Hunter Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Hunter sales on Amazon US totaled 36,800 units in July 2026 (▲ 18.9% vs. the prior month), generating an estimated $1,503,703 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 87.5% of unit volume and 63.7% of revenue, while a typical listing is priced at $89.07. The keyword itself pulled 24,666 Amazon queries over the same period (▼ 8.7% MoM).

Zooming out to the 12-month window ending July 2026, the hunter Top 50 moved 166,600 units and $8,001,346 in cumulative sales — an average of 13,883 units and $666,779 per month. Monthly throughput topped out at 36,800 units in July 2026 and dipped to 4,950 in January 2026, leaving the latest reading 236.1% higher than August 2025.

166.6KTotal units sold · Last 12 months
$8MTotal revenue · Last 12 months
24.7K▼ 8.7% MoM
Monthly search volume
$89.07Avg. price · July 2026

Hunter Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales10.9K
Revenue$601.6K

2025/09

Sales9.9K
Revenue$547.9K

2025/10

Sales7.2K
Revenue$504.6K

2025/11

Sales6.2K
Revenue$372.8K

2025/12

Sales9.3K
Revenue$472K

2026/01

Sales5K
Revenue$256.4K

2026/02

Sales9.6K
Revenue$408.3K

2026/03

Sales10K
Revenue$564.9K

2026/04

Sales18.4K
Revenue$855.1K

2026/05

Sales12.3K
Revenue$589.4K

2026/06

Sales30.9K
Revenue$1.3M
36.8K

2026/07

Sales36.8K
Revenue$1.5M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

36.8K

▲ 18.9% MoM

Monthly Revenue 2026/07

$1.5M

▲ 13.5% MoM

Top 10 Market Share 2026/07

87.5%

See the Top 10 ASINs driving 87.5% of sales

Hunter Market Share & Sales Concentration on Amazon US — July 2026

The most-sold hunter listing on Amazon US in July 2026 is ASIN B0FWS575R9 (Brand: KPop Demon Hunters), which sold 10,000 units at $15.99 apiece — equal to 27.2% of every unit tracked in this report and 11% ahead of the No. 2 listing.

The Top 10 ASINs account for 32,200 units and $957,683 in July 2026 — 87.5% of unit volume and 63.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Hunter' on Amazon

July 2026
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87.5% Volume Share 32.2K units sold
63.7% Revenue Share $957.7K estimated
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Top 5 Volume Share breakdown

B0FWS575R9 27.2%
B0GCCHQ77Z 24.5%
B087XB4RQX 13.6%
B0GTW6XYXG 8.2%
B08T21QJQZ 5.4%
Others 21.2%
#1
KPop Demon Hunters Officially Licensed Huntrix Water Bottle for Girls, 25oz Leak Proof with Straw Lid, Gifts for Girls

B0FWS575R9

KPop Demon Hunters Officially Licensed Huntrix Water Bottle for Girls, 25oz Leak Proof with Straw Lid, Gifts for Girls

$15.99·★ 4.1·1.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$157.6K

latest month

Monthly Trend

12-month trend

#2
Mattel ​Mattel Kpop Demon Hunters HUNTR/X Zoey Fashion Doll | Wearing “How It’s Done” Performance Look, Spirit Blades Accessory, Inspired by the Movie

B0GCCHQ77Z

Mattel ​Mattel Kpop Demon Hunters HUNTR/X Zoey Fashion Doll | Wearing “How It’s Done” Performance Look, Spirit Blades Accessory, Inspired by the Movie

$26.97·★ 4.8·225 reviews
Monthly Sales

9K

vs. prior month

Revenue

$242.8K

latest month

Monthly Trend

12-month trend

#3
Hunter PGP-ADJ 3/4" Rotor Lawn Sprinkler Head, 22-52 ft, 4" Pop Up, 2 Pack | Adjustable 40°-360° arc with preinstalled 3.0 GPM nozzle and gear-drive rotor coverage for lawn and yard sprinkler systems

B087XB4RQX

Hunter PGP-ADJ 3/4" Rotor Lawn Sprinkler Head, 22-52 ft, 4" Pop Up, 2 Pack | Adjustable 40°-360° arc with preinstalled 3.0 GPM nozzle and gear-drive rotor coverage for lawn and yard sprinkler systems

$20.48·★ 4.5·2K reviews
Monthly Sales

5K

▼ 44.4%

vs. prior month

Revenue

$101.8K

latest month

Monthly Trend

12-month trend

#4
Get Trend KPop Demon Hunters Backpack for Girls, Officially Licensed 18in Bookbag & Adjustable Padded Straps, Lightweight Travel School Bag, Huntrix Gifts for Girls (Purple/Pink)

B0GTW6XYXG

Get Trend KPop Demon Hunters Backpack for Girls, Officially Licensed 18in Bookbag & Adjustable Padded Straps, Lightweight Travel School Bag, Huntrix Gifts for Girls (Purple/Pink)

$38.49·★ 4.7·334 reviews
Monthly Sales

3K

vs. prior month

Revenue

$102.8K

latest month

Monthly Trend

12-month trend

#5
Hunter Wand WiFi Module for X2 Sprinkler Controller, Hydrawise App Control | Adds smart irrigation control with 2.4GHz only, not 5GHz, Bluetooth setup, WiFi Direct, WPS, and remote scheduling

B08T21QJQZ

Hunter Wand WiFi Module for X2 Sprinkler Controller, Hydrawise App Control | Adds smart irrigation control with 2.4GHz only, not 5GHz, Bluetooth setup, WiFi Direct, WPS, and remote scheduling

$102.99·★ 3.6·1.8K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$188K

latest month

Monthly Trend

12-month trend

#6
Hunter Women's Original Chelsea Boot

B0846DB87D

Hunter Women's Original Chelsea Boot

$155.00·★ 4.4·620 reviews
Monthly Sales

800

▲ 100.0%

vs. prior month

Revenue

$53.1K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Hunter Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

KPop Demon Hunters is the best-performing hunter brand in July 2026, moving 10,000 units across 1 ASIN for 31.1% of Top 10 volume. Hunter follows with 9,600 units (29.8%), ahead of Mattel on 9,000 units (28.0%).

With 5 brands splitting the Top 10 and 88.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $15.99 to $80.16, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

31.1%
29.8%
28.0%
11.2%
KPop Demon Hunters
Hunter
Mattel
Other brands
1

KPop Demon Hunters

1 ASIN in Top 10

31.1%

Units

10K

Revenue

$157.6K

Avg. price

$15.99

  • KPop Demon Hunters Officially Licensed Huntrix Water Bottle for Girls, 25oz Leak Proof with Straw Lid, Gifts for Girls

    B0FWS575R9

    $15.99·★4.1·1.1K revs

    KPop Demon Hunters Officially Licensed Huntrix Water Bottle for Girls, 25oz Leak Proof with Straw Lid, Gifts for Girls

    Units sold10K
2

Hunter

6 ASINs in Top 10

29.8%

Units

9.6K

Revenue

$449.5K

Avg. price

$80.16

  • Hunter PGP-ADJ 3/4" Rotor Lawn Sprinkler Head, 22-52 ft, 4" Pop Up, 2 Pack | Adjustable 40°-360° arc with preinstalled 3.0 GPM nozzle and gear-drive rotor coverage for lawn and yard sprinkler systems

    B087XB4RQX

    $20.48·★4.5·2K revs

    Hunter PGP-ADJ 3/4" Rotor Lawn Sprinkler Head, 22-52 ft, 4" Pop Up, 2 Pack | Adjustable 40°-360° arc with preinstalled 3.0 GPM nozzle and gear-drive rotor coverage for lawn and yard sprinkler systems

    Units sold5K
  • Hunter Wand WiFi Module for X2 Sprinkler Controller, Hydrawise App Control | Adds smart irrigation control with 2.4GHz only, not 5GHz, Bluetooth setup, WiFi Direct, WPS, and remote scheduling

    B08T21QJQZ

    $102.99·★3.6·1.8K revs

    Hunter Wand WiFi Module for X2 Sprinkler Controller, Hydrawise App Control | Adds smart irrigation control with 2.4GHz only, not 5GHz, Bluetooth setup, WiFi Direct, WPS, and remote scheduling

    Units sold2K
  • Hunter Women's Original Chelsea Boot

    B0846DB87D

    $155.00·★4.4·620 revs

    Hunter Women's Original Chelsea Boot

    Units sold800
  • Hunter PGP-ADJ 3/4" Rotor Lawn Sprinkler Head, 22-52 ft, 4" Pop Up | Adjustable 40°-360° arc with preinstalled 3.0 GPM nozzle and gear-drive rotor coverage for lawn and yard sprinkler systems

    B000678LOE

    $10.64·★4.6·2.8K revs

    Hunter PGP-ADJ 3/4" Rotor Lawn Sprinkler Head, 22-52 ft, 4" Pop Up | Adjustable 40°-360° arc with preinstalled 3.0 GPM nozzle and gear-drive rotor coverage for lawn and yard sprinkler systems

    Units sold700
  • Hunter Rain-Clik WRCLIK Wireless Rain/Freeze Sensor for Sprinkler System | Wireless rain/freeze shutoff sensor for most sprinkler controllers; gutter, wall, fence, or eave mounting

    B00FYRW3XQ

    $90.91·★4.6·1.5K revs

    Hunter Rain-Clik WRCLIK Wireless Rain/Freeze Sensor for Sprinkler System | Wireless rain/freeze shutoff sensor for most sprinkler controllers; gutter, wall, fence, or eave mounting

    Units sold700
  • Hunter X-Core 4 Zone Sprinkler Timer, Indoor/Outdoor Sprinkler Controller | 4 station irrigation controller with seasonal adjustment, memory backup, manual controls, and no WiFi needed

    B00FYRXFPG

    $100.92·★4.6·1.3K revs

    Hunter X-Core 4 Zone Sprinkler Timer, Indoor/Outdoor Sprinkler Controller | 4 station irrigation controller with seasonal adjustment, memory backup, manual controls, and no WiFi needed

    Units sold400
3

Mattel

1 ASIN in Top 10

28.0%

Units

9K

Revenue

$242.8K

Avg. price

$26.97

  • Mattel ​Mattel Kpop Demon Hunters HUNTR/X Zoey Fashion Doll | Wearing “How It’s Done” Performance Look, Spirit Blades Accessory, Inspired by the Movie

    B0GCCHQ77Z

    $26.97·★4.8·225 revs

    Mattel ​Mattel Kpop Demon Hunters HUNTR/X Zoey Fashion Doll | Wearing “How It’s Done” Performance Look, Spirit Blades Accessory, Inspired by the Movie

    Units sold9K

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