Kur Nail Polish Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Kur Nail Polish sales on Amazon US totaled 83,600 units in July 2026 (▼ 22.2% vs. the prior month), generating an estimated $1,221,888 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 46.7% of unit volume and 39.1% of revenue, while a typical listing is priced at $15.46. The keyword itself pulled 42,679 Amazon queries over the same period (▲ 8.9% MoM).
Zooming out to the 12-month window ending July 2026, the kur nail polish Top 50 moved 990,550 units and $14,302,570 in cumulative sales — an average of 82,546 units and $1,191,881 per month. Monthly throughput topped out at 107,400 units in June 2026 and dipped to 48,200 in May 2026, leaving the latest reading 9.7% lower than August 2025.
Kur Nail Polish Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
83.6K
▼ 22.2% MoM
Monthly Revenue 2026/07
$1.2M
▼ 24.2% MoM
Top 10 Market Share 2026/07
46.7%
Kur Nail Polish Market Share & Sales Concentration on Amazon US — July 2026
The most-sold kur nail polish listing on Amazon US in July 2026 is ASIN B000NG889Q (Brand: OPI), which sold 7,000 units at $9.59 apiece — equal to 8.4% of every unit tracked in this report and 17% ahead of the No. 2 listing.
The Top 10 ASINs account for 39,000 units and $478,230 in July 2026 — 46.7% of unit volume and 39.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Kur Nail Polish' on Amazon
July 2026
Is 46.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B000NG889Q
OPI Nail Lacquer Classic Nail Polish Colors | Nude & Brown Shades | Crème, Shimmer, and Glitter Chip Resistant Nail-Polish | Fast Drying, Streak-free Formula | 0.5 Fl Oz
7K
▼ 12.5%vs. prior month
$83.9K
latest month
12-month trend
B0BXFNTMVL
OPI Nail Lacquer Base Coat | Nail Prep & Treatment Formulas | Helps Protect Nails & Extend Polish Wear | Chip Resistant, Prevents Discoloration
6K
▼ 14.3%vs. prior month
$89.9K
latest month
12-month trend
B08VV26W43
ONSEN Nail & Cuticle Cream Treatment w/Japanese Tsubaki, Jojoba & Lavender Oil, Shea Butter – Strengthens Nails, Softens Cuticles - Daily Repair Care (1 Count/15 ml)
5K
▲ 0.0%vs. prior month
$50K
latest month
12-month trend
B09FBD5G9V
LONDONTOWN kur Illuminating Nail Concealer | Sheer Brightening Nail Polish & Strengthener, For Yellowing, Damaged or Discolored Nails, Natural Nail Perfector, 21+ Free
4K
▼ 60.0%vs. prior month
$80K
latest month
12-month trend
B0CNR8RMXT
Modelones Nail Strengthener and Growth, Milky White Nail Polish Nail Repair | Nail Hardener Quick Dry Nail Growth Fall Natural Concealer Foundation Strengthening Nail Stuff Toenails Manicurist Gifts 15ml
4K
▼ 42.9%vs. prior month
$32K
latest month
12-month trend
B07STW4VR3
butter LONDON Pre-Soaked Nail Polish Remover Pads, Nail Scrubbers - 2-in-1 Prep & Lacquer Remover Nail Wipes - Gel Fingernail Polish Remover - Cruelty-Free, Paraben-Free, & Gluten-Free
4K
▼ 33.3%vs. prior month
$36.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Kur Nail Polish Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
OPI is the best-performing kur nail polish brand in July 2026, moving 13,000 units across 2 ASINs for 33.3% of Top 10 volume. LONDONTOWN follows with 6,000 units (15.4%), ahead of ONSEN on 5,000 units (12.8%).
With 8 brands splitting the Top 10 and 61.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $16.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
OPI
2 ASINs in Top 10
33.3%
Units
13K
Revenue
$173.9K
Avg. price
$10.79
B000NG889Q
$9.59·★4.4·42.8K revsOPI Nail Lacquer Classic Nail Polish Colors | Nude & Brown Shades | Crème, Shimmer, and Glitter Chip Resistant Nail-Polish | Fast Drying, Streak-free Formula | 0.5 Fl Oz
Units sold7KB0BXFNTMVL
$11.99·★4.6·3.9K revsOPI Nail Lacquer Base Coat | Nail Prep & Treatment Formulas | Helps Protect Nails & Extend Polish Wear | Chip Resistant, Prevents Discoloration
Units sold6K
LONDONTOWN
2 ASINs in Top 10
15.4%
Units
6K
Revenue
$120K
Avg. price
$16.00
B09FBD5G9V
$16.00·★4.4·13.2K revsLONDONTOWN kur Illuminating Nail Concealer | Sheer Brightening Nail Polish & Strengthener, For Yellowing, Damaged or Discolored Nails, Natural Nail Perfector, 21+ Free
Units sold4KB07V2YNY3N
$16.00·★4.4·13.2K revsLONDONTOWN kur Illuminating Nail Concealer | Sheer Brightening Nail Polish & Strengthener, For Yellowing, Damaged or Discolored Nails, Natural Nail Perfector, 21+ Free
Units sold2K
ONSEN
1 ASIN in Top 10
12.8%
Units
5K
Revenue
$50K
Avg. price
$9.99
B08VV26W43
$9.99·★4.4·11.4K revsONSEN Nail & Cuticle Cream Treatment w/Japanese Tsubaki, Jojoba & Lavender Oil, Shea Butter – Strengthens Nails, Softens Cuticles - Daily Repair Care (1 Count/15 ml)
Units sold5K
Trending Kur Nail Polish Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B00GXVVBPS booked 2K units at $9.97, with ▲ 0.0% MoM change. On the growth side, B0GHYKCHFD leads positive momentum with ▲ 125.0% MoM growth on 900 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00GXVVBPS
essie Salon-Quality Nail Polish, 8-Free Vegan, Sheer Pale Pink, Ballet Slippers, 0.46 fl oz
Price
$9.97
Rating
4.5
Reviews
11.2K
Latest month sales
B07G5PGS7V
Probelle Nail Strengthener and growth, Natural Nail Strengthening Clear Nail Polish Repair Treatment, Nail Growth & Conditioning, Stops Splits, Chips, Cracks & Strengthens Damaged and Thin Nails
Price
$14.99
Rating
4.4
Reviews
7.3K
Latest month sales
B0GHYKCHFD
AzureBeauty 18ml Nail Strengthener and Growth, Milky White Nail Polish | Nail Repair for Damaged Nails, Ridge Filler Air Quick Dry Natural Polish, Nail Concealer Foundation, Easy to Peel Off
Unlock to view ASIN details and product titles
Price
$7.59
Rating
4.2
Reviews
1.1K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this kur nail polish report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card