Kids Backpacks For Girls Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Kids Backpacks For Girls sales on Amazon US totaled 88,400 units in July 2026 (▲ 324.0% vs. the prior month), generating an estimated $2,943,084 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.1% of unit volume and 63.7% of revenue, while a typical listing is priced at $30.39. The keyword itself pulled 73,738 Amazon queries over the same period (▲ 16.9% MoM).

Zooming out to the 12-month window ending July 2026, the kids backpacks for girls Top 50 moved 336,600 units and $11,174,041 in cumulative sales — an average of 28,050 units and $931,170 per month. Monthly throughput topped out at 98,500 units in August 2025 and dipped to 6,450 in May 2026, leaving the latest reading 10.3% lower than August 2025.

336.6KTotal units sold · Last 12 months
$11.2MTotal revenue · Last 12 months
73.7K▲ 16.9% MoM
Monthly search volume
$30.39Avg. price · July 2026

Kids Backpacks For Girls Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales98.5K
Revenue$3.5M

2025/09

Sales14.3K
Revenue$464.7K

2025/10

Sales10.8K
Revenue$347.3K

2025/11

Sales16.1K
Revenue$474.1K

2025/12

Sales18.6K
Revenue$549.2K

2026/01

Sales17.8K
Revenue$542K

2026/02

Sales16.4K
Revenue$539.5K

2026/03

Sales13.3K
Revenue$467K

2026/04

Sales15.1K
Revenue$491.2K

2026/05

Sales6.5K
Revenue$218.5K

2026/06

Sales20.9K
Revenue$671.6K
88.4K

2026/07

Sales88.4K
Revenue$2.9M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

88.4K

▲ 324.0% MoM

Monthly Revenue 2026/07

$2.9M

▲ 338.2% MoM

Top 10 Market Share 2026/07

61.1%

See the Top 10 ASINs driving 61.1% of sales

Kids Backpacks For Girls Market Share & Sales Concentration on Amazon US — July 2026

The most-sold kids backpacks for girls listing on Amazon US in July 2026 is ASIN B0007QCQGI (Brand: JanSport), which sold 30,000 units at $39.35 apiece — equal to 33.9% of every unit tracked in this report and 6.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 54,000 units and $1,875,610 in July 2026 — 61.1% of unit volume and 63.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Kids Backpacks For Girls' on Amazon

July 2026
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61.1% Volume Share 54K units sold
63.7% Revenue Share $1.9M estimated
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Top 5 Volume Share breakdown

B0007QCQGI 33.9%
B0G6QS6P92 5.7%
B0GTW3KBZ4 3.4%
B0GTW6XYXG 3.4%
B0CXXJ7F5C 3.4%
Others 50.2%
#1
JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

B0007QCQGI

JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

$39.35· 4.6·44.9K reviews
Monthly Sales

30K

▲ 650.0%

vs. prior month

Revenue

$1.1M

latest month

Monthly Trend

12-month trend

#2
AI ACCESSORY INNOVATIONS K-Pop Demon Hunters Huntrix 16” Backpack for Girls, Featuring Rumi, Zoey, Mira, Rubber Molded Bag Charm, Huntrix

B0G6QS6P92

AI ACCESSORY INNOVATIONS K-Pop Demon Hunters Huntrix 16” Backpack for Girls, Featuring Rumi, Zoey, Mira, Rubber Molded Bag Charm, Huntrix

$42.99· 4.8·211 reviews
Monthly Sales

5K

▲ 400.0%

vs. prior month

Revenue

$214.9K

latest month

Monthly Trend

12-month trend

#3
Get Trend KPop Demon Hunters Backpack for Girls, Officially Licensed 18in Bookbag & Adjustable Padded Straps, Lightweight Travel School Bag, Huntrix Gifts for Girls (Pink/White)

B0GTW3KBZ4

Get Trend KPop Demon Hunters Backpack for Girls, Officially Licensed 18in Bookbag & Adjustable Padded Straps, Lightweight Travel School Bag, Huntrix Gifts for Girls (Pink/White)

$39.49· 4.7·279 reviews
Monthly Sales

3K

vs. prior month

Revenue

$105.7K

latest month

Monthly Trend

12-month trend

#4
Get Trend KPop Demon Hunters Backpack for Girls, Officially Licensed 18in Bookbag & Adjustable Padded Straps, Lightweight Travel School Bag, Huntrix Gifts for Girls (Purple/Pink)

B0GTW6XYXG

Get Trend KPop Demon Hunters Backpack for Girls, Officially Licensed 18in Bookbag & Adjustable Padded Straps, Lightweight Travel School Bag, Huntrix Gifts for Girls (Purple/Pink)

$38.49· 4.7·290 reviews
Monthly Sales

3K

vs. prior month

Revenue

$102.8K

latest month

Monthly Trend

12-month trend

#5
mibasies Kids Backpack for Girls: Girls Backpack 5-8 - Kindergarten Elementary School Bookbag for Girl - Flower Pink

B0CXXJ7F5C

mibasies Kids Backpack for Girls: Girls Backpack 5-8 - Kindergarten Elementary School Bookbag for Girl - Flower Pink

$17.99· 4.9·748 reviews
Monthly Sales

3K

▲ 200.0%

vs. prior month

Revenue

$57.4K

latest month

Monthly Trend

12-month trend

#6
Simple Modern Disney Princess Kids Backpack for School, Girls, Boys | 12L

B09XFQL45V

Simple Modern Disney Princess Kids Backpack for School, Girls, Boys | 12L

$49.99· 4.7·5.8K reviews
Monthly Sales

2K

▲ 122.2%

vs. prior month

Revenue

$100K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Kids Backpacks For Girls Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

JanSport is the best-performing kids backpacks for girls brand in July 2026, moving 30,000 units across 1 ASIN for 55.6% of Top 10 volume. Get Trend follows with 6,000 units (11.1%), ahead of AI ACCESSORY INNOVATIONS on 5,000 units (9.3%).

With 8 brands splitting the Top 10 and 75.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $38.99 to $42.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

55.6%
11.1%
9.3%
24.1%
JanSport
Get Trend
AI ACCESSORY INNOVATIONS
Other brands
1

JanSport

1 ASIN in Top 10

55.6%

Units

30K

Revenue

$1.1M

Avg. price

$39.35

  • JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

    B0007QCQGI

    $39.35·4.6·44.9K revs

    JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

    Units sold30K
2

Get Trend

2 ASINs in Top 10

11.1%

Units

6K

Revenue

$208.4K

Avg. price

$38.99

  • Get Trend KPop Demon Hunters Backpack for Girls, Officially Licensed 18in Bookbag & Adjustable Padded Straps, Lightweight Travel School Bag, Huntrix Gifts for Girls (Pink/White)

    B0GTW3KBZ4

    $39.49·4.7·279 revs

    Get Trend KPop Demon Hunters Backpack for Girls, Officially Licensed 18in Bookbag & Adjustable Padded Straps, Lightweight Travel School Bag, Huntrix Gifts for Girls (Pink/White)

    Units sold3K
  • Get Trend KPop Demon Hunters Backpack for Girls, Officially Licensed 18in Bookbag & Adjustable Padded Straps, Lightweight Travel School Bag, Huntrix Gifts for Girls (Purple/Pink)

    B0GTW6XYXG

    $38.49·4.7·290 revs

    Get Trend KPop Demon Hunters Backpack for Girls, Officially Licensed 18in Bookbag & Adjustable Padded Straps, Lightweight Travel School Bag, Huntrix Gifts for Girls (Purple/Pink)

    Units sold3K
3

AI ACCESSORY INNOVATIONS

1 ASIN in Top 10

9.3%

Units

5K

Revenue

$214.9K

Avg. price

$42.99

  • AI ACCESSORY INNOVATIONS K-Pop Demon Hunters Huntrix 16” Backpack for Girls, Featuring Rumi, Zoey, Mira, Rubber Molded Bag Charm, Huntrix

    B0G6QS6P92

    $42.99·4.8·211 revs

    AI ACCESSORY INNOVATIONS K-Pop Demon Hunters Huntrix 16” Backpack for Girls, Featuring Rumi, Zoey, Mira, Rubber Molded Bag Charm, Huntrix

    Units sold5K

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