Jbl Go 4 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Jbl Go 4 sales on Amazon US totaled 77,450 units in July 2026 (▼ 45.2% vs. the prior month), generating an estimated $4,399,239 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 65.8% of unit volume and 44.8% of revenue, while a typical listing is priced at $75.97. The keyword itself pulled 18,712 Amazon queries over the same period (▼ 12.9% MoM).

Zooming out to the 12-month window ending July 2026, the jbl go 4 Top 50 moved 862,600 units and $45,202,490 in cumulative sales — an average of 71,883 units and $3,766,874 per month. Monthly throughput topped out at 141,450 units in June 2026 and dipped to 26,250 in May 2026, leaving the latest reading 40.9% higher than August 2025.

862.6KTotal units sold · Last 12 months
$45.2MTotal revenue · Last 12 months
18.7K▼ 12.9% MoM
Monthly search volume
$75.97Avg. price · July 2026

Jbl Go 4 Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales55K
Revenue$3.1M

2025/09

Sales51.5K
Revenue$2.5M

2025/10

Sales55.3K
Revenue$2.9M

2025/11

Sales125K
Revenue$6.4M

2025/12

Sales137.7K
Revenue$6.4M

2026/01

Sales47.4K
Revenue$2.4M

2026/02

Sales44K
Revenue$2.2M

2026/03

Sales47.4K
Revenue$2.7M

2026/04

Sales54.3K
Revenue$2.7M

2026/05

Sales26.3K
Revenue$1.6M

2026/06

Sales141.4K
Revenue$7.9M
77.5K

2026/07

Sales77.5K
Revenue$4.4M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

77.5K

▼ 45.2% MoM

Monthly Revenue 2026/07

$4.4M

▼ 44.6% MoM

Top 10 Market Share 2026/07

65.8%

See the Top 10 ASINs driving 65.8% of sales

Jbl Go 4 Market Share & Sales Concentration on Amazon US — July 2026

The most-sold jbl go 4 listing on Amazon US in July 2026 is ASIN B0CTNWBT1Z (Brand: JBL), which sold 9,000 units at $49.95 apiece — equal to 11.6% of every unit tracked in this report and 13% ahead of the No. 2 listing.

The Top 10 ASINs account for 51,000 units and $1,968,660 in July 2026 — 65.8% of unit volume and 44.8% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Jbl Go 4' on Amazon

July 2026
ASINSIGHT Logo
65.8% Volume Share 51K units sold
44.8% Revenue Share $2M estimated
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Top 5 Volume Share breakdown

B0CTNWBT1Z 11.6%
B0F998HYS5 10.3%
B0DB1753RZ 7.7%
B0CTNTFBNX 7.7%
B0CTNWKGM2 7.7%
Others 54.8%
#1
JBL Go 4 - Ultra-Portable, Waterproof and Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, 7-Hour Built-in Battery, Made in Part with Recycled Materials (Black)

B0CTNWBT1Z

JBL Go 4 - Ultra-Portable, Waterproof and Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, 7-Hour Built-in Battery, Made in Part with Recycled Materials (Black)

$49.95·★ 4.7·18.8K reviews
Monthly Sales

9K

▼ 10.0%

vs. prior month

Revenue

$403.1K

latest month

Monthly Trend

12-month trend

#2
dbsono Portable Bluetooth Speaker Line-in Support: IPX5 Waterproof, Black | Up to 24H Playtime, HD Sound, TWS Pairing, LED Light, Outdoor Speaker for Beach, Pool, Travel, School Supplies for Adult Teen

B0F998HYS5

dbsono Portable Bluetooth Speaker Line-in Support: IPX5 Waterproof, Black | Up to 24H Playtime, HD Sound, TWS Pairing, LED Light, Outdoor Speaker for Beach, Pool, Travel, School Supplies for Adult Teen

$14.97·★ 4.4·1.3K reviews
Monthly Sales

8K

▲ 100.0%

vs. prior month

Revenue

$122.4K

latest month

Monthly Trend

12-month trend

#3
Soundcore Select 4 Go Bluetooth Shower Speaker by Anker, IP67 | 20H Playtime, Floatable, Dustproof, Ultra-Portable Bluetooth Speaker, Powerful Sound, Electronics for Outdoors/Home/Travel

B0DB1753RZ

Soundcore Select 4 Go Bluetooth Shower Speaker by Anker, IP67 | 20H Playtime, Floatable, Dustproof, Ultra-Portable Bluetooth Speaker, Powerful Sound, Electronics for Outdoors/Home/Travel

$21.99·★ 4.7·13K reviews
Monthly Sales

6K

▼ 40.0%

vs. prior month

Revenue

$138.9K

latest month

Monthly Trend

12-month trend

#4
JBL Go 4 - Ultra-Portable Bluetooth Speaker - Blue | Ultra-portable JBL Pro Sound with punchier bass, Up to 7 hours of playtime plus 2 hours with Playtime Boost

B0CTNTFBNX

JBL Go 4 - Ultra-Portable Bluetooth Speaker - Blue | Ultra-portable JBL Pro Sound with punchier bass, Up to 7 hours of playtime plus 2 hours with Playtime Boost

$49.95·★ 4.7·18.8K reviews
Monthly Sales

6K

▼ 40.0%

vs. prior month

Revenue

$268.7K

latest month

Monthly Trend

12-month trend

#5
JBL JBL Go 4 - Ultra-Portable, Waterproof and Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, 7-Hour Built-in Battery, Made in Part with Recycled Materials (Purple)

B0CTNWKGM2

JBL JBL Go 4 - Ultra-Portable, Waterproof and Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, 7-Hour Built-in Battery, Made in Part with Recycled Materials (Purple)

$49.95·★ 4.7·18.8K reviews
Monthly Sales

6K

▼ 40.0%

vs. prior month

Revenue

$268.7K

latest month

Monthly Trend

12-month trend

#6
JBL Go 4 - Ultra-Portable Bluetooth Speaker - Black | Ultra-portable JBL Pro Sound with punchier bass, Up to 7 hours of playtime plus 2 hours with Playtime Boost

B0D1J6DKKH

JBL Go 4 - Ultra-Portable Bluetooth Speaker - Black | Ultra-portable JBL Pro Sound with punchier bass, Up to 7 hours of playtime plus 2 hours with Playtime Boost

$49.95·★ 4.7·18.8K reviews
Monthly Sales

4K

▼ 42.9%

vs. prior month

Revenue

$199.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Jbl Go 4 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

JBL is the best-performing jbl go 4 brand in July 2026, moving 34,000 units across 7 ASINs for 66.7% of Top 10 volume. dbsono follows with 8,000 units (15.7%), ahead of Soundcore on 6,000 units (11.8%).

With 4 brands splitting the Top 10 and 94.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.97 to $53.52, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

66.7%
15.7%
11.8%
JBL
dbsono
Soundcore
Other brands
1

JBL

7 ASINs in Top 10

66.7%

Units

34K

Revenue

$1.6M

Avg. price

$53.52

  • JBL Go 4 - Ultra-Portable, Waterproof and Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, 7-Hour Built-in Battery, Made in Part with Recycled Materials (Black)

    B0CTNWBT1Z

    $49.95·★4.7·18.8K revs

    JBL Go 4 - Ultra-Portable, Waterproof and Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, 7-Hour Built-in Battery, Made in Part with Recycled Materials (Black)

    Units sold9K
  • JBL Go 4 - Ultra-Portable Bluetooth Speaker - Blue | Ultra-portable JBL Pro Sound with punchier bass, Up to 7 hours of playtime plus 2 hours with Playtime Boost

    B0CTNTFBNX

    $49.95·★4.7·18.8K revs

    JBL Go 4 - Ultra-Portable Bluetooth Speaker - Blue | Ultra-portable JBL Pro Sound with punchier bass, Up to 7 hours of playtime plus 2 hours with Playtime Boost

    Units sold6K
  • JBL JBL Go 4 - Ultra-Portable, Waterproof and Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, 7-Hour Built-in Battery, Made in Part with Recycled Materials (Purple)

    B0CTNWKGM2

    $49.95·★4.7·18.8K revs

    JBL JBL Go 4 - Ultra-Portable, Waterproof and Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, 7-Hour Built-in Battery, Made in Part with Recycled Materials (Purple)

    Units sold6K
  • JBL Go 4 - Ultra-Portable Bluetooth Speaker - Black | Ultra-portable JBL Pro Sound with punchier bass, Up to 7 hours of playtime plus 2 hours with Playtime Boost

    B0D1J6DKKH

    $49.95·★4.7·18.8K revs

    JBL Go 4 - Ultra-Portable Bluetooth Speaker - Black | Ultra-portable JBL Pro Sound with punchier bass, Up to 7 hours of playtime plus 2 hours with Playtime Boost

    Units sold4K
  • JBL Go 5 Portable Bluetooth Speaker, Waterproof and Dustproof - Black | Dustproof Drop-Proof With up to 10 Hr Battery, Stereo Pairing, App Control For Pool, Beach, Outdoor Listening

    B0GHYJ7BS9

    $54.95·★4.6·641 revs

    JBL Go 5 Portable Bluetooth Speaker, Waterproof and Dustproof - Black | Dustproof Drop-Proof With up to 10 Hr Battery, Stereo Pairing, App Control For Pool, Beach, Outdoor Listening

    Units sold3K
  • JBL Go 3 - Portable Mini Bluetooth Speaker, big audio and punchy bass, IP67 waterproof and dustproof, 5 hours of playtime, speaker for home, outdoor and travel (Black)

    B08KW1KR5H

    $39.95·★4.8·53.3K revs

    JBL Go 3 - Portable Mini Bluetooth Speaker, big audio and punchy bass, IP67 waterproof and dustproof, 5 hours of playtime, speaker for home, outdoor and travel (Black)

    Units sold3K
  • JBL Clip 5 - Ultra-Portable, Waterproof & Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, Integrated Carabiner, Up to 12 Hours of Play, Made in Part with Recycled Materials (Blue)

    B0CTNMJL8G

    $79.95·★4.6·8.8K revs

    JBL Clip 5 - Ultra-Portable, Waterproof & Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, Integrated Carabiner, Up to 12 Hours of Play, Made in Part with Recycled Materials (Blue)

    Units sold3K
2

dbsono

1 ASIN in Top 10

15.7%

Units

8K

Revenue

$122.4K

Avg. price

$14.97

  • dbsono Portable Bluetooth Speaker Line-in Support: IPX5 Waterproof, Black | Up to 24H Playtime, HD Sound, TWS Pairing, LED Light, Outdoor Speaker for Beach, Pool, Travel, School Supplies for Adult Teen

    B0F998HYS5

    $14.97·★4.4·1.3K revs

    dbsono Portable Bluetooth Speaker Line-in Support: IPX5 Waterproof, Black | Up to 24H Playtime, HD Sound, TWS Pairing, LED Light, Outdoor Speaker for Beach, Pool, Travel, School Supplies for Adult Teen

    Units sold8K
3

Soundcore

1 ASIN in Top 10

11.8%

Units

6K

Revenue

$138.9K

Avg. price

$21.99

  • Soundcore Select 4 Go Bluetooth Shower Speaker by Anker, IP67 | 20H Playtime, Floatable, Dustproof, Ultra-Portable Bluetooth Speaker, Powerful Sound, Electronics for Outdoors/Home/Travel

    B0DB1753RZ

    $21.99·★4.7·13K revs

    Soundcore Select 4 Go Bluetooth Shower Speaker by Anker, IP67 | 20H Playtime, Floatable, Dustproof, Ultra-Portable Bluetooth Speaker, Powerful Sound, Electronics for Outdoors/Home/Travel

    Units sold6K

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