Lamb Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Lamb sales on Amazon US totaled 427,900 units in July 2026 (▼ 3.4% vs. the prior month), generating an estimated $4,663,704 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.8% of unit volume and 62.6% of revenue, while a typical listing is priced at $15.32. The keyword itself pulled 46,511 Amazon queries over the same period (▲ 14.8% MoM).
Zooming out to the 12-month window ending July 2026, the lamb Top 50 moved 4,289,600 units and $45,518,682 in cumulative sales — an average of 357,467 units and $3,793,224 per month. Monthly throughput topped out at 442,900 units in June 2026 and dipped to 262,100 in May 2026, leaving the latest reading 39.0% higher than August 2025.
Lamb Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
427.9K
▼ 3.4% MoM
Monthly Revenue 2026/07
$4.7M
▼ 3.1% MoM
Top 10 Market Share 2026/07
67.8%
Lamb Market Share & Sales Concentration on Amazon US — July 2026
The most-sold lamb listing on Amazon US in July 2026 is ASIN B09431KDP8 (Brand: ORGANIC RANCHER), which sold 80,000 units at $10.49 apiece — equal to 18.7% of every unit tracked in this report and 14% ahead of the No. 2 listing.
The Top 10 ASINs account for 290,000 units and $2,920,000 in July 2026 — 67.8% of unit volume and 62.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Lamb' on Amazon
July 2026
Is 67.8% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B09431KDP8
Organic Rancher, Organic Ground Beef 85% Lean/15% Fat, 100% Grass Fed & Grass Finished, USDA Organic, Pasture Raised Free Range, 1 lb
80K
▼ 11.1%vs. prior month
$839.2K
latest month
12-month trend
B08LJVQSL2
Amazon Grocery, Ground Beef, 80% Lean/20% Fat, 1 lb
70K
▼ 22.2%vs. prior month
$489.3K
latest month
12-month trend
B0974FCX1V
Amazon Grocery, Ground Beef, 80% Lean/20% Fat, 3 lb (Pack of 3)
30K
▲ 50.0%vs. prior month
$597.3K
latest month
12-month trend
B00FTBD20A
APPLEGATE ORGANICS Uncured Genoa Salami, 4 oz | No Antibiotics Ever, No Artificial Ingredients, Snack & Charcuterie Favorite
20K
▲ 100.0%vs. prior month
$113.4K
latest month
12-month trend
B01N30RMAF
Verde Farms, Beef Ribeye Steak, Organic, Grass-Fed | 0.625 lbs.
20K
▲ 0.0%vs. prior month
$249.6K
latest month
12-month trend
B07G2C27RP
365 by Whole Foods Market, Organic Uncured Grass-Fed Beef Hot Dogs, 12 oz
20K
▲ 0.0%vs. prior month
$136.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Lamb Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Grocery is the best-performing lamb brand in July 2026, moving 100,000 units across 2 ASINs for 34.5% of Top 10 volume. ORGANIC RANCHER follows with 80,000 units (27.6%), ahead of Verde Farms on 60,000 units (20.7%).
With 6 brands splitting the Top 10 and 82.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.49 to $13.38, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Grocery
2 ASINs in Top 10
34.5%
Units
100K
Revenue
$1.1M
Avg. price
$13.38
B08LJVQSL2
$6.99·★4.7·26.6K revsAmazon Grocery, Ground Beef, 80% Lean/20% Fat, 1 lb
Units sold70KB0974FCX1V
$19.77·★4.7·9.1K revsAmazon Grocery, Ground Beef, 80% Lean/20% Fat, 3 lb (Pack of 3)
Units sold30K
ORGANIC RANCHER
1 ASIN in Top 10
27.6%
Units
80K
Revenue
$839.2K
Avg. price
$10.49
B09431KDP8
$10.49·★4.7·2.6K revsOrganic Rancher, Organic Ground Beef 85% Lean/15% Fat, 100% Grass Fed & Grass Finished, USDA Organic, Pasture Raised Free Range, 1 lb
Units sold80K
Verde Farms
4 ASINs in Top 10
20.7%
Units
60K
Revenue
$662.4K
Avg. price
$10.60
B01N30RMAF
$12.48·★4.2·3.9K revsVerde Farms, Beef Ribeye Steak, Organic, Grass-Fed | 0.625 lbs.
Units sold20KB07QCZ43S7
$11.43·★4.2·4.6K revsVerde Farms, Beef Sirloin Steaks, Organic, Grass-Fed | 0.75 lbs |Pack of 2
Units sold20KB01MS49EXF
$9.72·★4.7·1.6K revsVerde Farms, Ground Beef 85% Lean/15% Fat, Organic, Grass-Fed, 1 lb
Units sold10KB01NCSZ6ZH
$8.76·★4.6·3K revsVerde Farms, Ground Beef 80% Lean/20% Fat, Organic, Grass-Fed, 1 lb
Units sold10K
Trending Lamb Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B07HRKK2GX leads positive momentum with ▲ 900.0% MoM growth on 2K units, with B00FTBD20A close behind at ▲ 100.0% MoM on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07HRKK2GX
Principe Uncured Mortadella, 4 oz
Price
$7.69
Rating
4.5
Reviews
1.1K
Latest month sales
B00FTBD20A
APPLEGATE ORGANICS Uncured Genoa Salami, 4 oz | No Antibiotics Ever, No Artificial Ingredients, Snack & Charcuterie Favorite
Price
$5.67
Rating
4.6
Reviews
5.5K
Latest month sales
B0974FCX1V
Amazon Grocery, Ground Beef, 80% Lean/20% Fat, 3 lb (Pack of 3)
Unlock to view ASIN details and product titles
Price
$19.77
Rating
4.7
Reviews
9.1K
Latest month sales
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