
Revenue
$67.2K
Avg. price
$41.49
B0CK8NTJZT
$42.99·★4.8·542 revsAI ACCESSORY INNOVATIONS Sonic Backpack for Boys & Girls, Bookbag with Adjustable Shoulder Straps & Padded Back,16 Inch Schoolbag with 3D Features, Blue
Units sold900B0GKC5KZB9
$39.99·★4.6·836 revsAI ACCESSORY INNOVATIONS Super Mario Brothers Backpack for Boys & Girls, 16 Inch Gaming Bookbag with Molded Toad Dangle, Blue, Featuring Mario, Luigi, Yoshi & Toad
Units sold700
Bioworld
1 ASIN in Top 10
10.0%
Units
1K
Revenue
$34.6K
Avg. price
$34.99
B0BY97QB75
$34.99·★4.4·929 revsBioworld Unisex Minecraft Adventure Mode 5-Piece Backpack set (Little Kid/Big Kid), Green, One size
Units sold1K
Trending Mario Backpack Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0GLQQMNTV booked 1K units at $41.38, with ▲ 900.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GLQQMNTV
Get Trend Disney Toy Story Boys 4 Pc Backpack Set with Buzz Lightyear Lunch Bag Water Bottle Pencil Case, Gifts for Boys (Multi Buzz)
Price
$41.38
Rating
4.3
Reviews
171
Latest month sales
B0DNYZ1412
TILYTADLY Kids Backpack for Boys - 3pcs Gamer Boys Backpack with Lunch Box Set for Elementary Middle School - Students Bag for Ages 6-18,17″ Video Game Bookbag Travel Back Pack
Price
$36.99
Rating
4.5
Reviews
208
Latest month sales
B0F8QNSFXW
Kids Backpack Boys Girls, School Anime backpack for Toddler 17-inch, Travel Backpack for Men Women Bookbag Laptop Backpack
Unlock to view ASIN details and product titles
Price
$31.99
Rating
4.3
Reviews
80
Latest month sales
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