Life Alert Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Life Alert sales on Amazon US totaled 15,500 units in July 2026 (▲ 22.0% vs. the prior month), generating an estimated $643,208 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 68.4% of unit volume and 61.3% of revenue, while a typical listing is priced at $57.96. The keyword itself pulled 13,169 Amazon queries over the same period (▼ 10.2% MoM).

Zooming out to the 12-month window ending July 2026, the life alert Top 50 moved 156,700 units and $6,398,487 in cumulative sales — an average of 13,058 units and $533,207 per month. Monthly throughput topped out at 21,700 units in December 2025 and dipped to 7,200 in May 2026, leaving the latest reading 39.6% higher than August 2025.

156.7KTotal units sold · Last 12 months
$6.4MTotal revenue · Last 12 months
13.2K▼ 10.2% MoM
Monthly search volume
$57.96Avg. price · July 2026

Life Alert Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales11.1K
Revenue$491.5K

2025/09

Sales11.8K
Revenue$509.7K

2025/10

Sales12.8K
Revenue$529.1K

2025/11

Sales16.1K
Revenue$598K

2025/12

Sales21.7K
Revenue$723.5K

2026/01

Sales12.8K
Revenue$537.6K

2026/02

Sales12.3K
Revenue$539.2K

2026/03

Sales11.7K
Revenue$484.8K

2026/04

Sales11.1K
Revenue$475.7K

2026/05

Sales7.2K
Revenue$309.9K

2026/06

Sales12.7K
Revenue$556.2K
15.5K

2026/07

Sales15.5K
Revenue$643.2K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

15.5K

▲ 22.0% MoM

Monthly Revenue 2026/07

$643.2K

▲ 15.6% MoM

Top 10 Market Share 2026/07

68.4%

See the Top 10 ASINs driving 68.4% of sales

Life Alert Market Share & Sales Concentration on Amazon US — July 2026

The most-sold life alert listing on Amazon US in July 2026 is ASIN B0DS8S4L9Y (Brand: Fauxomor), which sold 3,000 units at $13.48 apiece — equal to 19.4% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.

The Top 10 ASINs account for 10,600 units and $394,589 in July 2026 — 68.4% of unit volume and 61.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Life Alert' on Amazon

July 2026
ASINSIGHT Logo
68.4% Volume Share 10.6K units sold
61.3% Revenue Share $394.6K estimated
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Top 5 Volume Share breakdown

B0DS8S4L9Y 19.4%
B077SYPD5K 12.9%
B078BQKT23 6.5%
B08WJ7ZWQ7 6.5%
B00PUOIDV4 6.5%
Others 48.4%
#1
Fauxomor 140dB Personal Safety Alarm for Women 3pack Self Defense Keychain | Super Loud Siren with Low Battery Notice & Strobe Light, Long Battery Life, Portable for Kids College Girls, Pink+Blue+Black

B0DS8S4L9Y

Fauxomor 140dB Personal Safety Alarm for Women 3pack Self Defense Keychain | Super Loud Siren with Low Battery Notice & Strobe Light, Long Battery Life, Portable for Kids College Girls, Pink+Blue+Black

$13.48· 4.4·1.9K reviews
Monthly Sales

3K

▲ 200.0%

vs. prior month

Revenue

$42.9K

latest month

Monthly Trend

12-month trend

#2
CallToU Caregiver Pager with 2 Wireless Call Button for Elderly at Home | Easy Use, Loud Whole-Home Alerts, 500+FT Through-Wall, Waterproof Call Bell Alert Buttons for Seniors/Elderly/Patients/Adults

B077SYPD5K

CallToU Caregiver Pager with 2 Wireless Call Button for Elderly at Home | Easy Use, Loud Whole-Home Alerts, 500+FT Through-Wall, Waterproof Call Bell Alert Buttons for Seniors/Elderly/Patients/Adults

$37.79· 4.6·7.2K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$73.1K

latest month

Monthly Trend

12-month trend

#3
CallToU Caregiver Pager Wireless Call Button Nurse Alert System Home Care | Easy to Use, 500+FT Through-Wall, Peace of Mind, Waterproof Call Button for Elderly, Seniors, Patients and Home Caregivers

B078BQKT23

CallToU Caregiver Pager Wireless Call Button Nurse Alert System Home Care | Easy to Use, 500+FT Through-Wall, Peace of Mind, Waterproof Call Button for Elderly, Seniors, Patients and Home Caregivers

$24.83· 4.6·5.4K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$23.4K

latest month

Monthly Trend

12-month trend

#4
Lunderg Wireless Early Alert Bed Alarm System for Elderly & Fall Prevention | Alerts Caregivers Before They Get Up. No Loud In-Room Alarm To Frighten Your Loved One. Great For Dementia Care. US Company.

B08WJ7ZWQ7

Lunderg Wireless Early Alert Bed Alarm System for Elderly & Fall Prevention | Alerts Caregivers Before They Get Up. No Loud In-Room Alarm To Frighten Your Loved One. Great For Dementia Care. US Company.

$119.95· 4.4·2.1K reviews
Monthly Sales

1K

▲ 42.9%

vs. prior month

Revenue

$120K

latest month

Monthly Trend

12-month trend

#5
Smart Caregiver Bed Alarm for Elderly Adults, Alerts You When They Get Up | Fall prevention system, weight-sensing pad, incontinence resistant, battery included, USA Company and Customer Service

B00PUOIDV4

Smart Caregiver Bed Alarm for Elderly Adults, Alerts You When They Get Up | Fall prevention system, weight-sensing pad, incontinence resistant, battery included, USA Company and Customer Service

$55.95· 4.2·1.1K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$50K

latest month

Monthly Trend

12-month trend

#6
Fake Emergency Button Costume Prop, Light Up Senior Costume | Light-up novelty emergency button prop for senior costumes, 100th Day of School, over-the-hill parties and gag gifts

B0DQ541XKQ

Fake Emergency Button Costume Prop, Light Up Senior Costume | Light-up novelty emergency button prop for senior costumes, 100th Day of School, over-the-hill parties and gag gifts

$9.99· 4.4·276 reviews
Monthly Sales

600

▼ 14.3%

vs. prior month

Revenue

$6K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Life Alert Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Fauxomor is the best-performing life alert brand in July 2026, moving 3,000 units across 1 ASIN for 28.3% of Top 10 volume. CallToU follows with 3,000 units (28.3%), ahead of SYNLETT on 1,100 units (10.4%).

With 8 brands splitting the Top 10 and 67.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $13.48 to $31.31, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

28.3%
28.3%
10.4%
33.0%
Fauxomor
CallToU
SYNLETT
Other brands
1

Fauxomor

1 ASIN in Top 10

28.3%

Units

3K

Revenue

$42.9K

Avg. price

$13.48

  • Fauxomor 140dB Personal Safety Alarm for Women 3pack Self Defense Keychain | Super Loud Siren with Low Battery Notice & Strobe Light, Long Battery Life, Portable for Kids College Girls, Pink+Blue+Black

    B0DS8S4L9Y

    $13.48·4.4·1.9K revs

    Fauxomor 140dB Personal Safety Alarm for Women 3pack Self Defense Keychain | Super Loud Siren with Low Battery Notice & Strobe Light, Long Battery Life, Portable for Kids College Girls, Pink+Blue+Black

    Units sold3K
2

CallToU

2 ASINs in Top 10

28.3%

Units

3K

Revenue

$96.6K

Avg. price

$31.31

  • CallToU Caregiver Pager with 2 Wireless Call Button for Elderly at Home | Easy Use, Loud Whole-Home Alerts, 500+FT Through-Wall, Waterproof Call Bell Alert Buttons for Seniors/Elderly/Patients/Adults

    B077SYPD5K

    $37.79·4.6·7.2K revs

    CallToU Caregiver Pager with 2 Wireless Call Button for Elderly at Home | Easy Use, Loud Whole-Home Alerts, 500+FT Through-Wall, Waterproof Call Bell Alert Buttons for Seniors/Elderly/Patients/Adults

    Units sold2K
  • CallToU Caregiver Pager Wireless Call Button Nurse Alert System Home Care | Easy to Use, 500+FT Through-Wall, Peace of Mind, Waterproof Call Button for Elderly, Seniors, Patients and Home Caregivers

    B078BQKT23

    $24.83·4.6·5.4K revs

    CallToU Caregiver Pager Wireless Call Button Nurse Alert System Home Care | Easy to Use, 500+FT Through-Wall, Peace of Mind, Waterproof Call Button for Elderly, Seniors, Patients and Home Caregivers

    Units sold1K
3

SYNLETT

2 ASINs in Top 10

10.4%

Units

1.1K

Revenue

$17.5K

Avg. price

$16.49

  • Fake Emergency Button Costume Prop, Light Up Senior Costume | Light-up novelty emergency button prop for senior costumes, 100th Day of School, over-the-hill parties and gag gifts

    B0DQ541XKQ

    $9.99·4.4·276 revs

    Fake Emergency Button Costume Prop, Light Up Senior Costume | Light-up novelty emergency button prop for senior costumes, 100th Day of School, over-the-hill parties and gag gifts

    Units sold600
  • Caregiver Pager with 2 Wireless Call Buttons for Home Care | Portable battery-powered caregiver pager delivers reliable alerts when help is needed at home

    B09SPSK3V6

    $22.99·4.6·1.7K revs

    Caregiver Pager with 2 Wireless Call Buttons for Home Care | Portable battery-powered caregiver pager delivers reliable alerts when help is needed at home

    Units sold500

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