Key Rings Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Key Rings sales on Amazon US totaled 163,800 units in July 2026 (▲ 0.7% vs. the prior month), generating an estimated $1,304,098 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.2% of unit volume and 50.2% of revenue, while a typical listing is priced at $7.86. The keyword itself pulled 52,941 Amazon queries over the same period (▲ 10.0% MoM).
Zooming out to the 12-month window ending July 2026, the key rings Top 50 moved 1,636,950 units and $12,951,216 in cumulative sales — an average of 136,413 units and $1,079,268 per month. Monthly throughput topped out at 163,800 units in July 2026 and dipped to 94,100 in May 2026, leaving the latest reading 2.2% higher than August 2025.
Key Rings Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
163.8K
▲ 0.7% MoM
Monthly Revenue 2026/07
$1.3M
▼ 1.9% MoM
Top 10 Market Share 2026/07
48.2%
Key Rings Market Share & Sales Concentration on Amazon US — July 2026
The most-sold key rings listing on Amazon US in July 2026 is ASIN B07JYX7K7W (Brand: CampTek), which sold 10,000 units at $7.99 apiece — equal to 6.1% of every unit tracked in this report.
The Top 10 ASINs account for 79,000 units and $655,130 in July 2026 — 48.2% of unit volume and 50.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Key Rings' on Amazon
July 2026
Is 48.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07JYX7K7W
CampTek Carabiner Caribeaner Clip,3" Large Aluminum D Ring Shape Carabeaner with Keyring Keychain Hook
10K
▲ 11.1%vs. prior month
$74.9K
latest month
12-month trend
B08T6LC7SK
Carabiner Clip - Heavy Duty Carabiners,Carabeaner D Ring Shape,Small 2.5" 800lbs,Large 3" 13KN (2922 lbs),Key Chain Clip Hook for Camping, Hiking,Backpacking or Other Outdoor Activities.
10K
▲ 0.0%vs. prior month
$89.9K
latest month
12-month trend
B09468VZ5W
Compatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages
10K
▲ 0.0%vs. prior month
$60.9K
latest month
12-month trend
B09GK2TSVB
MNGARISTA 2-Pack Retractable Keychain, Heavy Duty Carabiner Badge Holder, Tactical ID Badge Reel Key Chain with 31.5” Steel Retractable Cord, 8.0 oz
10K
▲ 0.0%vs. prior month
$139K
latest month
12-month trend
B0C3CY29QL
SHENGXIN 2 Pack Retractable Keychain Heavy Duty Carabiner Badge Holder, Tactical ID Badge Reel with 32” Steel Retractable Cord, 8.0 OZ
10K
▲ 11.1%vs. prior month
$93.4K
latest month
12-month trend
B0C13G834J
LEOBRO 60PCS Lobster Claw Clasps and Key Rings, 30PCS Keychains Clips and 30PCS Key Chain Ring, Keychain Making kit for Key Chain, Jewelry Making, Art Crafts, Silver
9K
▲ 0.0%vs. prior month
$53.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Key Rings Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
CampTek is the best-performing key rings brand in July 2026, moving 10,000 units across 1 ASIN for 12.7% of Top 10 volume. Oupeng sky follows with 10,000 units (12.7%), ahead of HATALKIN on 10,000 units (12.7%).
Volume is spread across 10 brands, with the top three holding 38.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.57 to $7.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
CampTek
1 ASIN in Top 10
12.7%
Units
10K
Revenue
$74.9K
Avg. price
$7.99
B07JYX7K7W
$7.99·★4.6·21.9K revsCampTek Carabiner Caribeaner Clip,3" Large Aluminum D Ring Shape Carabeaner with Keyring Keychain Hook
Units sold10K
Oupeng sky
1 ASIN in Top 10
12.7%
Units
10K
Revenue
$89.9K
Avg. price
$7.73
B08T6LC7SK
$7.73·★4.6·4.3K revsCarabiner Clip - Heavy Duty Carabiners,Carabeaner D Ring Shape,Small 2.5" 800lbs,Large 3" 13KN (2922 lbs),Key Chain Clip Hook for Camping, Hiking,Backpacking or Other Outdoor Activities.
Units sold10K
HATALKIN
1 ASIN in Top 10
12.7%
Units
10K
Revenue
$60.9K
Avg. price
$5.57
B09468VZ5W
$5.57·★4.7·26K revsCompatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages
Units sold10K
Trending Key Rings Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B07DN8TXG5 booked 5K units at $4.99, with ▲ 25.0% MoM change. On the growth side, B07RN4QGW2 leads positive momentum with ▲ 100.0% MoM growth on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07DN8TXG5
KTOJOY 2 Inch (15 Pack) Loose Leaf Binder Book Rings, with Metal Nickel Plated for Key,and Index Cards, for School, Home, or Office, Silver
Price
$4.99
Rating
4.7
Reviews
5.8K
Latest month sales
B08QR8RSJ9
CREST Products CREST 5 pcs Surgical and Marine Grade Stainless Steel Split Ring for Keychains 1 inch 25mm SS316L Key Rings for Car Keys
Price
$7.98
Rating
4.6
Reviews
2.4K
Latest month sales
B07RN4QGW2
Loose Leaf Binder Office Book Rings 1-Inch（100 Pack）, with Metal Nickel Plated for Key,for Index Cards and School，Sliver
Unlock to view ASIN details and product titles
Price
$7.99
Rating
4.7
Reviews
4.2K
Latest month sales
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