Hot Knife Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Hot Knife sales on Amazon US totaled 48,650 units in July 2026 (▲ 2.5% vs. the prior month), generating an estimated $968,984 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 76.1% of unit volume and 60.8% of revenue, while a typical listing is priced at $35.51. The keyword itself pulled 22,213 Amazon queries over the same period (▲ 10.8% MoM).
Zooming out to the 12-month window ending July 2026, the hot knife Top 50 moved 647,450 units and $14,767,822 in cumulative sales — an average of 53,954 units and $1,230,652 per month. Monthly throughput topped out at 115,900 units in November 2025 and dipped to 25,600 in May 2026, leaving the latest reading 8.7% higher than August 2025.
Hot Knife Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
48.6K
▲ 2.5% MoM
Monthly Revenue 2026/07
$969K
▼ 10.1% MoM
Top 10 Market Share 2026/07
76.1%
Hot Knife Market Share & Sales Concentration on Amazon US — July 2026
The most-sold hot knife listing on Amazon US in July 2026 is ASIN B08GKJ8Q8T (Brand: DIYSELF), which sold 10,000 units at $4.99 apiece — equal to 20.6% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 37,000 units and $588,960 in July 2026 — 76.1% of unit volume and 60.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Hot Knife' on Amazon
July 2026
Is 76.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B08GKJ8Q8T
DIYSELF Craft Hobby Knife Set with 10 Extra #11 Blades, 6-Inch Metal Ruler | Exacto Knife for Crafting, Precision Cutting for Polymer Clay, Paper, Vinyl, Stencils & Models, Artists & Hobbyists, Purple
10K
▲ 25.0%vs. prior month
$49.9K
latest month
12-month trend
B000PS1HS6
Mercer Culinary M23210 Millennia Black Handle, 10-Inch Wide Wavy Edge, Bread Knife
8K
▼ 11.1%vs. prior month
$129K
latest month
12-month trend
B0BNQ93N95
JETMORE 16 Pcs Exacto Knife, Craft Knives with 13 SK5 Steel Blades for Art | Exacto knife for crafting supports carving, modeling and scrapbooking, Precision knife design suits paper, stencils and art
6K
▲ 50.0%vs. prior month
$47.9K
latest month
12-month trend
B0987JPQ74
DIYSELF 16-Piece Exacto Knife Set, Craft Knife & Hobby Knife Kit, Precision Knife with Magnetic Storage Case, Exacto Knife for Crafting, Paper, Foam, Vinyl, Models, 3D Printing, Junk Journal Supplies
3K
▲ 0.0%vs. prior month
$39K
latest month
12-month trend
B07VLW8677
Cutluxe Brisket Knife, 12" Carving & Slicing Knife for Meat & BBQ | Razor Sharp German Steel, Full Tang Ergonomic Handle, Sheath Included – Grilling Gift for Men
3K
▲ 0.0%vs. prior month
$118.5K
latest month
12-month trend
B0BNQXR1MQ
Proctor Silex Easy Slice Electric Knife With Serrated Stainless Steel Blade | For Carving Meats, Bread, Crafting Foam & More | Lightweight With Ergonomic Grip | White | 74312J
3K
▲ 50.0%vs. prior month
$67.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Hot Knife Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
DIYSELF is the best-performing hot knife brand in July 2026, moving 13,000 units across 2 ASINs for 35.1% of Top 10 volume. Mercer Culinary follows with 8,000 units (21.6%), ahead of Jetmore on 6,000 units (16.2%).
With 9 brands splitting the Top 10 and 73.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.99 to $16.15, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
DIYSELF
2 ASINs in Top 10
35.1%
Units
13K
Revenue
$88.9K
Avg. price
$8.99
B08GKJ8Q8T
$4.99·★4.5·5.8K revsDIYSELF Craft Hobby Knife Set with 10 Extra #11 Blades, 6-Inch Metal Ruler | Exacto Knife for Crafting, Precision Cutting for Polymer Clay, Paper, Vinyl, Stencils & Models, Artists & Hobbyists, Purple
Units sold10KB0987JPQ74
$12.99·★4.7·17K revsDIYSELF 16-Piece Exacto Knife Set, Craft Knife & Hobby Knife Kit, Precision Knife with Magnetic Storage Case, Exacto Knife for Crafting, Paper, Foam, Vinyl, Models, 3D Printing, Junk Journal Supplies
Units sold3K
Mercer Culinary
1 ASIN in Top 10
21.6%
Units
8K
Revenue
$129K
Avg. price
$16.15
B000PS1HS6
$16.15·★4.8·22.7K revsMercer Culinary M23210 Millennia Black Handle, 10-Inch Wide Wavy Edge, Bread Knife
Units sold8K
Jetmore
1 ASIN in Top 10
16.2%
Units
6K
Revenue
$47.9K
Avg. price
$7.99
B0BNQ93N95
$7.99·★4.6·2.9K revsJETMORE 16 Pcs Exacto Knife, Craft Knives with 13 SK5 Steel Blades for Art | Exacto knife for crafting supports carving, modeling and scrapbooking, Precision knife design suits paper, stencils and art
Units sold6K
Trending Hot Knife Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B092S6WZ35 booked 1K units at $30.99, with ▲ 11.1% MoM change. On the growth side, B004XAD2IU leads positive momentum with ▲ 300.0% MoM growth on 200 units, with B093H4BTR6 close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B092S6WZ35
4 in 1 Hot Wire Foam Cutter, 18W Electric Hot Knife Styrofoam Cutting Kit | GOCHANGE Heated Hot Foam Tool for Small Cutting, DIY Craft Carving & Digging, Med/Low EPS, EPP, EPE, KT Board, PU Foam
Price
$30.99
Rating
4.4
Reviews
989
Latest month sales
B004XAD2IU
SeaSense Rope Cutting Gun for Fishing, Boating & Camping – 4’ Cord, 1.5 Lbs, 120 V, 100 W & 1.5 A – Lightweight Electric Cutter Tool for Synthetic Rope or Line
Price
$33.86
Rating
4.5
Reviews
552
Latest month sales
B093H4BTR6
Honoson 30 Pcs Hot Knife Cutting Tool Kit for Carving Foam Cloth Stencil | 20 Blades, 3 Holders, 2 Pyrography Blades, Metal Stand, Hot Cutting Knife Set, Cuts Plastic Foam Cloth Stencil
Unlock to view ASIN details and product titles
Price
$14.99
Rating
3.8
Reviews
606
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this hot knife report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card