King Size Bed Frame And Headboard Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

King Size Bed Frame And Headboard sales on Amazon US totaled 22,050 units in July 2026 (▲ 1.8% vs. the prior month), generating an estimated $3,464,595 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.1% of unit volume and 46.6% of revenue, while a typical listing is priced at $193.56. The keyword itself pulled 68,277 Amazon queries over the same period (▲ 23.5% MoM).

Zooming out to the 12-month window ending July 2026, the king size bed frame and headboard Top 50 moved 209,350 units and $32,497,150 in cumulative sales — an average of 17,446 units and $2,708,096 per month. Monthly throughput topped out at 22,050 units in July 2026 and dipped to 9,850 in May 2026, leaving the latest reading 50.0% higher than August 2025.

209.3KTotal units sold · Last 12 months
$32.5MTotal revenue · Last 12 months
68.3K▲ 23.5% MoM
Monthly search volume
$193.56Avg. price · July 2026

King Size Bed Frame And Headboard Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales14.7K
Revenue$2.5M

2025/09

Sales17.1K
Revenue$2.7M

2025/10

Sales21.6K
Revenue$3.1M

2025/11

Sales17.2K
Revenue$3M

2025/12

Sales16.6K
Revenue$2.5M

2026/01

Sales17.4K
Revenue$2.7M

2026/02

Sales17.2K
Revenue$2.7M

2026/03

Sales18.4K
Revenue$2.7M

2026/04

Sales15.4K
Revenue$2.2M

2026/05

Sales9.8K
Revenue$1.5M

2026/06

Sales21.6K
Revenue$3.6M
22.1K

2026/07

Sales22.1K
Revenue$3.5M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

22.1K

▲ 1.8% MoM

Monthly Revenue 2026/07

$3.5M

▼ 2.9% MoM

Top 10 Market Share 2026/07

57.1%

See the Top 10 ASINs driving 57.1% of sales

King Size Bed Frame And Headboard Market Share & Sales Concentration on Amazon US — July 2026

The most-sold king size bed frame and headboard listing on Amazon US in July 2026 is ASIN B0BN413GP3 (Brand: NEW JETO), which sold 5,000 units at $63.99 apiece — equal to 22.7% of every unit tracked in this report and 5.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 12,600 units and $1,615,242 in July 2026 — 57.1% of unit volume and 46.6% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'King Size Bed Frame And Headboard' on Amazon

July 2026
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57.1% Volume Share 12.6K units sold
46.6% Revenue Share $1.6M estimated
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Top 5 Volume Share breakdown

B0BN413GP3 22.7%
B0FVDCYLXY 4.5%
B0FYQJJZ3Z 4.5%
B0DFWBHDRX 4.5%
B0B9XM2N74 4.1%
Others 59.6%
#1
NEW JETO Metal Bed Frame,King Size Bed Frame with Storage Space,18 Inch | Heavy Duty Sturdy Mattress Foundation,Easy Assembly,No Box Spring Needed, Black

B0BN413GP3

NEW JETO Metal Bed Frame,King Size Bed Frame with Storage Space,18 Inch | Heavy Duty Sturdy Mattress Foundation,Easy Assembly,No Box Spring Needed, Black

$63.99· 4.6·33.7K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$319.9K

latest month

Monthly Trend

12-month trend

#2
zunatu King Size Metal Bed Frame with Victorian Style Headboard and Footboard, Steel Slat Support Platform Bed, No Box Spring Needed, Under Bed Storage, Easy Assembly, Black

B0FVDCYLXY

zunatu King Size Metal Bed Frame with Victorian Style Headboard and Footboard, Steel Slat Support Platform Bed, No Box Spring Needed, Under Bed Storage, Easy Assembly, Black

$93.99· 4.3·1.2K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$97K

latest month

Monthly Trend

12-month trend

#3
OLEVS King Bed Frame with Charging Station & LED Lights, Modern Platform Bed with Upholstered Storage Headboard, No Box Spring Needed Noise Free

B0FYQJJZ3Z

OLEVS King Bed Frame with Charging Station & LED Lights, Modern Platform Bed with Upholstered Storage Headboard, No Box Spring Needed Noise Free

$169.98· 4.4·431 reviews
Monthly Sales

1K

▲ 25.0%

vs. prior month

Revenue

$170K

latest month

Monthly Trend

12-month trend

#4
OLEVS King Bed Frame with Headboard, Metal Platform Bed King Size with 2-Tier Storage, LED Light & Charging Station Type C, No Box Spring Needed, Easy Assembly

B0DFWBHDRX

OLEVS King Bed Frame with Headboard, Metal Platform Bed King Size with 2-Tier Storage, LED Light & Charging Station Type C, No Box Spring Needed, Easy Assembly

$169.99· 4.4·2.4K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$161.6K

latest month

Monthly Trend

12-month trend

#5
LIKIMIO King Size Bed Frame with Storage Headboard and Charging Station | Vintage Brown and Gray Upholstered Platform Bed Frame, Sturdy Noise-Free Metal Support, No Box Spring Needed, Easy Assembly

B0B9XM2N74

LIKIMIO King Size Bed Frame with Storage Headboard and Charging Station | Vintage Brown and Gray Upholstered Platform Bed Frame, Sturdy Noise-Free Metal Support, No Box Spring Needed, Easy Assembly

$152.99· 4.4·9.7K reviews
Monthly Sales

900

▲ 80.0%

vs. prior month

Revenue

$140K

latest month

Monthly Trend

12-month trend

#6
GRUSIGN King Size Platform Bed Frame with Velvet Headboard, Adjustable Height Wooden Slats Support, Upholstered Mattress Foundation, Fits Mattress or Mattress with Box Spring, Easy Assembly, Beige

B0GHPDHNXX

GRUSIGN King Size Platform Bed Frame with Velvet Headboard, Adjustable Height Wooden Slats Support, Upholstered Mattress Foundation, Fits Mattress or Mattress with Box Spring, Easy Assembly, Beige

$165.99· 4.4·311 reviews
Monthly Sales

800

▲ 300.0%

vs. prior month

Revenue

$128.1K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best King Size Bed Frame And Headboard Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

NEW JETO is the best-performing king size bed frame and headboard brand in July 2026, moving 5,000 units across 1 ASIN for 39.7% of Top 10 volume. Allewie follows with 2,200 units (17.5%), ahead of OLEVS on 2,000 units (15.9%).

With 7 brands splitting the Top 10 and 73.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $63.99 to $231.64, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

39.7%
17.5%
15.9%
27.0%
NEW JETO
Allewie
OLEVS
Other brands
1

NEW JETO

1 ASIN in Top 10

39.7%

Units

5K

Revenue

$319.9K

Avg. price

$63.99

  • NEW JETO Metal Bed Frame,King Size Bed Frame with Storage Space,18 Inch | Heavy Duty Sturdy Mattress Foundation,Easy Assembly,No Box Spring Needed, Black

    B0BN413GP3

    $63.99·4.6·33.7K revs

    NEW JETO Metal Bed Frame,King Size Bed Frame with Storage Space,18 Inch | Heavy Duty Sturdy Mattress Foundation,Easy Assembly,No Box Spring Needed, Black

    Units sold5K
2

Allewie

3 ASINs in Top 10

17.5%

Units

2.2K

Revenue

$493.6K

Avg. price

$231.64

  • Allewie King Size Platform Bed Frame with Velvet Upholstered Headboard | Wooden Slats Support, Fully Upholstered Mattress Foundation, No Box Spring Needed, Easy Assembly, Noise-Free, Black

    B0BZ5374YV

    $187.95·4.5·12.1K revs

    Allewie King Size Platform Bed Frame with Velvet Upholstered Headboard | Wooden Slats Support, Fully Upholstered Mattress Foundation, No Box Spring Needed, Easy Assembly, Noise-Free, Black

    Units sold800
  • Allewie King Size Lift Up Hydraulic Storage Bed Frame Light Beige | Modern Wingback Headboard, Hydraulic Support Storage, No Box Spring Needed

    B0BXD62W8R

    $319.97·4.4·3.9K revs

    Allewie King Size Lift Up Hydraulic Storage Bed Frame Light Beige | Modern Wingback Headboard, Hydraulic Support Storage, No Box Spring Needed

    Units sold700
  • Allewie King Size Platform Bed Frame with Fabric Upholstered Headboard and Wooden Slats Support, Fully Upholstered Mattress Foundation/No Box Spring Needed/Easy Assembly, Beige

    B0C2VHLNGN

    $186.99·4.5·12.1K revs

    Allewie King Size Platform Bed Frame with Fabric Upholstered Headboard and Wooden Slats Support, Fully Upholstered Mattress Foundation/No Box Spring Needed/Easy Assembly, Beige

    Units sold700
3

OLEVS

2 ASINs in Top 10

15.9%

Units

2K

Revenue

$331.6K

Avg. price

$169.99

  • OLEVS King Bed Frame with Charging Station & LED Lights, Modern Platform Bed with Upholstered Storage Headboard, No Box Spring Needed Noise Free

    B0FYQJJZ3Z

    $169.98·4.4·431 revs

    OLEVS King Bed Frame with Charging Station & LED Lights, Modern Platform Bed with Upholstered Storage Headboard, No Box Spring Needed Noise Free

    Units sold1K
  • OLEVS King Bed Frame with Headboard, Metal Platform Bed King Size with 2-Tier Storage, LED Light & Charging Station Type C, No Box Spring Needed, Easy Assembly

    B0DFWBHDRX

    $169.99·4.4·2.4K revs

    OLEVS King Bed Frame with Headboard, Metal Platform Bed King Size with 2-Tier Storage, LED Light & Charging Station Type C, No Box Spring Needed, Easy Assembly

    Units sold1K

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