Iphone 5 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Iphone 5 sales on Amazon US totaled 41,750 units in July 2026 (▲ 9.7% vs. the prior month), generating an estimated $10,174,754 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.1% of unit volume and 68.7% of revenue, while a typical listing is priced at $246.95. The keyword itself pulled 25,138 Amazon queries over the same period (▲ 58.0% MoM).
Zooming out to the 12-month window ending July 2026, the iphone 5 Top 50 moved 415,400 units and $107,918,236 in cumulative sales — an average of 34,617 units and $8,993,186 per month. Monthly throughput topped out at 55,700 units in December 2025 and dipped to 17,300 in May 2026, leaving the latest reading 25.0% higher than August 2025.
Iphone 5 Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
41.8K
▲ 9.7% MoM
Monthly Revenue 2026/07
$10.2M
▲ 5.9% MoM
Top 10 Market Share 2026/07
67.1%
Iphone 5 Market Share & Sales Concentration on Amazon US — July 2026
The most-sold iphone 5 listing on Amazon US in July 2026 is ASIN B0BN72FYFG (Brand: Apple), which sold 6,000 units at $288.75 apiece — equal to 14.4% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 28,000 units and $6,985,970 in July 2026 — 67.1% of unit volume and 68.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Iphone 5' on Amazon
July 2026
Is 67.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0BN72FYFG
Apple iPhone 14, 128GB, Midnight - Unlocked (Renewed)
6K
▲ 200.0%vs. prior month
$1.8M
latest month
12-month trend
B08PP5MSVB
Apple iPhone 12, 64GB, Black - Unlocked (Renewed)
4K
▲ 0.0%vs. prior month
$713.5K
latest month
12-month trend
B09LNW3CY2
Apple iPhone 13, 128GB, Midnight - Unlocked (Renewed)
4K
▼ 20.0%vs. prior month
$1.1M
latest month
12-month trend
B0CMPMY9ZZ
Apple iPhone 15, 128GB, Black - Unlocked (Renewed)
3K
▲ 0.0%vs. prior month
$1.2M
latest month
12-month trend
B088NQXD8T
Apple iPhone SE 2nd Generation, US Version, 64GB, Black - Unlocked (Renewed)
3K
▲ 50.0%vs. prior month
$288.4K
latest month
12-month trend
B0F4RM7Y2L
Apple iPhone 16e, 128GB, Black - Unlocked (Renewed)
2K
▼ 33.3%vs. prior month
$762.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Trending Iphone 5 Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B088NQSLGN booked 1K units at $97.97, with ▲ 100.0% MoM change. On the growth side, B0BN72FYFG leads positive momentum with ▲ 200.0% MoM growth on 6K units, with B08PNKN4J7 close behind at ▲ 150.0% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B088NQSLGN
Apple iPhone SE 2nd Generation, 64GB, White - Unlocked (Renewed)
Price
$97.97
Rating
4.2
Reviews
22.6K
Latest month sales
B0BN72FYFG
Apple iPhone 14, 128GB, Midnight - Unlocked (Renewed)
Price
$288.75
Rating
4.0
Reviews
13.4K
Latest month sales
B08PNKN4J7
Apple iPhone 12 Mini, 128GB, Black - Unlocked (Renewed)
Unlock to view ASIN details and product titles
Price
$177.78
Rating
4.0
Reviews
19.5K
Latest month sales
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