Keurig Coffee Filters Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Keurig Coffee Filters sales on Amazon US totaled 189,100 units in July 2026 (▼ 1.1% vs. the prior month), generating an estimated $1,660,833 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 68.2% of unit volume and 59.5% of revenue, while a typical listing is priced at $11.93. The keyword itself pulled 16,878 Amazon queries over the same period (▲ 11.3% MoM).
Zooming out to the 12-month window ending July 2026, the keurig coffee filters Top 50 moved 2,274,850 units and $21,890,259 in cumulative sales — an average of 189,571 units and $1,824,188 per month. Monthly throughput topped out at 225,300 units in November 2025 and dipped to 104,250 in May 2026, leaving the latest reading 1.2% higher than August 2025.
Keurig Coffee Filters Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
189.1K
▼ 1.1% MoM
Monthly Revenue 2026/07
$1.7M
▲ 0.4% MoM
Top 10 Market Share 2026/07
68.2%
Keurig Coffee Filters Market Share & Sales Concentration on Amazon US — July 2026
The most-sold keurig coffee filters listing on Amazon US in July 2026 is ASIN B0C4Z6SKCS (Brand: Amazon Basics), which sold 60,000 units at $2.23 apiece — equal to 31.7% of every unit tracked in this report and 6.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 129,000 units and $987,720 in July 2026 — 68.2% of unit volume and 59.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Keurig Coffee Filters' on Amazon
July 2026









Is 68.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0C4Z6SKCS
Amazon Basics Basket Coffee Filters for 8-12 Cup Coffee Makers, White, 200 Count, Packaging May Vary
60K
▲ 0.0%vs. prior month
$158.4K
latest month
12-month trend

B07MQ23HDX
8-12 Cup Basket Coffee Filters (Natural Unbleached, 200) | Made in USA basket coffee filters, 8-12 cup size, natural unbleached paper, 200 count, for drip coffee makers
10K
▲ 0.0%vs. prior month
$105.7K
latest month
12-month trend

B07V3946XL
Keurig 3-Month Brewer Maintenance Kit Includes Descaling Solution, Water Filter Cartridges & Rinse Pods, Compatible Classic/1.0 & 2.0 K-Cup Coffee Makers, 7 Count
10K
▲ 0.0%vs. prior month
$134.1K
latest month
12-month trend

B09F8J3932
Noalto Reusable K Cups and Coffee Pods,Universal stainless steel k Cups for Keurig 2.0 and 1.0 Coffee Makers machine(2pack)
10K
▲ 0.0%vs. prior month
$117.2K
latest month
12-month trend

B07SMMH8G7
Perfect Pod Café Save Reusable Coffee Pod Filter Cups, 4 Pack | efillable Capsules, Built-In Mesh Strainers, 100% BPA Free, Compatible with Keurig and Select Single-Serve Brewers
9K
▲ 0.0%vs. prior month
$80.4K
latest month
12-month trend

B08DBMRW2H
Keurig Filter Replacement by Pureline, 12 Pack Charcoal Water Filter | Replacement for Keurig Water Filter Cartridges - Fits Keurig 2.0 and 1.0 Classic Coffee Makers, NSF Certified (2 Year Supply)
9K
▲ 28.6%vs. prior month
$125.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Keurig Coffee Filters Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Basics is the best-performing keurig coffee filters brand in July 2026, moving 60,000 units across 1 ASIN for 46.5% of Top 10 volume. Rupert and Jeoffrey's Trading Co. follows with 10,000 units (7.8%), ahead of Keurig on 10,000 units (7.8%).
With 10 brands splitting the Top 10 and 62.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $2.23 to $14.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Basics
1 ASIN in Top 10
46.5%
Units
60K
Revenue
$158.4K
Avg. price
$2.23

B0C4Z6SKCS
$2.23·★4.8·24.6K revsAmazon Basics Basket Coffee Filters for 8-12 Cup Coffee Makers, White, 200 Count, Packaging May Vary
Units sold60K
Rupert and Jeoffrey's Trading Co.
1 ASIN in Top 10
7.8%
Units
10K
Revenue
$105.7K
Avg. price
$9.99

B07MQ23HDX
$9.99·★4.7·17.9K revs8-12 Cup Basket Coffee Filters (Natural Unbleached, 200) | Made in USA basket coffee filters, 8-12 cup size, natural unbleached paper, 200 count, for drip coffee makers
Units sold10K
Keurig
1 ASIN in Top 10
7.8%
Units
10K
Revenue
$134.1K
Avg. price
$14.98

B07V3946XL
$14.98·★4.5·38.4K revsKeurig 3-Month Brewer Maintenance Kit Includes Descaling Solution, Water Filter Cartridges & Rinse Pods, Compatible Classic/1.0 & 2.0 K-Cup Coffee Makers, 7 Count
Units sold10K
Trending Keurig Coffee Filters Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B08TM16GYG leads positive momentum with ▲ 66.7% MoM growth on 500 units, with B09NW83CRR close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B08TM16GYG
Disposable Coffee Filters, 100 Counts Coffee Filter Paper for Keurig Brewers Single Serve 1.0 and 2.0, Compatible with Reusable K Cup Filter, White
Price
$8.45
Rating
4.5
Reviews
7.7K
Latest month sales

B09NW83CRR
4 Reusable K Cups for Keurig K Supreme, K Supreme Plus, K Slim with Multistream Technology, K-Duo Hot & Iced Single Serve (Gen 2) - 4 Black Refillable Kcups Coffee Filters for Keurig Coffee Makers
Price
$13.95
Rating
4.2
Reviews
7.7K
Latest month sales

B0FN6NKZGT
My K-Cup® Reusable Coffee Filter
Unlock to view ASIN details and product titles
Price
$6.95
Rating
3.9
Reviews
546
Latest month sales
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