Luggage Tags Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Luggage Tags sales on Amazon US totaled 141,100 units in July 2026 (▼ 4.2% vs. the prior month), generating an estimated $2,055,511 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 62.4% of unit volume and 75.3% of revenue, while a typical listing is priced at $11.42. The keyword itself pulled 432,863 Amazon queries over the same period (▲ 6.1% MoM).

Zooming out to the 12-month window ending July 2026, the luggage tags Top 50 moved 1,404,250 units and $21,411,383 in cumulative sales — an average of 117,021 units and $1,784,282 per month. Monthly throughput topped out at 147,350 units in June 2026 and dipped to 76,700 in May 2026, leaving the latest reading 12.2% higher than August 2025.

1.4MTotal units sold · Last 12 months
$21.4MTotal revenue · Last 12 months
432.9K▲ 6.1% MoM
Monthly search volume
$11.42Avg. price · July 2026

Luggage Tags Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales125.8K
Revenue$1.6M

2025/09

Sales107.3K
Revenue$1.4M

2025/10

Sales103.5K
Revenue$1.4M

2025/11

Sales110.2K
Revenue$1.4M

2025/12

Sales111K
Revenue$1.5M

2026/01

Sales112.1K
Revenue$1.5M

2026/02

Sales121.7K
Revenue$2.4M

2026/03

Sales132.9K
Revenue$2.5M

2026/04

Sales114.6K
Revenue$1.9M

2026/05

Sales76.7K
Revenue$1.5M

2026/06

Sales147.3K
Revenue$2.2M
141.1K

2026/07

Sales141.1K
Revenue$2.1M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

141.1K

▼ 4.2% MoM

Monthly Revenue 2026/07

$2.1M

▼ 4.6% MoM

Top 10 Market Share 2026/07

62.4%

See the Top 10 ASINs driving 62.4% of sales

Luggage Tags Market Share & Sales Concentration on Amazon US — July 2026

The most-sold luggage tags listing on Amazon US in July 2026 is ASIN B07MX2WFB8 (Brand: Jollyants), which sold 10,000 units at $5.00 apiece — equal to 7.1% of every unit tracked in this report.

The Top 10 ASINs account for 88,000 units and $1,547,960 in July 2026 — 62.4% of unit volume and 75.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Luggage Tags' on Amazon

July 2026
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62.4% Volume Share 88K units sold
75.3% Revenue Share $1.5M estimated
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Top 5 Volume Share breakdown

B07MX2WFB8 7.1%
B09468VZ5W 7.1%
B0C4NJWXMP 7.1%
B0GJTXVN9Z 7.1%
B09WCW55WK 7.1%
Others 64.6%
#1
Jollyants Cruise Ship Essentials for Carnival, Princess, NCL, MSC by JOLLYANTS, Cruise Luggage Tag Holders, Cruise Must Haves Waterproof & Reusable

B07MX2WFB8

Jollyants Cruise Ship Essentials for Carnival, Princess, NCL, MSC by JOLLYANTS, Cruise Luggage Tag Holders, Cruise Must Haves Waterproof & Reusable

$5.00· 4.8·9.4K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$55.4K

latest month

Monthly Trend

12-month trend

#2
Compatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages

B09468VZ5W

Compatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages

$5.57· 4.7·26K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$60.9K

latest month

Monthly Trend

12-month trend

#3
SEAVILIA 6 Pack Luggage Tags Travel Essentials & Cruise Essentials for NCL, Princess, Carnival, Royal Caribbean & Celebrity Cruise Ships by SEAVILIA

B0C4NJWXMP

SEAVILIA 6 Pack Luggage Tags Travel Essentials & Cruise Essentials for NCL, Princess, Carnival, Royal Caribbean & Celebrity Cruise Ships by SEAVILIA

$5.69· 4.8·15.4K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$64.9K

latest month

Monthly Trend

12-month trend

#4
Apple AirTag (2nd Generation) - 4 Pack: Tracker for Keychain, Wallet, and More; Locator with Sound; Simple One-Tap Setup with iPhone or iPad; Key Finder with up to 1.5X Precision Finding Range*

B0GJTXVN9Z

Apple AirTag (2nd Generation) - 4 Pack: Tracker for Keychain, Wallet, and More; Locator with Sound; Simple One-Tap Setup with iPhone or iPad; Key Finder with up to 1.5X Precision Finding Range*

$89.00· 4.6·8.8K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$915.1K

latest month

Monthly Trend

12-month trend

#5
Gostwo Gostwo 8 Pack Silicone Luggage Tags for Suitcases, Plane Travel Essentials | Suitcase Bag Name Tag, TSA Approved, Stainless Loop, Privacy Protection, Luggage Identifiers Accessories, Mixed Colors

B09WCW55WK

Gostwo Gostwo 8 Pack Silicone Luggage Tags for Suitcases, Plane Travel Essentials | Suitcase Bag Name Tag, TSA Approved, Stainless Loop, Privacy Protection, Luggage Identifiers Accessories, Mixed Colors

$6.99· 4.7·11.8K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$65.2K

latest month

Monthly Trend

12-month trend

#6
UGREEN FineTrack Air Tracker Tags (iOS Only) 4 Pack Key Finder | Bluetooth Tracker 2-Year Replaceable Battery Compatible with Apple Find My for Keys, Luggage [Apple Find My Certified]

B0F82HR8QZ

UGREEN FineTrack Air Tracker Tags (iOS Only) 4 Pack Key Finder | Bluetooth Tracker 2-Year Replaceable Battery Compatible with Apple Find My for Keys, Luggage [Apple Find My Certified]

$22.99· 4.4·3.6K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$217.2K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Luggage Tags Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

SEAVILIA is the best-performing luggage tags brand in July 2026, moving 18,000 units across 2 ASINs for 20.5% of Top 10 volume. Jollyants follows with 10,000 units (11.4%), ahead of HATALKIN on 10,000 units (11.4%).

Volume is spread across 9 brands, with the top three holding 43.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.00 to $5.69, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

20.5%
11.4%
11.4%
56.8%
SEAVILIA
Jollyants
HATALKIN
Other brands
1

SEAVILIA

2 ASINs in Top 10

20.5%

Units

18K

Revenue

$116.8K

Avg. price

$5.69

  • SEAVILIA 6 Pack Luggage Tags Travel Essentials & Cruise Essentials for NCL, Princess, Carnival, Royal Caribbean & Celebrity Cruise Ships by SEAVILIA

    B0C4NJWXMP

    $5.69·4.8·15.4K revs

    SEAVILIA 6 Pack Luggage Tags Travel Essentials & Cruise Essentials for NCL, Princess, Carnival, Royal Caribbean & Celebrity Cruise Ships by SEAVILIA

    Units sold10K
  • SEAVILIA 8 Pack Luggage Tags Travel Essentials & Cruise Essentials for NCL, Princess, Carnival, Royal Caribbean & Celebrity Cruise Ships by SEAVILIA

    B0BH7V55GT

    $5.69·4.8·15.4K revs

    SEAVILIA 8 Pack Luggage Tags Travel Essentials & Cruise Essentials for NCL, Princess, Carnival, Royal Caribbean & Celebrity Cruise Ships by SEAVILIA

    Units sold8K
2

Jollyants

1 ASIN in Top 10

11.4%

Units

10K

Revenue

$55.4K

Avg. price

$5.00

  • Jollyants Cruise Ship Essentials for Carnival, Princess, NCL, MSC by JOLLYANTS, Cruise Luggage Tag Holders, Cruise Must Haves Waterproof & Reusable

    B07MX2WFB8

    $5.00·4.8·9.4K revs

    Jollyants Cruise Ship Essentials for Carnival, Princess, NCL, MSC by JOLLYANTS, Cruise Luggage Tag Holders, Cruise Must Haves Waterproof & Reusable

    Units sold10K
3

HATALKIN

1 ASIN in Top 10

11.4%

Units

10K

Revenue

$60.9K

Avg. price

$5.57

  • Compatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages

    B09468VZ5W

    $5.57·4.7·26K revs

    Compatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages

    Units sold10K

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