King Size Headboard Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
King Size Headboard sales on Amazon US totaled 18,150 units in July 2026 (▲ 2.8% vs. the prior month), generating an estimated $2,730,520 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.2% of unit volume and 56.2% of revenue, while a typical listing is priced at $182.02. The keyword itself pulled 28,943 Amazon queries over the same period (▲ 9.7% MoM).
Zooming out to the 12-month window ending July 2026, the king size headboard Top 50 moved 168,200 units and $24,748,616 in cumulative sales — an average of 14,017 units and $2,062,385 per month. Monthly throughput topped out at 18,150 units in July 2026 and dipped to 8,050 in May 2026, leaving the latest reading 72.9% higher than August 2025.
King Size Headboard Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
18.1K
▲ 2.8% MoM
Monthly Revenue 2026/07
$2.7M
▼ 1.8% MoM
Top 10 Market Share 2026/07
67.2%
King Size Headboard Market Share & Sales Concentration on Amazon US — July 2026
The most-sold king size headboard listing on Amazon US in July 2026 is ASIN B0BN413GP3 (Brand: NEW JETO), which sold 5,000 units at $63.99 apiece — equal to 27.5% of every unit tracked in this report and 5.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 12,200 units and $1,534,359 in July 2026 — 67.2% of unit volume and 56.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'King Size Headboard' on Amazon
July 2026
Is 67.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0BN413GP3
NEW JETO Metal Bed Frame,King Size Bed Frame with Storage Space,18 Inch | Heavy Duty Sturdy Mattress Foundation,Easy Assembly,No Box Spring Needed, Black
5K
▲ 0.0%vs. prior month
$319.9K
latest month
12-month trend
B0FVDCYLXY
zunatu King Size Metal Bed Frame, Victorian Style Headboard and Footboard | Steel Slat Support Platform Bed, No Box Spring Needed, Under Bed Storage, Easy Assembly, Black
1K
▲ 0.0%vs. prior month
$97K
latest month
12-month trend
B0FYQJJZ3Z
OLEVS King Bed Frame with Charging Station & LED Lights, Modern Platform Bed with Upholstered Storage Headboard, No Box Spring Needed Noise Free
1K
▲ 25.0%vs. prior month
$170K
latest month
12-month trend
B0DFWBHDRX
OLEVS King Bed Frame with Headboard, Metal Platform Bed King Size with 2-Tier Storage, LED Light & Charging Station Type C, No Box Spring Needed, Easy Assembly
1K
▲ 0.0%vs. prior month
$161.6K
latest month
12-month trend
B0GHPDHNXX
GRUSIGN King Size Platform Bed Frame with Velvet Headboard, Adjustable Height Wooden Slats Support, Upholstered Mattress Foundation, Fits Mattress or Mattress with Box Spring, Easy Assembly, Beige
800
▲ 300.0%vs. prior month
$128.1K
latest month
12-month trend
B0BZ5374YV
Allewie King Size Platform Bed Frame with Velvet Upholstered Headboard | Wooden Slats Support, Fully Upholstered Mattress Foundation, No Box Spring Needed, Easy Assembly, Noise-Free, Black
800
▼ 11.1%vs. prior month
$138.7K
latest month
12-month trend
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Best King Size Headboard Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
NEW JETO is the best-performing king size headboard brand in July 2026, moving 5,000 units across 1 ASIN for 41.0% of Top 10 volume. Allewie follows with 2,100 units (17.2%), ahead of OLEVS on 2,000 units (16.4%).
With 7 brands splitting the Top 10 and 74.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $63.99 to $231.63, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
NEW JETO
1 ASIN in Top 10
41.0%
Units
5K
Revenue
$319.9K
Avg. price
$63.99
B0BN413GP3
$63.99·★4.6·33.8K revsNEW JETO Metal Bed Frame,King Size Bed Frame with Storage Space,18 Inch | Heavy Duty Sturdy Mattress Foundation,Easy Assembly,No Box Spring Needed, Black
Units sold5K
Allewie
3 ASINs in Top 10
17.2%
Units
2.1K
Revenue
$472.1K
Avg. price
$231.63
B0BZ5374YV
$187.95·★4.5·12.1K revsAllewie King Size Platform Bed Frame with Velvet Upholstered Headboard | Wooden Slats Support, Fully Upholstered Mattress Foundation, No Box Spring Needed, Easy Assembly, Noise-Free, Black
Units sold800B0BXD62W8R
$319.97·★4.4·3.9K revsAllewie King Size Lift Up Hydraulic Storage Bed Frame Light Beige | Modern Wingback Headboard, Hydraulic Support Storage, No Box Spring Needed
Units sold700B0953V8DDX
$186.98·★4.5·12.1K revsAllewie King Size Platform Bed Frame with Fabric Upholstered Headboard Gray | Wooden Slats Support, Fully Upholstered Mattress Foundation, No Box Spring Needed, Easy Assembly, Noise-Free, Dark Grey
Units sold600
OLEVS
2 ASINs in Top 10
16.4%
Units
2K
Revenue
$331.6K
Avg. price
$169.99
B0FYQJJZ3Z
$169.98·★4.4·441 revsOLEVS King Bed Frame with Charging Station & LED Lights, Modern Platform Bed with Upholstered Storage Headboard, No Box Spring Needed Noise Free
Units sold1KB0DFWBHDRX
$169.99·★4.4·2.4K revsOLEVS King Bed Frame with Headboard, Metal Platform Bed King Size with 2-Tier Storage, LED Light & Charging Station Type C, No Box Spring Needed, Easy Assembly
Units sold1K
Trending King Size Headboard Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GHPDHNXX booked 800 units at $159.99, with ▲ 300.0% MoM change. On the growth side, B0D1XWD4N4 leads positive momentum with ▲ 300.0% MoM growth on 200 units, with B0C6PD8N29 close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GHPDHNXX
GRUSIGN King Size Platform Bed Frame with Velvet Headboard, Adjustable Height Wooden Slats Support, Upholstered Mattress Foundation, Fits Mattress or Mattress with Box Spring, Easy Assembly, Beige
Price
$159.99
Rating
4.4
Reviews
325
Latest month sales
B0D1XWD4N4
SHA CERLIN Linen Upholstered King Size Bed Frame with Headboard, Beige | Adjustable Low-Profile Platform Bed, Minimalist Design, Stable Mattress Foundation, Strong Back-Support, No Box Spring Needed
Price
$178.99
Rating
4.0
Reviews
315
Latest month sales
B0C6PD8N29
Befurtori King Headboard Only, Linen Classic Tufted Design, Ivory | 2 installation options: 1.bed frame mount 2.wall mount (for adjustable bed), Classic hand-tufted headboard king size
Unlock to view ASIN details and product titles
Price
$209.99
Rating
4.8
Reviews
164
Latest month sales
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