Leapfrog Tablet Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Leapfrog Tablet sales on Amazon US totaled 99,400 units in July 2026 (▼ 14.4% vs. the prior month), generating an estimated $4,727,231 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.4% of unit volume and 74.0% of revenue, while a typical listing is priced at $41.84. The keyword itself pulled 20,935 Amazon queries over the same period (▼ 6.0% MoM).

Zooming out to the 12-month window ending July 2026, the leapfrog tablet Top 50 moved 1,652,550 units and $98,261,507 in cumulative sales — an average of 137,713 units and $8,188,459 per month. Monthly throughput topped out at 419,900 units in December 2025 and dipped to 43,550 in May 2026, leaving the latest reading 49.0% higher than August 2025.

1.7MTotal units sold · Last 12 months
$98.3MTotal revenue · Last 12 months
20.9K▼ 6.0% MoM
Monthly search volume
$41.84Avg. price · July 2026

Leapfrog Tablet Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales66.7K
Revenue$3.2M

2025/09

Sales75.3K
Revenue$3.5M

2025/10

Sales119.5K
Revenue$8.4M

2025/11

Sales384.4K
Revenue$31M

2025/12

Sales419.9K
Revenue$20.6M

2026/01

Sales79.7K
Revenue$4.5M

2026/02

Sales86.8K
Revenue$4.5M

2026/03

Sales90.3K
Revenue$4.7M

2026/04

Sales70.9K
Revenue$3.8M

2026/05

Sales43.5K
Revenue$2.4M

2026/06

Sales116.1K
Revenue$6.9M
99.4K

2026/07

Sales99.4K
Revenue$4.7M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

99.4K

▼ 14.4% MoM

Monthly Revenue 2026/07

$4.7M

▼ 31.1% MoM

Top 10 Market Share 2026/07

61.4%

See the Top 10 ASINs driving 61.4% of sales

Leapfrog Tablet Market Share & Sales Concentration on Amazon US — July 2026

The most-sold leapfrog tablet listing on Amazon US in July 2026 is ASIN B07B6ZN7P8 (Brand: LeapFrog), which sold 10,000 units at $19.97 apiece — equal to 10.1% of every unit tracked in this report.

The Top 10 ASINs account for 61,000 units and $3,500,040 in July 2026 — 61.4% of unit volume and 74.0% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Leapfrog Tablet' on Amazon

July 2026
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61.4% Volume Share 61K units sold
74.0% Revenue Share $3.5M estimated
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Top 5 Volume Share breakdown

B07B6ZN7P8 10.1%
B0GMQMZ96P 10.1%
B06XL1B7QN 7.0%
B06XNQDR8J 6.0%
B0BL8WSCH3 6.0%
Others 60.8%
#1
LeapFrog Learning Friends 100 Words Book

B07B6ZN7P8

LeapFrog Learning Friends 100 Words Book

$19.97·★ 4.8·96.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$197.9K

latest month

Monthly Trend

12-month trend

#2
LeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad

B0GMQMZ96P

LeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad

$27.97·★ 4.7·207 reviews
Monthly Sales

10K

▲ 66.7%

vs. prior month

Revenue

$279.7K

latest month

Monthly Trend

12-month trend

#3
LeapFrog 2-in-1 LeapTop Touch, Pink

B06XL1B7QN

LeapFrog 2-in-1 LeapTop Touch, Pink

$29.90·★ 4.7·30.8K reviews
Monthly Sales

7K

▲ 16.7%

vs. prior month

Revenue

$197.3K

latest month

Monthly Trend

12-month trend

#4
LeapFrog 2-in-1 LeapTop Touch

B06XNQDR8J

LeapFrog 2-in-1 LeapTop Touch

$29.90·★ 4.7·30.8K reviews
Monthly Sales

6K

▲ 0.0%

vs. prior month

Revenue

$177K

latest month

Monthly Trend

12-month trend

#5
Amazon Fire 7 Kids tablet (newest model) ages 3-7. Top-selling 7" kids tablet on Amazon. Includes ad-free and exclusive content, easy parental controls, 10-hr battery, 16 GB, Purple

B0BL8WSCH3

Amazon Fire 7 Kids tablet (newest model) ages 3-7. Top-selling 7" kids tablet on Amazon. Includes ad-free and exclusive content, easy parental controls, 10-hr battery, 16 GB, Purple

$69.99·★ 4.3·19.9K reviews
Monthly Sales

6K

▼ 40.0%

vs. prior month

Revenue

$590.3K

latest month

Monthly Trend

12-month trend

#6
LeapFrog Scout and Violet 100 Words Book

B07BPZNM9G

LeapFrog Scout and Violet 100 Words Book

$19.49·★ 4.8·96.1K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$124.9K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Leapfrog Tablet Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

LeapFrog is the best-performing leapfrog tablet brand in July 2026, moving 38,000 units across 5 ASINs for 62.3% of Top 10 volume. Amazon follows with 10,000 units (16.4%), ahead of Nex on 5,000 units (8.2%).

With 5 brands splitting the Top 10 and 86.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $25.45 to $299.00, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

62.3%
16.4%
8.2%
13.1%
LeapFrog
Amazon
Nex
Other brands
1

LeapFrog

5 ASINs in Top 10

62.3%

Units

38K

Revenue

$976.8K

Avg. price

$25.45

  • LeapFrog Learning Friends 100 Words Book

    B07B6ZN7P8

    $19.97·★4.8·96.1K revs

    LeapFrog Learning Friends 100 Words Book

    Units sold10K
  • LeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad

    B0GMQMZ96P

    $27.97·★4.7·207 revs

    LeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad

    Units sold10K
  • LeapFrog 2-in-1 LeapTop Touch, Pink

    B06XL1B7QN

    $29.90·★4.7·30.8K revs

    LeapFrog 2-in-1 LeapTop Touch, Pink

    Units sold7K
  • LeapFrog 2-in-1 LeapTop Touch

    B06XNQDR8J

    $29.90·★4.7·30.8K revs

    LeapFrog 2-in-1 LeapTop Touch

    Units sold6K
  • LeapFrog Scout and Violet 100 Words Book

    B07BPZNM9G

    $19.49·★4.8·96.1K revs

    LeapFrog Scout and Violet 100 Words Book

    Units sold5K
2

Amazon

2 ASINs in Top 10

16.4%

Units

10K

Revenue

$983.8K

Avg. price

$69.99

  • Amazon Fire 7 Kids tablet (newest model) ages 3-7. Top-selling 7" kids tablet on Amazon. Includes ad-free and exclusive content, easy parental controls, 10-hr battery, 16 GB, Purple

    B0BL8WSCH3

    $69.99·★4.3·19.9K revs

    Amazon Fire 7 Kids tablet (newest model) ages 3-7. Top-selling 7" kids tablet on Amazon. Includes ad-free and exclusive content, easy parental controls, 10-hr battery, 16 GB, Purple

    Units sold6K
  • Amazon Fire 7 Kids tablet, ages 3-7. Top-selling 7" kids tablet on Amazon. Includes ad-free and exclusive content, easy parental controls, 10-hr battery, 16 GB, Blue

    B0BLBLRLJB

    $69.99·★4.3·19.9K revs

    Amazon Fire 7 Kids tablet, ages 3-7. Top-selling 7" kids tablet on Amazon. Includes ad-free and exclusive content, easy parental controls, 10-hr battery, 16 GB, Blue

    Units sold4K
3

Nex

1 ASIN in Top 10

8.2%

Units

5K

Revenue

$1.4M

Avg. price

$299.00

  • Nex Playground - The Active Play System for Kids & Families Where Indoor Physical Activity Meets Interactive Family Fun and is Great for Gaming Nights, Parties and Playdates

    B0D2JGYX3F

    $299.00·★4.7·5.1K revs

    Nex Playground - The Active Play System for Kids & Families Where Indoor Physical Activity Meets Interactive Family Fun and is Great for Gaming Nights, Parties and Playdates

    Units sold5K

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