Hurley Swim Trunks Men Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Hurley Swim Trunks Men sales on Amazon US totaled 21,900 units in July 2026 (▼ 7.0% vs. the prior month), generating an estimated $486,598 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 60.7% of unit volume and 56.3% of revenue, while a typical listing is priced at $24.64. The keyword itself pulled 7,504 Amazon queries over the same period (▼ 64.2% MoM).
Zooming out to the 12-month window ending July 2026, the hurley swim trunks men Top 50 moved 98,700 units and $2,207,199 in cumulative sales — an average of 8,225 units and $183,933 per month. Monthly throughput topped out at 23,550 units in June 2026 and dipped to 2,900 in October 2025, leaving the latest reading 151.7% higher than August 2025.
Hurley Swim Trunks Men Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
21.9K
▼ 7.0% MoM
Monthly Revenue 2026/07
$486.6K
▼ 10.6% MoM
Top 10 Market Share 2026/07
60.7%
Hurley Swim Trunks Men Market Share & Sales Concentration on Amazon US — July 2026
The most-sold hurley swim trunks men listing on Amazon US in July 2026 is ASIN B09M6RJCRV (Brand: ELETOP), which sold 4,000 units at $17.99 apiece — equal to 18.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 13,300 units and $274,057 in July 2026 — 60.7% of unit volume and 56.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Hurley Swim Trunks Men' on Amazon
July 2026
Is 60.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B09M6RJCRV
ELETOP Men's Swim Trunks with Mesh Liner 9 Inch Beach Bathing Suit
4K
▲ 0.0%vs. prior month
$77.5K
latest month
12-month trend
B085C27GG1
FT FENTENG Mens Swim Trunks Quick Dry Board Shorts with Mesh Liner, Breathable Big & Tall Beach Shorts Swimwear Bathing Suits
2K
▲ 0.0%vs. prior month
$40K
latest month
12-month trend
B09QD21VKB
SILKWORLD Mens Swimming Trunks with Compression Liner and Zipper Pockets
1K
▲ 0.0%vs. prior month
$25.6K
latest month
12-month trend
B07CPPY54X
SILKWORLD Men's Swim Trunks Quick Dry Beach Shorts with Pockets
1K
▲ 0.0%vs. prior month
$18.5K
latest month
12-month trend
B0C2PBTBFH
SILKWORLD Mens Swim Trunks Quick Dry Compression Liner 2 in 1 Swimsuit
1K
▲ 0.0%vs. prior month
$25.8K
latest month
12-month trend
B0GCBFB1TM
STICKON Mens Swim Trunks with Zip Pockets Beach Board Shorts Bathing Suit
1K
▲ 25.0%vs. prior month
$14.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Hurley Swim Trunks Men Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
ELETOP is the best-performing hurley swim trunks men brand in July 2026, moving 4,000 units across 1 ASIN for 30.1% of Top 10 volume. SILKWORLD follows with 3,000 units (22.6%), ahead of FT FENTENG on 2,000 units (15.0%).
With 7 brands splitting the Top 10 and 67.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $17.99 to $19.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
ELETOP
1 ASIN in Top 10
30.1%
Units
4K
Revenue
$77.5K
Avg. price
$17.99
B09M6RJCRV
$17.99·★4.6·4.5K revsELETOP Men's Swim Trunks with Mesh Liner 9 Inch Beach Bathing Suit
Units sold4K
SILKWORLD
3 ASINs in Top 10
22.6%
Units
3K
Revenue
$70K
Avg. price
$19.95
B09QD21VKB
$19.99·★4.5·4.9K revsSILKWORLD Mens Swimming Trunks with Compression Liner and Zipper Pockets
Units sold1KB07CPPY54X
$14.99·★4.5·18.2K revsSILKWORLD Men's Swim Trunks Quick Dry Beach Shorts with Pockets
Units sold1KB0C2PBTBFH
$24.86·★4.6·751 revsSILKWORLD Mens Swim Trunks Quick Dry Compression Liner 2 in 1 Swimsuit
Units sold1K
FT FENTENG
1 ASIN in Top 10
15.0%
Units
2K
Revenue
$40K
Avg. price
$19.99
B085C27GG1
$19.99·★4.5·6.8K revsFT FENTENG Mens Swim Trunks Quick Dry Board Shorts with Mesh Liner, Breathable Big & Tall Beach Shorts Swimwear Bathing Suits
Units sold2K
Trending Hurley Swim Trunks Men Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0GQ4X7L4P booked 700 units at $22.99, with ▲ 75.0% MoM change. On the growth side, B0CQNQ2D93 leads positive momentum with ▲ 100.0% MoM growth on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GQ4X7L4P
Sixfish Mens Swim Trunks with Compression Liner 5 Inch,2-in-1 Bathing Suit
Price
$22.99
Rating
4.5
Reviews
214
Latest month sales
B082N1MKL9
Tyhengta Men's Swim Trunks Quick Dry Beach Shorts with Zipper Pockets and Mesh Lining
Price
$19.98
Rating
4.5
Reviews
14.2K
Latest month sales
B0CQNQ2D93
SILKWORLD Mens Swim Trunks Quick Dry 9" Bathing Suit Beach Swimming Shorts
Unlock to view ASIN details and product titles
Price
$24.99
Rating
4.6
Reviews
575
Latest month sales
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