House Coat Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
House Coat sales on Amazon US totaled 12,300 units in July 2026 (▼ 12.8% vs. the prior month), generating an estimated $338,012 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.7% of unit volume and 63.2% of revenue, while a typical listing is priced at $26.50. The keyword itself pulled 7,518 Amazon queries over the same period (▼ 22.1% MoM).
Zooming out to the 12-month window ending July 2026, the house coat Top 50 moved 250,550 units and $6,839,143 in cumulative sales — an average of 20,879 units and $569,929 per month. Monthly throughput topped out at 70,650 units in December 2025 and dipped to 9,950 in April 2026, leaving the latest reading 5.1% higher than August 2025.
House Coat Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
12.3K
▼ 12.8% MoM
Monthly Revenue 2026/07
$338K
▼ 7.9% MoM
Top 10 Market Share 2026/07
57.7%
House Coat Market Share & Sales Concentration on Amazon US — July 2026
The most-sold house coat listing on Amazon US in July 2026 is ASIN B0D128T9BK (Brand: Yurhap), which sold 2,000 units at $19.99 apiece — equal to 16.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 7,100 units and $213,652 in July 2026 — 57.7% of unit volume and 63.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'House Coat' on Amazon
July 2026
Is 57.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0D128T9BK
Yurhap Premium Robes for Women - Super Soft Cozy Fleece Womens Robe Plush Long Bathrobe
2K
▲ 0.0%vs. prior month
$40K
latest month
12-month trend
B072L78FT4
Luxury Ultra Soft Mens Robe Plush Fleece Long Bathrobe
1K
▲ 0.0%vs. prior month
$19.9K
latest month
12-month trend
B0DC99ZTY7
PrinStory Robes for Women 3/4 Sleeve Long Bath Robe XS-4XL
1K
▼ 50.0%vs. prior month
$16.6K
latest month
12-month trend
B01LZ2P06W
Turquaz Womens Lightweight Waffle Kimono Bathrobe for Men - Soft Quick-Dry Spa & Summer Towel Robe, Cotton Blend
600
▼ 33.3%vs. prior month
$18K
latest month
12-month trend
B00HWFG1SQ
Marriott Terry Velour Bathrobe - Luxury 100% Cotton Hotel Spa Robe - Plush, Absorbent, Machine Washable - Shawl Collar, One Size
600
▲ 50.0%vs. prior month
$58.2K
latest month
12-month trend
B0CHRC8RJM
MH MYLUNE HOME Ultra Soft Robes for Women with Pockets, Womens Robe Plush
500
▼ 16.7%vs. prior month
$23.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best House Coat Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Yurhap is the best-performing house coat brand in July 2026, moving 2,000 units across 1 ASIN for 28.2% of Top 10 volume. NY Threads follows with 1,000 units (14.1%), ahead of PrinStory on 1,000 units (14.1%).
Volume is spread across 10 brands, with the top three holding 56.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $14.99 to $23.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Yurhap
1 ASIN in Top 10
28.2%
Units
2K
Revenue
$40K
Avg. price
$19.99
B0D128T9BK
$19.99·★4.6·4K revsYurhap Premium Robes for Women - Super Soft Cozy Fleece Womens Robe Plush Long Bathrobe
Units sold2K
NY Threads
1 ASIN in Top 10
14.1%
Units
1K
Revenue
$19.9K
Avg. price
$23.99
B072L78FT4
$23.99·★4.7·51.8K revsLuxury Ultra Soft Mens Robe Plush Fleece Long Bathrobe
Units sold1K
PrinStory
1 ASIN in Top 10
14.1%
Units
1K
Revenue
$16.6K
Avg. price
$14.99
B0DC99ZTY7
$14.99·★4.6·2.2K revsPrinStory Robes for Women 3/4 Sleeve Long Bath Robe XS-4XL
Units sold1K
Trending House Coat Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0D943HJZJ booked 400 units at $26.99, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0D943HJZJ
Ekouaer 2 Pack House Dresses for Women with Pockets Short Sleeve Moo Moos
Price
$26.99
Rating
4.6
Reviews
2.5K
Latest month sales
B0CZ38MK44
Men's Hooded Robe, Soft Warm Fleece Long Bathrobe with Pockets
Price
$17.99
Rating
4.7
Reviews
886
Latest month sales
B088QRZ8Z7
BABEYOND Floral Satin Kimono Robes for Women Lounge Wear with Pockets Box
Unlock to view ASIN details and product titles
Price
$39.99
Rating
4.5
Reviews
3.6K
Latest month sales
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