Lego Jurassic World Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Lego Jurassic World sales on Amazon US totaled 24,450 units in July 2026 (▼ 22.0% vs. the prior month), generating an estimated $749,981 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 77.3% of unit volume and 59.3% of revenue, while a typical listing is priced at $65.56. The keyword itself pulled 19,668 Amazon queries over the same period (▲ 19.9% MoM).
Zooming out to the 12-month window ending July 2026, the lego jurassic world Top 50 moved 457,350 units and $14,794,388 in cumulative sales — an average of 38,113 units and $1,232,866 per month. Monthly throughput topped out at 102,800 units in December 2025 and dipped to 12,400 in May 2026, leaving the latest reading 14.5% higher than August 2025.
Lego Jurassic World Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
24.4K
▼ 22.0% MoM
Monthly Revenue 2026/07
$750K
▼ 31.5% MoM
Top 10 Market Share 2026/07
77.3%
Lego Jurassic World Market Share & Sales Concentration on Amazon US — July 2026
The most-sold lego jurassic world listing on Amazon US in July 2026 is ASIN B0FMS86M4H (Brand: LEGO), which sold 6,000 units at $23.99 apiece — equal to 24.5% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 18,900 units and $444,510 in July 2026 — 77.3% of unit volume and 59.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Lego Jurassic World' on Amazon
July 2026
Is 77.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0FMS86M4H
LEGO Minecraft Zombie Dungeon Building & Pretend Play Toy for Boys & Girls - Video Game Playset & Toy Figures for Kids, Ages 8+ - W/Wandering Wastelands Minifigure - Gift Idea for Birthdays - 21587
6K
▲ 20.0%vs. prior month
$143.7K
latest month
12-month trend
B0DJ1B7RWD
LEGO Marvel Spider-Man Mech vs. Anti-Venom Building Toy Set - Spider-Man Toy for Kids, Boys and Girls, Ages 6+ - Buildable Action Figure - Superhero Gift for Birthday - 76308
3K
▲ 0.0%vs. prior month
$39K
latest month
12-month trend
B0DRW5NFHG
LEGO City Police Motorcycle Chase Building Toy for Kids - Pretend Play Building Blocks for Boys & Girls, Ages 4+ - Preschool Learning Toy W/Police & Crook Minifigures - Gift for Birthdays - 60455
2K
▲ 100.0%vs. prior month
$18K
latest month
12-month trend
B0FMS9Q3LT
LEGO Creator 3 in 1 Fierce Dinosaur Building Toy for Boys & Girls, Ages 8+ - Gift for Birthdays - Kids Build 1 of 3 Prehistoric Animal Figures - 31379
2K
▼ 33.3%vs. prior month
$39.9K
latest month
12-month trend
B0DJ1B4PZR
LEGO Creator 3 in 1 Medieval Dragon Toy - Building Toy with 3 Build Options, Dragon, Sea Serpent, or Phoenix - Fantasy Set for Kids, Boys and Girls, Ages 9+ - Gift Idea for Birthdays - 31161
1K
▲ 0.0%vs. prior month
$59.9K
latest month
12-month trend
B0CGY4XXW3
LEGO Jurassic World Dinosaur Fossils: T Rex Skull Building Toy - Dinosaur Toy for Boys & Girls, Ages 9+ Years - Gift for Christmas - Display for Bedroom - 76964
1K
▼ 87.5%vs. prior month
$40K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Lego Jurassic World Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)
LEGO is the best-performing lego jurassic world brand in July 2026, moving 17,900 units across 9 ASINs for 94.7% of Top 10 volume. Mattel follows with 1,000 units (5.3%).
With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.00 to $27.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
LEGO
9 ASINs in Top 10
94.7%
Units
17.9K
Revenue
$425.7K
Avg. price
$27.97
B0FMS86M4H
$23.99·★4.9·452 revsLEGO Minecraft Zombie Dungeon Building & Pretend Play Toy for Boys & Girls - Video Game Playset & Toy Figures for Kids, Ages 8+ - W/Wandering Wastelands Minifigure - Gift Idea for Birthdays - 21587
Units sold6KB0DJ1B7RWD
$12.99·★4.8·2.1K revsLEGO Marvel Spider-Man Mech vs. Anti-Venom Building Toy Set - Spider-Man Toy for Kids, Boys and Girls, Ages 6+ - Buildable Action Figure - Superhero Gift for Birthday - 76308
Units sold3KB0DRW5NFHG
$6.99·★4.8·903 revsLEGO City Police Motorcycle Chase Building Toy for Kids - Pretend Play Building Blocks for Boys & Girls, Ages 4+ - Preschool Learning Toy W/Police & Crook Minifigures - Gift for Birthdays - 60455
Units sold2KB0FMS9Q3LT
$15.99·★4.8·521 revsLEGO Creator 3 in 1 Fierce Dinosaur Building Toy for Boys & Girls, Ages 8+ - Gift for Birthdays - Kids Build 1 of 3 Prehistoric Animal Figures - 31379
Units sold2KB0DJ1B4PZR
$59.82·★4.8·1.1K revsLEGO Creator 3 in 1 Medieval Dragon Toy - Building Toy with 3 Build Options, Dragon, Sea Serpent, or Phoenix - Fantasy Set for Kids, Boys and Girls, Ages 9+ - Gift Idea for Birthdays - 31161
Units sold1KB0CGY4XXW3
$39.99·★4.9·1.6K revsLEGO Jurassic World Dinosaur Fossils: T Rex Skull Building Toy - Dinosaur Toy for Boys & Girls, Ages 9+ Years - Gift for Christmas - Display for Bedroom - 76964
Units sold1KB0DJ19B5FN
$33.99·★4.8·361 revsLEGO Classic Creative Dinosaurs Toy - Building Blocks for Kids, Boys and Girls, Ages 5+ - Learning and Educational Toy for Preschool - Gift Idea for Birthdays - 11041
Units sold1KB0DRW6LF1C
$35.99·★4.8·474 revsLEGO Jurassic World Raptor Off-Road Escape Dinosaur Toy - Building Playset with Dinosaur Action Figures, Jurassic World Toy for Boys & Girls, Ages 6+ - Gift Idea for Birthdays - 76972
Units sold1KB0DRW58P7M
$21.99·★4.9·662 revsLEGO Jurassic World Baby Dinosaur Dolores: Aquilops Kids Toy - Educational and Learning Toy for Girls & Boys, Ages 7+ - Pretend Play Gift Idea for Birthdays - 76970
Units sold900
Mattel
1 ASIN in Top 10
5.3%
Units
1K
Revenue
$18.9K
Avg. price
$19.00
B0DB2ZWDB5
$19.00·★4.8·888 revsMatchbox Toy Car Playset, Jurassic World 12.5” Dino Boat with 13” Mosasaurus Dinosaur, 1:64 Die-Cast Jeep, Harpoon Missiles & Detachable Rescue Boat
Units sold1K
Trending Lego Jurassic World Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DRW58P7M booked 900 units at $21.99, with ▲ 50.0% MoM change. On the growth side, B0DRW5NFHG leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B0DRW6LF1C close behind at ▲ 25.0% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DRW58P7M
LEGO Jurassic World Baby Dinosaur Dolores: Aquilops Kids Toy - Educational and Learning Toy for Girls & Boys, Ages 7+ - Pretend Play Gift Idea for Birthdays - 76970
Price
$21.99
Rating
4.9
Reviews
662
Latest month sales
B0DRW5NFHG
LEGO City Police Motorcycle Chase Building Toy for Kids - Pretend Play Building Blocks for Boys & Girls, Ages 4+ - Preschool Learning Toy W/Police & Crook Minifigures - Gift for Birthdays - 60455
Price
$6.99
Rating
4.8
Reviews
903
Latest month sales
B0DRW6LF1C
LEGO Jurassic World Raptor Off-Road Escape Dinosaur Toy - Building Playset with Dinosaur Action Figures, Jurassic World Toy for Boys & Girls, Ages 6+ - Gift Idea for Birthdays - 76972
Unlock to view ASIN details and product titles
Price
$35.99
Rating
4.8
Reviews
474
Latest month sales
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