Lip Rings Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Lip Rings sales on Amazon US totaled 50,750 units in July 2026 (▲ 4.4% vs. the prior month), generating an estimated $470,200 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 59.1% of unit volume and 57.4% of revenue, while a typical listing is priced at $9.86. The keyword itself pulled 13,206 Amazon queries over the same period (▼ 19.6% MoM).
Zooming out to the 12-month window ending July 2026, the lip rings Top 50 moved 524,650 units and $4,871,253 in cumulative sales — an average of 43,721 units and $405,938 per month. Monthly throughput topped out at 53,500 units in March 2026 and dipped to 27,550 in May 2026, leaving the latest reading 40.8% higher than August 2025.
Lip Rings Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
50.8K
▲ 4.4% MoM
Monthly Revenue 2026/07
$470.2K
▲ 4.5% MoM
Top 10 Market Share 2026/07
59.1%
Lip Rings Market Share & Sales Concentration on Amazon US — July 2026
The most-sold lip rings listing on Amazon US in July 2026 is ASIN B0CVS9BVX1 (Brand: WildVibe), which sold 8,000 units at $8.99 apiece — equal to 15.8% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 30,000 units and $269,690 in July 2026 — 59.1% of unit volume and 57.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Lip Rings' on Amazon
July 2026
Is 59.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0CVS9BVX1
Bioflex Clear Earrings for Sports, Work, School, Surgery, MRI - Clear Piercing Jewelry Labret Studs for Ears, Cartilage, Helix, Tragus, Lip, Medusa, Monroe - Flat Push-In Plastic Earrings (16g, 18g) Piercing Retainers
8K
▲ 33.3%vs. prior month
$71.9K
latest month
12-month trend
B0F1CX6XK7
JeryWe Nose Rings for Women - 14K Gold Filled Hypoallergenic Surgical Steel Nose Ring Hoops CZ Lip Ring Screw L Shaped Studs Threadless Flat Back Stud Nose Piercings Jewelry for Women Men
6K
▲ 50.0%vs. prior month
$46.6K
latest month
12-month trend
B0DFB851RF
Flat Back Stud Earrings Cartilage Earrings for Women Men Hypoallergenic Threadless Flat Back Earring Surgical Steel Earring Tragus Helix Labret Lip Medusa Conch Body Piercing Jewelry
3K
▲ 0.0%vs. prior month
$29.8K
latest month
12-month trend
B08HHXMS7Z
HQLA 4Pairs/Pcs 18G Surgical Steel Hinged Clicker Segment Nose Rings Hoop Helix Cartilage Daith Tragus Sleeper Earrings Body Piercing for Women Men 6mm 8mm 10mm 12mm
2K
▼ 33.3%vs. prior month
$20K
latest month
12-month trend
B0CSSSSBG9
LOLIAS Nose Rings for Women, Threadless Nose Studs and Flat Back Earrings
2K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend
B0BHSDTZNC
PunkTracker 16g/18g Surgical Steel Internal Thread CZ Stud Piercing Jewelry
2K
▲ 0.0%vs. prior month
$14K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Lip Rings Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
WildVibe is the best-performing lip rings brand in July 2026, moving 8,000 units across 1 ASIN for 26.7% of Top 10 volume. JeryWe follows with 6,000 units (20.0%), ahead of jagosen on 3,000 units (10.0%).
Volume is spread across 10 brands, with the top three holding 56.7% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.99 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
WildVibe
1 ASIN in Top 10
26.7%
Units
8K
Revenue
$71.9K
Avg. price
$8.99
B0CVS9BVX1
$8.99·★4.2·3.6K revsBioflex Clear Earrings for Sports, Work, School, Surgery, MRI - Clear Piercing Jewelry Labret Studs for Ears, Cartilage, Helix, Tragus, Lip, Medusa, Monroe - Flat Push-In Plastic Earrings (16g, 18g) Piercing Retainers
Units sold8K
JeryWe
1 ASIN in Top 10
20.0%
Units
6K
Revenue
$46.6K
Avg. price
$7.99
B0F1CX6XK7
$7.99·★4.4·1K revsJeryWe Nose Rings for Women - 14K Gold Filled Hypoallergenic Surgical Steel Nose Ring Hoops CZ Lip Ring Screw L Shaped Studs Threadless Flat Back Stud Nose Piercings Jewelry for Women Men
Units sold6K
jagosen
1 ASIN in Top 10
10.0%
Units
3K
Revenue
$29.8K
Avg. price
$9.99
B0DFB851RF
$9.99·★4.4·951 revsFlat Back Stud Earrings Cartilage Earrings for Women Men Hypoallergenic Threadless Flat Back Earring Surgical Steel Earring Tragus Helix Labret Lip Medusa Conch Body Piercing Jewelry
Units sold3K
Trending Lip Rings Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07JJXNH3V booked 1K units at $6.99, with ▲ 0.0% MoM change. On the growth side, B0GY7TMFM7 leads positive momentum with ▲ 300.0% MoM growth on 400 units, with B0FFGL9FNV close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07JJXNH3V
FANSING 316L Surgical Steel Hypoallergenic Hinged Nose Ring Hoop for Women & Men
Price
$6.99
Rating
4.3
Reviews
43.1K
Latest month sales
B0GY7TMFM7
16g Horseshoe Nose Ring for Women Double Gem Horse Shoe Nose Ring Hoop Surgical Steel Cartilage Helix Tragus Earring Hoops Labret Lip Piercing Jewelry With Tool
Price
$7.99
Rating
3.9
Reviews
29
Latest month sales
B0FFGL9FNV
ORAZIO Gold Nose Rings Studs Hoops for Women, Threadless Flat Back Earrings
Unlock to view ASIN details and product titles
Price
$13.49
Rating
4.6
Reviews
24
Latest month sales
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