Lions Mane Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Lions Mane sales on Amazon US totaled 85,600 units in July 2026 (▼ 14.0% vs. the prior month), generating an estimated $2,394,196 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.9% of unit volume and 57.4% of revenue, while a typical listing is priced at $26.96. The keyword itself pulled 101,728 Amazon queries over the same period (▲ 3.6% MoM).

Zooming out to the 12-month window ending July 2026, the lions mane Top 50 moved 1,162,000 units and $31,589,805 in cumulative sales — an average of 96,833 units and $2,632,484 per month. Monthly throughput topped out at 113,600 units in November 2025 and dipped to 62,400 in May 2026, leaving the latest reading 23.5% lower than August 2025.

1.2MTotal units sold · Last 12 months
$31.6MTotal revenue · Last 12 months
101.7K▲ 3.6% MoM
Monthly search volume
$26.96Avg. price · July 2026

Lions Mane Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales111.9K
Revenue$3M

2025/09

Sales110.6K
Revenue$3M

2025/10

Sales105.2K
Revenue$2.9M

2025/11

Sales113.6K
Revenue$3M

2025/12

Sales90.5K
Revenue$2.5M

2026/01

Sales97.1K
Revenue$2.6M

2026/02

Sales97.1K
Revenue$2.6M

2026/03

Sales95.5K
Revenue$2.6M

2026/04

Sales93K
Revenue$2.6M

2026/05

Sales62.4K
Revenue$1.7M

2026/06

Sales99.5K
Revenue$2.7M
85.6K

2026/07

Sales85.6K
Revenue$2.4M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

85.6K

▼ 14.0% MoM

Monthly Revenue 2026/07

$2.4M

▼ 12.1% MoM

Top 10 Market Share 2026/07

54.9%

See the Top 10 ASINs driving 54.9% of sales

Lions Mane Market Share & Sales Concentration on Amazon US — July 2026

The most-sold lions mane listing on Amazon US in July 2026 is ASIN B078SZX3ML (Brand: Real Mushrooms), which sold 10,000 units at $34.95 apiece — equal to 11.7% of every unit tracked in this report.

The Top 10 ASINs account for 47,000 units and $1,374,450 in July 2026 — 54.9% of unit volume and 57.4% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Lions Mane' on Amazon

July 2026
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54.9% Volume Share 47K units sold
57.4% Revenue Share $1.4M estimated
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Top 5 Volume Share breakdown

B078SZX3ML 11.7%
B07PM8X5CG 11.7%
B0BG6TGKZS 5.8%
B00OVF9DVM 5.8%
B078SJ9F5S 4.7%
Others 60.3%
#1
Real Mushrooms Lions Mane Mushroom Cognition (120 Capsules) Lions Mane Mushroom Powder Extract Capsules | Brain Supplement, Brain Vitamins, Focus Supplement

B078SZX3ML

Real Mushrooms Lions Mane Mushroom Cognition (120 Capsules) Lions Mane Mushroom Powder Extract Capsules | Brain Supplement, Brain Vitamins, Focus Supplement

$34.95· 4.5·23.7K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$349.5K

latest month

Monthly Trend

12-month trend

#2
Organic Lion's Mane Mushroom 1,000mg, Memory + Focus Support, 120 Capsules | Supplement for Brain, Gut, and Heart Health, Grown in USA, Nerve Healthy (NGF) + Immune System Support, 3rd-Party Tested

B07PM8X5CG

Organic Lion's Mane Mushroom 1,000mg, Memory + Focus Support, 120 Capsules | Supplement for Brain, Gut, and Heart Health, Grown in USA, Nerve Healthy (NGF) + Immune System Support, 3rd-Party Tested

$16.95· 4.6·11.8K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$201.8K

latest month

Monthly Trend

12-month trend

#3
Clean Nutraceuticals Lions Mane 20in1 Mushroom Supplement with Turkey Tail Reishi Cordyceps Chaga Maitake Meshima Poria Cocos Shiitake Oyster Porcini Enoki - 1 Pack

B0BG6TGKZS

Clean Nutraceuticals Lions Mane 20in1 Mushroom Supplement with Turkey Tail Reishi Cordyceps Chaga Maitake Meshima Poria Cocos Shiitake Oyster Porcini Enoki - 1 Pack

$27.95· 4.4·7.8K reviews
Monthly Sales

5K

▼ 28.6%

vs. prior month

Revenue

$132.4K

latest month

Monthly Trend

12-month trend

#4
Host Defense Lion's Mane, Brain Health & Focus Support, 120 Capsules | Brain Health Support Supplement to Aid Mental Clarity, Focus, and Memory Function, Immune System Support, 60 Servings

B00OVF9DVM

Host Defense Lion's Mane, Brain Health & Focus Support, 120 Capsules | Brain Health Support Supplement to Aid Mental Clarity, Focus, and Memory Function, Immune System Support, 60 Servings

$47.21· 4.6·15K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$236.1K

latest month

Monthly Trend

12-month trend

#5
The Genius Brand Mushrooms, 90 Veggie Capsules | Organic Lion's Mane, Cordyceps and Reishi for Immune, Focus and Energy Support, Vegan and Non-GMO Capsules

B078SJ9F5S

The Genius Brand Mushrooms, 90 Veggie Capsules | Organic Lion's Mane, Cordyceps and Reishi for Immune, Focus and Energy Support, Vegan and Non-GMO Capsules

$19.78· 4.4·16K reviews
Monthly Sales

4K

▲ 0.0%

vs. prior month

Revenue

$79.1K

latest month

Monthly Trend

12-month trend

#6
Real Mushrooms Lion’s Mane Supplement Capsules - Organic Lions Mane Extract for Overall Wellbeing - Beta Glucan Supplements – Vegan 300 ct Mushroom Extract

B084JVN2VT

Real Mushrooms Lion’s Mane Supplement Capsules - Organic Lions Mane Extract for Overall Wellbeing - Beta Glucan Supplements – Vegan 300 ct Mushroom Extract

$69.95· 4.5·23.7K reviews
Monthly Sales

3K

▼ 25.0%

vs. prior month

Revenue

$209.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Lions Mane Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Real Mushrooms is the best-performing lions mane brand in July 2026, moving 13,000 units across 2 ASINs for 27.7% of Top 10 volume. Double Wood Supplements follows with 10,000 units (21.3%), ahead of Clean Nutraceuticals on 5,000 units (10.6%).

Volume is spread across 8 brands, with the top three holding 59.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $16.95 to $52.45, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

27.7%
21.3%
10.6%
40.4%
Real Mushrooms
Double Wood Supplements
Clean Nutraceuticals
Other brands
1

Real Mushrooms

2 ASINs in Top 10

27.7%

Units

13K

Revenue

$559.4K

Avg. price

$52.45

  • Real Mushrooms Lions Mane Mushroom Cognition (120 Capsules) Lions Mane Mushroom Powder Extract Capsules | Brain Supplement, Brain Vitamins, Focus Supplement

    B078SZX3ML

    $34.95·4.5·23.7K revs

    Real Mushrooms Lions Mane Mushroom Cognition (120 Capsules) Lions Mane Mushroom Powder Extract Capsules | Brain Supplement, Brain Vitamins, Focus Supplement

    Units sold10K
  • Real Mushrooms Lion’s Mane Supplement Capsules - Organic Lions Mane Extract for Overall Wellbeing - Beta Glucan Supplements – Vegan 300 ct Mushroom Extract

    B084JVN2VT

    $69.95·4.5·23.7K revs

    Real Mushrooms Lion’s Mane Supplement Capsules - Organic Lions Mane Extract for Overall Wellbeing - Beta Glucan Supplements – Vegan 300 ct Mushroom Extract

    Units sold3K
2

Double Wood Supplements

1 ASIN in Top 10

21.3%

Units

10K

Revenue

$201.8K

Avg. price

$16.95

  • Organic Lion's Mane Mushroom 1,000mg, Memory + Focus Support, 120 Capsules | Supplement for Brain, Gut, and Heart Health, Grown in USA, Nerve Healthy (NGF) + Immune System Support, 3rd-Party Tested

    B07PM8X5CG

    $16.95·4.6·11.8K revs

    Organic Lion's Mane Mushroom 1,000mg, Memory + Focus Support, 120 Capsules | Supplement for Brain, Gut, and Heart Health, Grown in USA, Nerve Healthy (NGF) + Immune System Support, 3rd-Party Tested

    Units sold10K
3

Clean Nutraceuticals

1 ASIN in Top 10

10.6%

Units

5K

Revenue

$132.4K

Avg. price

$27.95

  • Clean Nutraceuticals Lions Mane 20in1 Mushroom Supplement with Turkey Tail Reishi Cordyceps Chaga Maitake Meshima Poria Cocos Shiitake Oyster Porcini Enoki - 1 Pack

    B0BG6TGKZS

    $27.95·4.4·7.8K revs

    Clean Nutraceuticals Lions Mane 20in1 Mushroom Supplement with Turkey Tail Reishi Cordyceps Chaga Maitake Meshima Poria Cocos Shiitake Oyster Porcini Enoki - 1 Pack

    Units sold5K

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