Iphone Se 3rd Generation Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Iphone Se 3rd Generation sales on Amazon US totaled 50,050 units in July 2026 (▲ 1.3% vs. the prior month), generating an estimated $4,211,487 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 73.9% of unit volume and 53.2% of revenue, while a typical listing is priced at $136.61. The keyword itself pulled 29,414 Amazon queries over the same period (▲ 4.2% MoM).
Zooming out to the 12-month window ending July 2026, the iphone se 3rd generation Top 50 moved 538,600 units and $44,635,879 in cumulative sales — an average of 44,883 units and $3,719,657 per month. Monthly throughput topped out at 58,050 units in December 2025 and dipped to 22,400 in May 2026, leaving the latest reading 4.0% lower than August 2025.
Iphone Se 3rd Generation Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
50K
▲ 1.3% MoM
Monthly Revenue 2026/07
$4.2M
▼ 15.9% MoM
Top 10 Market Share 2026/07
73.9%
Iphone Se 3rd Generation Market Share & Sales Concentration on Amazon US — July 2026
The most-sold iphone se 3rd generation listing on Amazon US in July 2026 is ASIN B01LGY2P56 (Brand: Ailun), which sold 6,000 units at $5.98 apiece — equal to 12.0% of every unit tracked in this report.
The Top 10 ASINs account for 37,000 units and $2,238,460 in July 2026 — 73.9% of unit volume and 53.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Iphone Se 3rd Generation' on Amazon
July 2026
Is 73.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B01LGY2P56
Ailun 3 Pack Screen Protector for iPhone SE 2020 2nd/2022 3rd Gen | 4.7 Inch, Tempered Glass, 0.25mm, Case Friendly, Clear
6K
▼ 14.3%vs. prior month
$35.9K
latest month
12-month trend
B07QQZDDR4
JETech Screen Protector for iPhone SE 3/2 (2022/2020), 3-Pack | HD Clear, Tempered Glass Film, Anti-Scratch Glass
6K
▲ 0.0%vs. prior month
$41.9K
latest month
12-month trend
B0DPMMXSQ5
SUPFINE Magnetic for iPhone SE Case 2022 (3rd)/2020 (2nd), iPhone 8 Case | With Screen Protector, Translucent Matte, Compatible with MagSafe, Military Grade Drop Proof, Black
5K
▲ 25.0%vs. prior month
$42.2K
latest month
12-month trend
B01K6PAZ1M
OtterBox iPhone 8/7 & SE (3rd/2nd Gen) Commuter Series Case - Black | Thin & Protective iPhone Case, Dual-Layer, Impact Absorbing iPhone Case
4K
▲ 0.0%vs. prior month
$86.5K
latest month
12-month trend
B08PP5MSVB
Apple iPhone 12, 64GB, Black - Unlocked (Renewed)
4K
▲ 0.0%vs. prior month
$713.5K
latest month
12-month trend
B0F1MRGG6M
YENAPOON for iPhone SE Case 2022(3rd)/2020(2nd), iPhone 8/7 Case, Black | Fit for Magsafe, Screen Protector Included, Matte Magnetic Slim Phone Cover, Shockproof Protection Translucent Frosted Back
3K
▲ 0.0%vs. prior month
$15K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Iphone Se 3rd Generation Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Apple is the best-performing iphone se 3rd generation brand in July 2026, moving 11,000 units across 4 ASINs for 29.7% of Top 10 volume. Ailun follows with 6,000 units (16.2%), ahead of JETech on 6,000 units (16.2%).
With 7 brands splitting the Top 10 and 62.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.98 to $193.28, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Apple
4 ASINs in Top 10
29.7%
Units
11K
Revenue
$2M
Avg. price
$193.28
B08PP5MSVB
$185.50·★4.0·36.1K revsApple iPhone 12, 64GB, Black - Unlocked (Renewed)
Units sold4KB088NQXD8T
$94.89·★4.2·22.6K revsApple iPhone SE 2nd Generation, US Version, 64GB, Black - Unlocked (Renewed)
Units sold3KB0F4RM7Y2L
$379.00·★4.2·1.9K revsApple iPhone 16e, 128GB, Black - Unlocked (Renewed)
Units sold2KB0BDY71GRG
$113.75·★3.9·5.9K revsApple iPhone SE 3rd Gen, 64GB, Midnight - Unlocked (Renewed)
Units sold2K
Ailun
1 ASIN in Top 10
16.2%
Units
6K
Revenue
$35.9K
Avg. price
$5.98
B01LGY2P56
$5.98·★4.6·1.1M revsAilun 3 Pack Screen Protector for iPhone SE 2020 2nd/2022 3rd Gen | 4.7 Inch, Tempered Glass, 0.25mm, Case Friendly, Clear
Units sold6K
JETech
1 ASIN in Top 10
16.2%
Units
6K
Revenue
$41.9K
Avg. price
$6.99
B07QQZDDR4
$6.99·★4.6·522.7K revsJETech Screen Protector for iPhone SE 3/2 (2022/2020), 3-Pack | HD Clear, Tempered Glass Film, Anti-Scratch Glass
Units sold6K
Trending Iphone Se 3rd Generation Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0F7R67JTS booked 2K units at $9.99, with ▲ 100.0% MoM change. On the growth side, B01K6PAS50 leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B088NQSLGN close behind at ▲ 100.0% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0F7R67JTS
jaroco Magnetic for iPhone SE Case 3rd/2rd,iPhone 8/7 Case 4.7''-Black | Compatible with MagSafe,Military Grade Drop Protection,Translucent Matte,Non-Slip,Shockproof 2-Layer Durable Bumper Case
Price
$9.99
Rating
4.4
Reviews
14.1K
Latest month sales
B01K6PAS50
OtterBox iPhone SE 3rd & 2nd Gen, iPhone 8 & iPhone 7 (not Compatible with Plus Sized Models) Defender Series Case - Black, Rugged & Durable, with Port Protection, Includes Holster Clip Kickstand
Price
$24.82
Rating
4.7
Reviews
25K
Latest month sales
B088NQSLGN
Apple iPhone SE 2nd Generation, 64GB, White - Unlocked (Renewed)
Unlock to view ASIN details and product titles
Price
$97.97
Rating
4.2
Reviews
22.7K
Latest month sales
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