Makeup Box Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Makeup Box sales on Amazon US totaled 206,500 units in July 2026 (▼ 2.6% vs. the prior month), generating an estimated $4,709,525 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.2% of unit volume and 57.5% of revenue, while a typical listing is priced at $22.45. The keyword itself pulled 18,672 Amazon queries over the same period (▲ 6.0% MoM).
Zooming out to the 12-month window ending July 2026, the makeup box Top 50 moved 1,865,100 units and $47,673,088 in cumulative sales — an average of 155,425 units and $3,972,757 per month. Monthly throughput topped out at 237,600 units in December 2025 and dipped to 92,300 in May 2026, leaving the latest reading 49.7% higher than August 2025.
Makeup Box Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
206.5K
▼ 2.6% MoM
Monthly Revenue 2026/07
$4.7M
▼ 13.6% MoM
Top 10 Market Share 2026/07
56.2%
Makeup Box Market Share & Sales Concentration on Amazon US — July 2026
The most-sold makeup box listing on Amazon US in July 2026 is ASIN B0G1VBDXYF (Brand: Luxe Cosmetics), which sold 20,000 units at $16.99 apiece — equal to 9.7% of every unit tracked in this report.
The Top 10 ASINs account for 116,000 units and $2,707,670 in July 2026 — 56.2% of unit volume and 57.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Makeup Box' on Amazon
July 2026
Is 56.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0G1VBDXYF
Luxe Color Changing Foundation – Medium
20K
▼ 33.3%vs. prior month
$601K
latest month
12-month trend
B0B1M6ML2J
25 PCS Clear Plastic Drawer Organizer, Makeup Organizers and Storage Bins | 4 Sizes Desk Drawer Divider Organizers and Storage Bins for Makeup, Jewelry, Gadgets for Kitchen, Bedroom, Bathroom, Office
20K
▲ 0.0%vs. prior month
$330.2K
latest month
12-month trend
B0BY8V2VMS
caktraie 4-Pack Acrylic 16-Drawer Storage & Makeup Organizer for Desk | Smooth-glide drawers, clear acrylic, stackable, dustproof, wipe clean, for office supplies, pens, jewelry, makeup
10K
▲ 25.0%vs. prior month
$282K
latest month
12-month trend
B0CXLK9PJ9
Vtopmart Clear Stackable Storage Drawers Set of 5, Plastic Organizer Bins | Multi-purpose Boxes for Baby Bottle Storage, Ideal for Kichen, Vanity, Bathroom, Undersink, Cabinet, Pantry Organization
10K
▲ 0.0%vs. prior month
$386.4K
latest month
12-month trend
B0DG9W71PS
4 pcs Clear Zipper Pouches,Hard Shell Zipper Case | Toiletry Bag for Travel, CLear Diaper Bag, Toiletry Pouch, Travel Organizer, Cosmetic Bag,Toy Storage Bins (M+3S)
10K
▲ 0.0%vs. prior month
$164.4K
latest month
12-month trend
B0DMWQPCQB
Five Star Pencil Pouch, Pen Case, High-Capacity Zipper Pouch, Storage Organizer for School Supplies Earbuds Chargers Cables Makeup, Blue/Denim (500212F-ECM)
10K
▲ 900.0%vs. prior month
$68.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Makeup Box Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Luxe Cosmetics is the best-performing makeup box brand in July 2026, moving 20,000 units across 1 ASIN for 17.2% of Top 10 volume. WOWBOX follows with 20,000 units (17.2%), ahead of caktraie on 10,000 units (8.6%).
Volume is spread across 10 brands, with the top three holding 43.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $16.99 to $30.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Luxe Cosmetics
1 ASIN in Top 10
17.2%
Units
20K
Revenue
$601K
Avg. price
$16.99
B0G1VBDXYF
$16.99·★3.9·6.5K revsLuxe Color Changing Foundation – Medium
Units sold20K
WOWBOX
1 ASIN in Top 10
17.2%
Units
20K
Revenue
$330.2K
Avg. price
$17.99
B0B1M6ML2J
$17.99·★4.4·14.7K revs25 PCS Clear Plastic Drawer Organizer, Makeup Organizers and Storage Bins | 4 Sizes Desk Drawer Divider Organizers and Storage Bins for Makeup, Jewelry, Gadgets for Kitchen, Bedroom, Bathroom, Office
Units sold20K
caktraie
1 ASIN in Top 10
8.6%
Units
10K
Revenue
$282K
Avg. price
$30.99
B0BY8V2VMS
$30.99·★4.7·3.2K revscaktraie 4-Pack Acrylic 16-Drawer Storage & Makeup Organizer for Desk | Smooth-glide drawers, clear acrylic, stackable, dustproof, wipe clean, for office supplies, pens, jewelry, makeup
Units sold10K
Trending Makeup Box Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DMWQPCQB booked 10K units at $9.99, with ▲ 900.0% MoM change. On the growth side, B0D7Q1DWPF leads positive momentum with ▲ 100.0% MoM growth on 4K units, with B0D8KWGK5X close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DMWQPCQB
Five Star Pencil Pouch, Pen Case, High-Capacity Zipper Pouch, Storage Organizer for School Supplies Earbuds Chargers Cables Makeup, Blue/Denim (500212F-ECM)
Price
$9.99
Rating
4.8
Reviews
1.2K
Latest month sales
B0D7Q1DWPF
ARSTPEOE Acrylic 13-Drawer Storage & Makeup Organizer for Desk, Bath | Smooth-glide drawers, clear acrylic, stackable, dustproof, wipe-clean, for eyeliners, lip liners, markers, push pins,pen
Price
$27.99
Rating
4.7
Reviews
1K
Latest month sales
B0D8KWGK5X
Pajiriona Makeup Organizer with Drawers, Green Skincare Organizer for Vanity, Storage Box with Handle, Large Cosmetic Display Case for Dresser, Bathroom Countertop
Unlock to view ASIN details and product titles
Price
$26.99
Rating
4.6
Reviews
2.4K
Latest month sales
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