Leather Strap Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Leather Strap sales on Amazon US totaled 35,750 units in July 2026 (▼ 13.8% vs. the prior month), generating an estimated $444,242 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 53.1% of unit volume and 49.7% of revenue, while a typical listing is priced at $14.21. The keyword itself pulled 9,216 Amazon queries over the same period (▼ 25.8% MoM).
Zooming out to the 12-month window ending July 2026, the leather strap Top 50 moved 476,500 units and $5,697,355 in cumulative sales — an average of 39,708 units and $474,780 per month. Monthly throughput topped out at 57,000 units in December 2025 and dipped to 18,850 in May 2026, leaving the latest reading 17.0% lower than August 2025.
Leather Strap Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
35.8K
▼ 13.8% MoM
Monthly Revenue 2026/07
$444.2K
▼ 13.6% MoM
Top 10 Market Share 2026/07
53.1%
Leather Strap Market Share & Sales Concentration on Amazon US — July 2026
The most-sold leather strap listing on Amazon US in July 2026 is ASIN B0CLR93Z6X (Brand: Charlam), which sold 4,000 units at $9.48 apiece — equal to 11.2% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 19,000 units and $220,880 in July 2026 — 53.1% of unit volume and 49.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Leather Strap' on Amazon
July 2026
Is 53.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0CLR93Z6X
Charlam Slim Leather Band Compatible with Apple Watch Bands for Women 40mm 38mm 41mm 42mm 44mm 45mm 46mm, Top Grain Genuine Leather Strap Thin Wristband for iWatch Series 11 10 SE 9 8 7 6 5 4 3 2 1
4K
▼ 20.0%vs. prior month
$39.2K
latest month
12-month trend
B0BS44Y8RM
Weight Lifting Wrist Strap, Double-Layer Leather for Deadlift Powerlifting | Gym Strap with Adjustable Neoprene Padded Fit for 6.3"–8" Wrist, 8.07" Leather Strap, Gym Workout Lifting Hook (Pair)
3K
▲ 0.0%vs. prior month
$49.1K
latest month
12-month trend
B0BXDDWJT7
SUNFWR Leather Bands Compatible with Apple Watch Band for Men Women | 42mm 44mm 45mm 46mm 49mm, Top Grain Genuine Leather Replacement Strap, for iWatch Ultra, Series 11 10 9 8 7 6 5 4 SE 3 2 1
2K
▼ 33.3%vs. prior month
$20.8K
latest month
12-month trend
B07RKMSXSZ
OUHENG Bands Compatible with Apple Watch Band 46mm/45mm/44mm/Ultra 49mm Men | Genuine Leather Strap Compatible with iWatch Ultra 3/2/1 & Series 11/10/9/8/7/6/5/4/3/2/1 & SE3 SE2 SE, Black/Black
2K
▼ 33.3%vs. prior month
$22K
latest month
12-month trend
B0815Y9Z2T
STIROLL Slim Leather Band Compatible with Apple Watch Bands for Women | Genuine Leather Thin Strap, 38mm 40mm 41mm 42mm(Series 11 10), Fits iWatch SE 9 8 7 6 5 4 3 2 1, for Small Wrists, Daily Wear
2K
▼ 33.3%vs. prior month
$18.3K
latest month
12-month trend
B0CBSJY7JG
Mini Bags Leather Shoulder Strap Kit Fit For Adjustable Crossbody Small Bag
2K
▼ 33.3%vs. prior month
$28K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Leather Strap Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Charlam is the best-performing leather strap brand in July 2026, moving 4,000 units across 1 ASIN for 21.1% of Top 10 volume. COFOF follows with 3,000 units (15.8%), ahead of SUNFWR on 2,000 units (10.5%).
Volume is spread across 10 brands, with the top three holding 47.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.48 to $15.27, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Charlam
1 ASIN in Top 10
21.1%
Units
4K
Revenue
$39.2K
Avg. price
$9.48
B0CLR93Z6X
$9.48·★4.4·3.7K revsCharlam Slim Leather Band Compatible with Apple Watch Bands for Women 40mm 38mm 41mm 42mm 44mm 45mm 46mm, Top Grain Genuine Leather Strap Thin Wristband for iWatch Series 11 10 SE 9 8 7 6 5 4 3 2 1
Units sold4K
COFOF
1 ASIN in Top 10
15.8%
Units
3K
Revenue
$49.1K
Avg. price
$15.27
B0BS44Y8RM
$15.27·★4.4·2.3K revsWeight Lifting Wrist Strap, Double-Layer Leather for Deadlift Powerlifting | Gym Strap with Adjustable Neoprene Padded Fit for 6.3"–8" Wrist, 8.07" Leather Strap, Gym Workout Lifting Hook (Pair)
Units sold3K
SUNFWR
1 ASIN in Top 10
10.5%
Units
2K
Revenue
$20.8K
Avg. price
$10.99
B0BXDDWJT7
$10.99·★4.5·5.3K revsSUNFWR Leather Bands Compatible with Apple Watch Band for Men Women | 42mm 44mm 45mm 46mm 49mm, Top Grain Genuine Leather Replacement Strap, for iWatch Ultra, Series 11 10 9 8 7 6 5 4 SE 3 2 1
Units sold2K
Trending Leather Strap Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B09YRDD26D booked 1K units at $12.99, with ▲ 0.0% MoM change. On the growth side, B0FB2TXJMP leads positive momentum with ▲ 150.0% MoM growth on 500 units, with B0BH33HJ1B close behind at ▲ 100.0% MoM on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09YRDD26D
GENIQUE GENIQUE Real/Genuine Round Leather String Cord for Necklace, Bracelets, Jewellery, Braiding (2mm, Antique Brown Distressed)
Price
$12.99
Rating
4.6
Reviews
3.6K
Latest month sales
B0FB2TXJMP
10 PCS PU Leather Bag Handles Leather Handle Wraps Mount Strap Bags Handles Leathers Belt Band Replacement Rivets Purses Strap for DIY Shoulder Bags Crochet Bag Underarm Bag Wallet
Price
$13.99
Rating
4.6
Reviews
156
Latest month sales
B0BH33HJ1B
jiesinlov Genuine Vachetta Leather Replacement Bags Thin Short Purse Strap Shoulder Straps for Multi Pochette Boulogne Pouchette Montaigne Accessories (Apricot-Width:0.43in&Length:23.6in)
Unlock to view ASIN details and product titles
Price
$25.99
Rating
4.5
Reviews
808
Latest month sales
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